Reid All About it

APRIL 5, 2024

While reading GrowthZone’s 2024 association survey report , I noted a few common problems. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. 1 CAE credit. More info/register (ASAE members only).

Revenue 256

Revenue Price Denver Tools 256

Reid All About it

OCTOBER 20, 2023

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. MCI released a benchmark survey report on AI adoption in associations. Katherine Wayne, AMC Association Management Center ) Dealing with data: how to create reports that work for everyone. This week, it reported 9.56

Maryland 272

Maryland LMS Revenue Strategy 272

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%. Why does member retention matter?

Strategy 130

Strategy Software Social Media Discount 130

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Objection 2: Social Media. Example: “It would be much easier to create a social media group.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

DECEMBER 15, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. He saw the idea in action at the Social Media Market World conference. Board responsibilities. Online communities.

Iowa 256

Iowa millennials Texas Strategy 256

Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. It shows all too clearly that social media is still considered a broadcast medium by many associations. percent agree); member recruitment (10.8 That’s a huge missed opportunity. percent agree).”

Social Media 60

Social Media Communications Content Strategy 60

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. The software allows you to organize and store member information, as well as generate reports to discover valuable insights on your membership. Social media platforms.

Organization 270

Organization LMS Software Social Media 270

GrowthZone

MARCH 21, 2023

For today’s associations, the challenge of recruiting and engaging young professionals is never-ending. Since the pandemic arrived, video chatting and social media apps are by far the more popular ways to communicate. The information-rich report also provides links to helpful (and free!)

Survey 78

Survey Social Media Recruiting Recruitment 78

Associations Now

JUNE 25, 2015

A new report on social media use among associations shows they have grown increasingly more comfortable in using social media over the last couple of years. Overall, organizations are becoming not only smarter in their use of social media but braver. Here’s a look at that finding and more.

Social Media 40

Social Media United States Survey Video 40

Reid All About it

FEBRUARY 23, 2024

Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. I’m happy to feature it as long as it’s not too product-centric. Member mobile app. Webinar latecomers. 1 CAE credit. More info/register. 1 CAE credit. More info/register. 1 CMP credit.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

OCTOBER 27, 2023

James Young at Product Community says you need “ a world-class value proposition ” for your association and for each product or experience. I’m happy to feature it as long as it’s not too product-centric. Learn how to craft a successful year-end report in half the time and a winning strategy for next year. 1 CMP credit.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Labels: Social Media. Membership Marketing Benchmarking Report. Pricing Your Product, Service, or Membership.

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members.

Education 195

Education Committee Recruiting Recruitment 195

Reid All About it

NOVEMBER 3, 2023

Nominate your new product, member program, partnership success, or organizational change that propels your association toward its mission. Twenge says teens are in the midst of a mental health crisis because of phones and social media. I’m happy to feature it as long as it’s not too product-centric. Don’t subscribe?

Tools 272

Tools Strategy Revenue Technology 272

GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. Our 8-point guide, The Power of Young Professionals , tackles the challenge of engaging, recruiting, and retaining 20-somethings. Social Media. Phone Call.

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Reid All About it

JANUARY 12, 2024

Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. Member mobile app. Dirty data. 1 CAE credit.

LMS 266

LMS Education Member Engagement Revenue 266

Associations Now

JANUARY 13, 2017

Your association’s annual meeting is likely your biggest event of the year, but are you leveraging it to recruit new members? Terry Ibele at Wild Apricot reports on one association that was able to quadruple its membership numbers within five years thanks to several smart recruitment tactics at its annual meetings.

Recruiting 40

Recruiting Recruitment How To Social Media 40

GrowthZone

APRIL 18, 2023

Marketing Automation is a premium module available in the GrowthZone platform that will help you increase engagement, recruit members, and save time. Data analytics Marketing automation tools provide detailed analytics and reporting on member engagement, website traffic, email open rates, and more.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

YourMembership

OCTOBER 16, 2014

I was talking with an association executive recently about their social media and online community efforts and was surprised to learn that they were considering turning off their integrated online community in favor exclusively using the LinkedIn group page for their association.

Social Media 150

Social Media California Class Revenue 150

Reid All About it

SEPTEMBER 9, 2016

This week kicks off with a webinar you won’t want to miss: Elizabeth Engel and Shelly Alcorn discussing their insightful new report, The Association Role in the New Education Paradigm. I’ll be happy to feature it as long as it’s not too product-centric. – App-tastic 2016: 45 of the Best Productivity Apps You Should Be Using.

Social Media 150

Social Media New Jersey Tips Recruiting 150

EventMobi: Association Events

NOVEMBER 9, 2023

This includes things like welcome emails and packages, social media templates, and more. Welcome email According to the 2022 Membership Marketing Benchmarking Report , 79% of associations use welcome emails in their onboarding. Build your onboarding toolkit. Welcome new members with resources.

Member Engagement 130

Member Engagement Social Media Software Newsletter 130

Reid All About it

APRIL 14, 2023

Michelle Maher at Highland reports on what they learned after talking with 30 association membership leaders. I’m happy to feature it as long as it’s not too product-centric. Host: Product Design Community Facilitator: Tom Lietz, Emmy-nominated producer and director Fri 4/14 at 12 p.m. Young professionals. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

NOVEMBER 13, 2020

Participants receive complimentary access to a customizable dashboard allowing you to view the data and download a unique report to guide you, your staff and volunteer leadership. I’ll be happy to feature it as long as it’s not too product-centric. Leslie Hortum, head of the Washington, DC office of recruitment firm Spencer Stuart.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Membership Marketing

APRIL 12, 2012

News on Social Media and Membership Marketing. As we continue compiling the data for the 2012 Membership Marketing Benchmarking Report for our upcoming release, I thought that I would share some trends that we are seeing related to social media. Labels: 2012 Benchmarking Survey , Social Media , Social Networking.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

MARCH 8, 2012

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. But reports of associations creating net income directly from these tools have largely proven illusory. Labels: Social Media. Tony Rossell.

Social Media 40

Social Media Marketing Price Survey 40

MemberClicks

OCTOBER 24, 2023

We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success. Imagine this scenario: A customer is in the market for a service or product in your industry. What is a Trade Association? They come across two businesses that offer similar things.

How To 52

How To Social Media Industry Recruiting 52

Associations Now

FEBRUARY 12, 2019

“Despite unparalleled access to many digital resources that associations may consider to be competitors—things like YouTube, LinkedIn, Facebook, or [other] online networking—young members still find value in being part of an association,” says Amanda Myers, director of product growth for Personify. Peer-to-peer recruitment.

millennials 104

millennials Recruiting Recruitment Price 104

Reid All About it

JANUARY 10, 2020

I’ll be happy to feature it as long as it’s not product-centric. Hear case studies from nonprofits of all shapes and sizes who are working out through innovation, trial and error, how to thank, engage and capture new supporters through this new and growing area of social media fundraising. More info/register. Tue 1/14 at 2 p.m.

LMS 243

LMS Software Chicago Washington 243

GlowGlobally

APRIL 18, 2011

Behind China’s Great Firewall – A Social Media Platform Primer. FaceBook, LinkedIn, Twitter and YouTube are the most recognized social media tools used in the world today. Social Media in China – an opportunity for associations. Market & Biz Plan. Membership. Public Affairs. by Theresa.

Social Media 60

Social Media United States Tools St. Louis 60

Optimist Consulting

SEPTEMBER 29, 2014

Furthermore, in the UK alone it is reported that 40% of those who do study civil engineering then go into other careers post-graduation. Its launch was supported by multichannel social media marketing and press coverage, for example this feature in the Guardian. Careers Membership Recruitment Membership retention'

Recruiting 100

Recruiting Recruitment Video Social Media 100

Reid All About it

MAY 19, 2023

Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content. Politicians want to beat up on social media platforms because people are saps, but what are the downstream effects? More info/register.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

MARCH 5, 2021

After collecting and synthesizing the data, he’ll share a report summarizing the ideas submitted. I’ll be happy to feature it as long as it’s not too product centric. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Engagement boxes. Host: Fridays@4. More info/register.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

MemberClicks

AUGUST 1, 2023

Include key highlights like: Your mission and vision Your ideal member profile Financial plan including funding requests Your competitive advantage Products and Services – Your products and services section communicates how you’re serving your unique audience, as well as how you plan to meet their needs and support their goals.

Recruiting 52

Recruiting Recruitment Cost Discount 52

Associations Now

SEPTEMBER 16, 2015

There’s no one way to make a member-get-a-member program a success, but recognition for recruiters is a must. In a perfect world, your members would do your recruitment for you. Your recruitment budget would be zero: All word of mouth, all the time. Here’s why. Recognition is a rare resource.

Recruiting 40

Recruiting Recruitment Discount Social Media 40

Membership Marketing

JANUARY 4, 2023

The good news is that based on real-world experience and 14 years of data collected from thousands of associations through the annual, industry-wide Membership Marketing Benchmarking Report , we have discovered the common obstacles that constrain membership growth. Yet, in the same report, the median renewal rate for associations is 84%.

System 52

System Marketing Recruiting Recruitment 52

Membership Marketing

JUNE 5, 2012

Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. If you can provide an indispensible new product or service as part of your membership offering, you will increase the response to your current promotions.

Recruiting 40

Recruiting Recruitment Price Survey 40

Reid All About it

MARCH 8, 2019

Billhighway suggests how you can help your chapters with member recruitment by sharing your digital and technical expertise and resources. Don’t wait until your LMS implementation is nearing the end to figure out what kind of reports you need. WBT Systems explains how to identify your LMS reporting requirements. 1 CAE credit.

LMS 170

LMS Price DC Washington 170