EventMobi: Association Events

SEPTEMBER 13, 2023

In this post we’ll explore: Why member experience matters What makes a great membership experience How to improve member experience How event management software helps deliver better a member experience What is Member Experience? This organic connection is worth its weight in gold and can save you on big marketing costs. Data-driven.

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Member Experience Tips How To Software 130

WBT Systems

AUGUST 8, 2017

Millennials will make up nearly half the U.S. Generational definitions vary but most characterize millennials (or Generation Y) as 21 to 35 year olds. Generation Z, usually described as those who are 21 and under, is already a bigger group than the millennials or the boomers. Millennials in the workplace. hours per week.

Education 175

Education millennials How To Discount 175

Associations Now

APRIL 7, 2017

Are private job boards hindering your ability to recruit millennials? Many associations are struggling with millennial recruitment, so they need to use every tool in their arsenals to connect with young prospects and showcase their value. Ease of access is a priority for millennials. ” Big TECH News. . Remarketing advice.

millennials 40

millennials Recruiting Recruitment Social Media 40

Reid All About it

AUGUST 12, 2016

Understand the potential costs—including hardware and software, implementation process, training time, and more—and how to weigh them against potential benefits such as money saved, time saved, and improved services, and advocacy. Presenter: Lisa Marcyes, Social Media Marketing Manager, Marketo. Thu 8/18 at 2:30 p.m. Fri 8/19 at 1 p.m.

Utah 150

Utah millennials Social Media LMS 150

Higher Logic

JULY 13, 2017

Active job boards are a great way to attract millennials as well. Even millennials who are already working in their chosen industry are often interested in new opportunities because, while they’re one of the most well-educated generations , millennials still make less money than their older counterparts.

Directory 249

Directory Tips millennials Certificate 249

Associations Now

AUGUST 4, 2016

A recent study finds that more than 90 percent of educational institutions are offering credentials and digital badges, in part, to serve their millennial students, who favor badging and certificates to traditional degrees. What about millennials? As an aside: Did you know that millennials are now the largest population in the U.S.?

millennials 40

millennials Press Release Certificate Survey 40

Reid All About it

MAY 21, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. 5 Secrets of Email Marketing Geniuses. Presenter: Michelle Brien, VP of marketing and product strategy, WBT Systems. Host: ASAE Marketing Professionals Community. Fri 5/21 at 12 p.m.

San Jose 369

San Jose Email Marketing Tools millennials 369

YourMembership

MAY 31, 2012

Membership Software Association Management Software. How Do You Innovate With Millennials? There have been many articles written on how to attract millennials and hopefully, by now, you’ve put some processes and activities in place to attract this very large generation. Associations. Nonprofits + Foundations.

Innovation 150

Innovation millennials Class Software 150

Reid All About it

OCTOBER 28, 2016

Parker shares ten tips to help over-worked content marketers train their brain for greatness – they’re applicable to regular people too. Tue 11/1 at 8 a.m.* – Solutions to Engaging Millennials in Associations (Washington DC). Presenters: Shashi Bellankonda, chief marketing officer, Surefire. Host: ACGI Software.

millennials 150

millennials eBook Washington Innovation 150

Reid All About it

DECEMBER 21, 2018

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. Some quick hits before we get to this week’s list of free webinars: Perennials (older workers), not millennials, will trigger the next wave of talent retention efforts. TopRank Marketing ). CAE credit.

Email Marketing 174

Email Marketing Social Media Library millennials 174

Associations Now

MAY 28, 2019

That’s a key recommendation from the talent acquisition software firm Yello, whose latest study finds that recruiting methods of old—long application processes, long waits, and lots of paper—could be turning away potential applicants. Work-life balance is important, especially for employed millennials.

Recruiting 92

Recruiting Recruitment Process millennials 92

Association Adviser

JULY 27, 2016

Our colleague Eryn Underwood’s recent article Why Millennials Join Associations and What Associations Can Do to Keep Them has been republished by a number of state society publications, so it appears we struck a nerve. Association Adviser: How is your organization connecting with millennials? It’s been a good shift.

millennials 60

millennials Georgia Atlanta Chicago 60

Reid All About it

SEPTEMBER 22, 2023

Wes Trochlil at Effective Database Management describes the benefit of belonging to an AMS users group : you can “tap tens if not hundreds of other organizations that are using the same or similar software.” Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership.

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

MARCH 3, 2017

It’s a must read for anyone in an association membership, marketing or executive position. The Content Marketing Institute is a great resource if you’re ready to develop a strategy, or check out these 8 steps to creating a content marketing strategy from Rep Cap. Host: ACGI Software. 1 CAE credit. More info/register.

millennials 150

millennials Recruiting Recruitment Revenue 150

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event Marketing Roadmap.

St. Louis 341

St. Louis Technology Strategy Conference 341

Associations Now

DECEMBER 5, 2016

Marketing is critical, and technology is key, according to the new American Marketers Survey conducted by the New York American Marketing Association and BrandSpark. The marketing function is essential and investing in new technologies is required for marketing teams to stay competitive.

Survey 40

Survey Marketing New York millennials 40

.orgSource

FEBRUARY 27, 2023

Digital markets don’t allow room to languish. Millennials and GenX, in particular, are deliberately seeking to work in organizations that support their professional growth. 58% of employees (62% of Millennials and GenX) say professional development contributes to their job satisfaction, a major factor in retention.”

Team 88

Team millennials Innovation New York 88

Reid All About it

OCTOBER 27, 2017

Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Recruit and Retain Millennial Members. Millennials make up one third of the workforce today, and at the rate Baby Boomers are retiring, millennials will make up 75 percent of the workforce in the country by 2025.

LMS 150

LMS millennials Blended Learning System 150

Reid All About it

MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. The consensus on the value of marketing personas is starting to shift.

DC 122

DC Chicago millennials Washington 122

Socious

JANUARY 4, 2017

It includes detailed information on what motivates each member type as well as the tasks they’ll excel at in your membership software or private online community. Use this information to select the right software for your organization, not something that has too much or too little functionality. Member engagement is an ephemeral idea.

millennials 100

millennials Member Engagement Video Software 100

Nimble AMS

DECEMBER 11, 2022

While not quite as large a demographic as Millennials , Gen Z is historically the most racially and ethnically diverse generation to date. Leverage your association management software (AMS) as you make the move to mobile. Statista estimates there are 68.6 million Generation Z Americans.

Recruiting 135

Recruiting Recruitment Social Media Member Experience 135

Associations Now

MARCH 11, 2020

But before we hire those vendors, organizations want to know what they’re getting into—and according to a new report from the marketing firm Clutch , organizations are ready to put the research in to ensure that they get the best possible result. And what kind of research are business-to-business (B2B) buyers looking at the most?

Review 69

Review Organization millennials Resources 69

YourMembership

NOVEMBER 7, 2014

In the 15 years I have been involved in the association management software industry I have come to realize that an association’s technology capability is one of the leading indicators of not only how effectively they currently serve their members, but also how well positioned they are to meet the demands that change will inevitably send their way.

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Technology millennials Membership Management Process 150

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. Your Event Marketing Survival Guide. Event marketing doesn’t have to be a nightmare, but it is a fight for survival—and our event’s survival depends on attracting engaged attendees every time. Wed 3/14 at 1 p.m.

DC 120

DC millennials North Carolina Washington 120

Blue Sky eLearn

OCTOBER 28, 2019

With advances in association management systems (AMS), associations are attracting millennials , as well as other high-priority groups of professionals. Associations should target their communications to smaller groups and use membership management software to help segment their membership. You can target communication based on: Age.

Member Engagement 136

Member Engagement Directory Social Media LMS 136

Associations Now

MARCH 8, 2019

A new report from the event software firm Cvent finds that, with the wide array of options at a given meeting, attendees would benefit from a personalized lay of the land. The report notes that millennials are looking to increase the number of events they attend next year but say the paralysis of choice remains a challenge.

millennials 61

millennials Report Software Survey 61

YourMembership

JULY 20, 2012

Membership Software Association Management Software. ” It’s either powered by youthful arrogance or a brilliant marketing/PR move, if you believe that all publicity is good publicity. Smith is the Director, Inbound Marketing at YourMembership.com. Associations. Nonprofits + Foundations. Chambers + EDCs.

Social Media 150

Social Media Software Price Membership Management 150

Associations Now

MARCH 21, 2019

Making membership worthwhile for millennials and Generation Z starts with value—but ends with affordability. Before embarking on an association management software selection this year, get clear on two things: why you want a new #AMS and what you want in one. Also: select the right AMS. We'll walk you through both: [link].

Social Media 71

Social Media millennials Software System 71

Socious

OCTOBER 13, 2016

New graduates, including millennials and the up-and-coming gen z, also happen to be one of the markets associations are targeting. Bridge the gap and you clearly communicate your value to millennials as well as other young workers, helping convince them to join your association.

Education 100

Education millennials Software Communications 100

Associations Now

OCTOBER 6, 2016

New reports show that podcasting is steadily growing in popularity, especially among millennial consumers. Associations “have to get a little creative with it since podcasting is kind of an unknown for advertising,” says Craig Sorrell, marketing manager at Results Direct. Plus, podcasts might even help reach millennials.

Revenue 88

Revenue How To Metro millennials 88

YourMembership

APRIL 24, 2012

Membership Software Association Management Software. But it’s not just the millennials who are struggling with reasons to join their parents’ (or grandparents’) organizations. In the Tampa market, The Moose are piloting the largest public education campaign in their history. Associations. Advantages.

Recruiting 150

Recruiting Recruitment Tampa Software 150

YourMembership

OCTOBER 27, 2015

For example, millennials prefer meetings to have an experiential learning aspect while baby boomer attendees prefer high-quality service over anything else. In the past, you had to identify separate hardware, software, and network engineering services. With nearly 2.1 Consumers are more connected now than ever before.

Social Media 150

Social Media millennials Survey Technology 150

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

AUGUST 27, 2021

So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Killer Paid Search Tactics That Every Marketer Needs to Know. Host: American Marketing Association. Quick hits.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

APRIL 5, 2019

If only I had read a post like this one from the DelCor team about buying association management software. CB Insights looks at 12 industries that are supposedly being killed off by Millennials , if you believe the clickbait headlines. Presenter: Brooke Gracey, Marketing Manager, CrowdCompass by Cvent. Host: ACGI Software.

District of Columbia 170

District of Columbia DC Washington LMS 170

Associations Now

APRIL 21, 2017

Also: Why you no longer have to feel awkward when you use the word “millennial.” Millennials Reclaim “Millennial” Reclaiming the word #millennial and why @buzzfeed is okay with using it | @CJR [link]. Thinking about trying influencer marketing? Other Links of Note. More effective meetings.

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millennials Guidelines Software Review 41

Reid All About it

MARCH 22, 2019

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Presenters: Patrick Dorsey, Executive Vice President of Marketing at Impexium. Laurent, Director of Marketing at BizIQ.

Arlington 170

Arlington DC Washington LMS 170