EventMobi: Association Events

SEPTEMBER 28, 2023

A member directory, or member list, is a list of all members of your organization. Depending on how your organization sets up membership, you can allow free access to your member directory or gate it behind a paywall (or a members-only portal). What is a Member Directory? How has your community grown over the years?

Directory 147

Directory Organization How To Kansas City 147

Membership Marketing

FEBRUARY 14, 2023

The pat answer from marketers is that it takes seven contacts to turn a prospect into a buyer. However, as opposed to just doing more, establishing an understanding of the decision process involved in joining an association allows for a more nuanced strategy to be put in place. Six months later, we heard back from the organization.

Process 52

Process Recruiting Recruitment Resources 52

NXUnite

MAY 30, 2024

Start by laying out some guidelines for your procurement process. Try to get started on this process as early as possible. Next, recruit a procurement team. Insights about your target audience will be invaluable for guiding what can otherwise become an overwhelming or too open-ended process.

How To 130

How To Price Review Revenue 130

Aptify

JULY 1, 2020

It’s also important to have an ongoing stream of new members to grow the organization. . Here are four ideas to help you reach your recruitment goals , even in challenging times : Provide valuable , relevant content. . W hen prospects are ready to join, make sure the process is quick and easy.

Recruiting 72

Recruiting Recruitment Tips Price 72

GrowthZone

SEPTEMBER 17, 2020

Is your renewal process as effective as it could be? If you’re not sure how your renewal process measures up to others in the membership business, let’s think about one of the strongest, most efficient membership models—Netflix. Not exactly a modern process. Guest Blog by Frank Kenny. Not to mention time and energy.

Process 78

Process Cost Social Media Recruiting 78

Membership Marketing

JULY 7, 2020

Membership recruitment for a trade association brings more challenges than selling individual membership. The process is complicated because asking a company to join may involve a significant financial commitment and require building a consensus among the firm's stakeholders. Marketing – It is inefficient for sales to call cold leads.

Recruiting 64

Recruiting Recruitment Cost Process 64

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Another is persuading members to make time for association engagement. Gamification at events.

Revenue 256

Revenue Price Denver Tools 256

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. That means clearly communicating your organization’s value proposition. To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Higher Logic

JANUARY 2, 2019

How can marketing and sales teams work more efficiently ? If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Nobody wants to be the company left behind because they missed the trend, and everybody wants to get ahead with new groundbreaking marketing techniques.

Marketing 184

Marketing Strategy Tips Social Media 184

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. Hear predictions on how job roles within membership and marketing departments will evolve, including the skills that will become essential in this new era.

DC 261

DC Washington Member Engagement Innovation 261

Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way. Does this sound familiar?

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

MemberClicks

SEPTEMBER 21, 2022

Getting new members is great for growing your organization. Member retention is a measurement of returning members you have in your organization. Retention rates, then, is the % of returning members VS the number of members who left your organization. They’re good for your organization. What is member retention?

Process 52

Process Strategy Tips Discount 52

Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. Every year, members leave your organization – they retire, change jobs or professions, go out of business, lose their professional development budget, or just leave for unknown reasons. So, what strategies guide your plan for recruiting these new members? Planning your process.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

MemberClicks

SEPTEMBER 20, 2023

Here are the features, tools, and solutions to look out for to modernize your organization. Personalized Member Engagement and Member Marketing The right membership management software prioritizes personalization with member communication, which boosts engagement, recruitment, and your reach. Not sure where to start?

Association Software 52

Association Software Software Organization Certificate 52

NXUnite

OCTOBER 4, 2023

The nonprofit marketing space isn’t as straightforward as it once was. One effective way to make your organization stand out is to create an ambassador program. Ambassadors can take the reins during fundraising or marketing campaigns, promoting your organization to their personal networks. Identify the right recruits.

Tips 130

Tips Social Media Guidelines Recruiting 130

Higher Logic

MAY 19, 2016

Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. Your most dedicated members or customers are also some of your greatest marketing allies.

Team 136

Team Marketing Newsletter eBook 136

Membership Marketing

AUGUST 14, 2020

Each year the goal of the Membership Marketing Benchmarking Report is to help associations better understand what is working in membership recruitment, engagement, and retention. At the same time, those showing declines over the same period are more likely to say that they have no innovation process.

Report 95

Report Marketing Recruiting Recruitment 95

Reid All About it

JANUARY 12, 2024

They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. Masterful Mentoring for Organizations Within the next 5 to 10 years, more than 76 million baby boomers are scheduled to retire. Inspiration. Fri 1/12 at 4 p.m.

LMS 266

LMS Education Member Engagement Revenue 266

Associations Now

APRIL 2, 2020

How organizations present job opportunities to candidates makes a difference. Having trouble recruiting the right candidates? You might be going wrong from the very beginning of the process: writing the job description. This needs to be conveyed through the job description and even into the interviewing process,” she says.

Recruiting 52

Recruiting Recruitment Review Process 52

Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Wild Apricot

DECEMBER 21, 2017

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. Sales Operations Process. Salesforce Recruitment, Onboarding and Training. Process and Performance. Performance.

How To 362

How To Process Tools Team 362

EventMobi: Association Events

OCTOBER 19, 2023

If you run a membership organization, you know how important it is to engage and retain your members. After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! Here’s how to organize and execute your campaign in 9 simple steps!

How To 130

How To Discount Social Media Software 130

Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. The future of work. Virtual exhibitors/sponsors. More info/register.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

FEBRUARY 16, 2024

by Daniel Zagales, Datanami More workers want to change jobs, but the market is getting tougher. | by Anne Marie Chaker, Wall Street Journal <Gift link—and by the way, have you adapted your marketing and programming strategies to this different job market?> I’m happy to feature it as long as it’s not too product-centric.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Nimble AMS

MARCH 30, 2023

Organizations that choose a CRM invest for the following functionalities: Lead management Contact management Reports and analytics Process automation Artificial intelligence What is association management software ( AMS ) ? The combination of AMS + CRM can also empower you to become a data-driven organization.

Software 138

Software Member Experience Technology Certificate 138

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Discover cutting-edge techniques and emerging trends to help you think big and drive impact within your organization. Attend as many or as few sessions as you wish—sessions described below.

Strategy 272

Strategy Video Technology Innovation 272

Association Analytics

SEPTEMBER 27, 2023

Focus on the Outcomes Embracing the Future: We know change is hard and in long-standing organizations, can be met with resistance. However, the trick is to shift the conversation from the process to the outcomes. These could be member retention, recruitment, products & services and event registrations.

Analysis 169

Analysis Revenue System Learning Management System 169

NXUnite

FEBRUARY 19, 2024

A robust analytics platform is necessary to facilitate these processes in a structured and HIPAA-compliant manner. Healthcare analytics involves all of these processes to generate the most value. EHR integration unifies care teams to collaborate and problem-solve through organized file management and secure transferability.

Examples 130

Examples Analysis Software Library 130

Reid All About it

JULY 21, 2023

This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. What is IT’s accountability/role in developing overall strategy for their organization? CAE credit. More info/register. More info/register. 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. What about your managers?

Revenue 256

Revenue Strategy Price Newsletter 256

.orgSource

MAY 28, 2024

In a digital market moving at the speed of a video game, recruiting the right staff is a make-or-break activity. Everything that organization does revolves around the strategic initiatives that drive the mission. Invest in Training “It’s incumbent on organizations to invest in their volunteers.

Leadership 88

Leadership Tools Strategy Innovation 88

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Put brown rice in a spare coffee grinder and process it until it resembles flour. More info/register. 1 CAE credit.

Tools 272

Tools Strategy Revenue Technology 272

Achieve

MAY 19, 2022

In this quick guide, we’re going to cover four tips to help your team stay organized when. With these tips, you can make the auction planning process a breeze. But did you know that software can drastically streamline the auction planning process, too? planning your next charity auction. Invest in the right auction technology.

Tips 59

Tips Organization Software Team 59

Associations Now

FEBRUARY 26, 2019

It’s one thing for a person to skip out on the interview process. But with a tight job market, both scenarios threaten to make your hiring situation a real mess. A slow hiring process that is stretched out over a long period of time creates more opportunities for a promising candidate to choose another option. Got burned?

Recruiting 60

Recruiting Recruitment How To Process 60

Reid All About it

SEPTEMBER 1, 2023

MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. AI pulse survey. Workplace culture.

Revenue 227

Revenue Survey Education Strategy 227

Association Analytics

MARCH 13, 2024

Marketing – This person targets specific audiences with messaging about opportunities or activities that aim to increase member participation, and subsequently, scores. Membership – This person works to get unengaged members more involved in the organization and target non-members for recruitment.

Review 169

Review Member Engagement Process Examples 169