article thumbnail

Bonus content: Event Garde e-news – March edition

Aaron Wolowiec

Q & A with Peggy Hoffman, President, Mariner Management and Marketing. Peggy Hoffman, president of Mariner Management and Marketing, LLC. Filed under: Innovation , Marketing Tagged: Academy Awards , Event Gardeian of the Month , Mariner Management and Marketing , Oscar , Peggy Hoffman.

Content 100
article thumbnail

Daily Buzz: The Benefits of Regulating Email Marketing

Associations Now

Email marketing is still evolving, 15 years after Congress gave the industry a single set of rules that regulate the messages that go in your inbox. Also: Timing event meals perfectly. Email marketing has been with us a long time, and it always seems like there’s a new headache facing organizations that rely on it. When’s Lunch?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Agriculture Industry’s Challenge: Marketing Meat to Millennials

Associations Now

Starting Early Although millennials remain something of a challenge for the meat industry, it is not a new challenge; agricultural marketers have been working on it since members of generation Y were in grade school. Started in 2003, the campaign encourages consumers to eat vegetarian meals at least one day per week.

article thumbnail

To Theme or Not to Theme?

Associations Now

But one group recently announced it will drop its theme in 2020 to create a more inclusive event. Last month, the American Historical Association announced that its 2020 annual meeting will not a have a theme —for the first time since 2003. Another factor to consider is whether your conference is new to the market.

article thumbnail

Political Black Swans: Ignore Them at Your Association’s Peril

Association Success

Beware of political risks when exploring new global markets. In 2003, widespread protest broke out around me in Azerbaijan, a country formerly part of the Soviet Union. Azerbaijan’s unrest had been what statistician and risk analyst Nassim Nicholas Taleb calls a black swan —a highly improbable event with significant impact.

Georgia 101
article thumbnail

15 Changes in the Learning Business Landscape

Leading Learning

During those 15 years, we’ve worked with a lot of organizations, done a lot of research, published hundreds of articles and podcasts along with numerous reports , hosted more than a hundred Webinars , and run multiple events , online and off. See e-learning stats for the course creator market here.). The Maturing of Marketing.

Course 101
article thumbnail

Getting Married to Membership May Require Engagement First

Idea Architects

community that people value and that our organizations market. Oct 2003 (1). Sep 2003 (2). Aug 2003 (1). May 2003 (2). Apr 2003 (1). Mar 2003 (1). Feb 2003 (3). Jan 2003 (2). And lets not forget that playing is a way of paying. Jeffrey Cufaude. on Wednesday, June 13, 2012. Dec 2004 (1).