Associations Now
JANUARY 10, 2020
The Los Angeles Tourism & Convention Board has found an unexpected spokesperson—punk rock icon Henry Rollins. The Los Angeles Tourism & Convention Board has recruited Henry Rollins to host a five-part video series about the city, Pitchfork reports. The post Daily Buzz: Wanna Make a Marketing Splash?
ISAE
MAY 13, 2024
Thanks to positive market changes, members’ finances seem to be in a better place, which allows them to continue paying dues. For example, if your conference takes place in Los Angeles, you might book a Hollywood bus tour for attendees. Networking activities. Embrace technology. Refine your communication strategies.
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Reid All About it
NOVEMBER 24, 2023
Next gen marketing. Until around 2010, philosophers couldn’t speak to one another, let alone communicate with the public, says Crispin Sartwell at Los Angeles Review of Books. As we prepare for 2024, we’ll explore the important macro- and market-level trends that will define the industry for next year and beyond.
Ungrated
NOVEMBER 23, 2021
In addition to organizing visits from Santa Claus, food trucks, pony rides, and plenty of holiday spirit, the community located southeast of Los Angeles will be dumping more than 30 tons of snow on common areas for play and slides. East Lake Village Community Association in Yorba Linda, Calif., That’s a win.
Associations Now
OCTOBER 1, 2013
What the Rolling Stones can teach us about marketing success. How to market your brand, and more, in today’s Lunchtime Links. Sherman suggests several marketing strategies business leaders and their organizations can learn from the Stones. Also: How to measure member satisfaction. Tell us in the comments.
Associations Now
AUGUST 28, 2018
BizBash offers tips on how to weave the ‘90s resurgence into your events , drawing inspiration from New Balance and Foot Locker’s recent “Rewind to the ‘90s” pop-up store in Los Angeles. Starting your next big marketing push? Forbes outlines the marketing tools that will generate the most value.
Associations Now
AUGUST 6, 2019
Meanwhile, in the New York City market, the Times recently started a pretty slick location-based ad campaign centered on two themes: “The Truth Is Local” and “The Truth Is Worth It.” That could be a lesson for the Los Angeles Times to learn. Study up on how your members speak. A campaign can also harness diverse member voices.
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