Association Adviser

JANUARY 18, 2019

Set meetings with your colleagues to consider the ways your association can work across departments to share tools and merge information and schedules to amplify communications and technology outside of traditional functional groups. Create a map of all your content, communication channels and technology platforms.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Socious

NOVEMBER 14, 2016

Inbound marketing and sales strategies focus on using helpful, relevant, and empathetic content to educate prospects and draw them in to your business. From the State of Inbound 2016 Series a few cool stats. October 17, 2016. They revert back to product- and company-centric communication that ends up spamming customers.

Marketing 100

Marketing Content Products Education 100

WBT Systems

JUNE 5, 2018

Since the EU approved GDPR on April 14, 2016, association technology firms have had lots of time to prepare for GDPR. An EU citizen with a Gmail address who signs up for a newsletter or downloads a PDF. Give people control over what they receive from you—they’re more likely to opt in to certain communications when they have a choice.

Technology 160

Technology LMS System Review 160

Reid All About it

MARCH 19, 2021

The weekly list of free educational events and resources for the association community…. Two proven tips to increase your newsletter’s open and click rates. Here are the educational events scheduled for next week. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

LMS 370

LMS Nashville Strategy Video 370

ISAE

APRIL 4, 2024

Once you can consistently and confidently secure bequests, expand into other types of planned or non-cash gifts by educating your members and gauging their interest. ABOUT THE AUTHOR Patrick Schmitt, Co-CEO of FreeWill Patrick Schmitt and fellow FreeWill co-CEO Jenny Xia founded at Stanford University’s Graduate School of Business in 2016.

Examples 40

Examples Strategy Review Discount 40

Higher Logic

SEPTEMBER 15, 2016

It was a good fit and a refreshing experience to complete the redesign in time for the Insight Exchange conference in May 2016. Moving forward, CXPA plans to continue improving back-end data communications for a more seamless member experience throughout both the website and community. CXPA community blogs.

Certificate 120

Certificate Texas Resources Member Experience 120

Socious

NOVEMBER 17, 2016

Technology has shifted everything from the way we collect membership dues to the channels we use to communicate with prospects. According to the 2016 Membership Marketing Benchmarking Report released by Marketing General, 49% of membership organizations are growing, and the other 49% are shrinking or remain stagnant.

Membership Management 100

Membership Management Software Directory Library 100

Association Adviser

JULY 28, 2016

For the fifth consecutive year, the majority of association leaders (68 percent) cited “Inability to Communicate Member Benefits Effectively ” as their second most significant member communication challenge, trailing only information overload (69 percent). Some longstanding tactics and communication channels remain part of the future.

millennials 60

millennials Arizona Communications Atlanta 60

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

Associations Now

DECEMBER 16, 2016

It’s like Jeff Hurt, vice president of education and engagement at Velvet Chainsaw Consulting, said in the 2016 Meetings Issue of Associations Now : “[Attendees are] looking for experiences—ones that transform thinking, attitudes, behavior, skills.

Dallas 40

Dallas Press Release Newsletter Team 40

Reid All About it

MARCH 13, 2020

The weekly list of free educational events and resources for the association community… Before we get to the good stuff… What do your “engaged” members not know about? Quick hits before we get to the list of this week’s free education: Why your organic traffic might be dropping… and how to fix it.

DC 44

DC Washington Revenue Communications 44

Reid All About it

JUNE 1, 2018

The weekly list of free educational events and resources for the association community… Forget robots, keep your eye on old people —they’ll help companies thrive, says Tyler Cowen. Figure out what your aging members need so they turn to you first for education. No surprise. More info/register. 1 CAE credit. 1 CMP credit.

Puerto Rico 30

Puerto Rico Chicago Tools Washington 30

Association Adviser

MARCH 26, 2018

Providing relevant and engaging content for members should always be at the top of an association’s communication strategy. In our 2017 Association Benchmarking Survey, “communicating member benefits effectively” was reported as the No. 56 percent of associations say they don’t segment or target their communications well enough.

Communications 65

Communications Newsletter Directory Tips 65

Reid All About it

JUNE 17, 2016

And now, the list of webinars and other events for the association community for the week of June 20. – Sample Swap for Newsletter Templates. See what other organizations are doing with their email templates and hear feedback for improvements on yours, including newsletters, membership renewal reminders, event mailings, and more.

LMS 150

LMS Raleigh Content millennials 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Host: ASAE Greater Washington / National Capital Community. Thu 1/12 at 1 p.m. Thu 1/12 at 2 p.m. 1 CAE credit.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Host: ASAE Greater Washington / National Capital Community. Thu 1/12 at 1 p.m. Thu 1/12 at 2 p.m. 1 CAE credit.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Higher Logic

DECEMBER 22, 2015

He asked our five innovative community managers some tough questions, and they provided real answers. The Kick-Ass Community Managers. Ben Martin , CAE, Online Community Results. James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO).

Social Media 120

Social Media Library Resources Guidelines 120

Association Adviser

MARCH 31, 2017

Your organization already puts so many resources into selecting the right speakers, bringing in quality industry exhibitors, and encouraging attendees to register that it would be a shame for your marketing and communications staff to overlook additional uses for the new and exciting content that your event produces every year.

Content 60

Content Tips Video Newsletter 60

Associations Now

MARCH 21, 2017

And unlike other modes of communication, you’re almost assured your text messages will be read. Engaging Volunteers further recommends taking advantage of email newsletters, Facebook ads, and digital incentives to reach donors. AssociationWork shares ways you can improve your association career through continuing education.

Newsletter 53

Newsletter Social Media Review Video 53