YourMembership

FEBRUARY 23, 2016

The latest labor statistics are out and they present some interesting opportunities for associations as we move into 2016. The report states that job openings rose in several industries over the year with the largest changes in health care, social assistance, finance and insurance. According to the latest report from the U.S.

Social Media 170

Social Media Revenue Certificate Industry 170

Higher Logic

NOVEMBER 28, 2016

In many places, the overall organization hasn’t figured out how satisfaction aligns with revenue. How social media is broken was discussed this year at HubSpot's Inbound conference - social media is architected around the individual. There’s research to say social media divides but community brings us together.

Social Media 120

Social Media Class Analysis Products 120

Reid All About it

OCTOBER 20, 2023

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue.

Maryland 272

Maryland LMS Revenue Strategy 272

Aaron Wolowiec

AUGUST 9, 2016

And, it’s hard to believe, but the 2016 ASAE Annual Meeting is next week, Aug. I’m guessing there will be avid social media engagement, especially on Twitter using #ASAE16 and @ASAEAnnual. In 2019, it will be the first time Columbus has hosted an ASAE Annual Meeting & Exposition. And finally – have fun!

Las Vegas 154

Las Vegas Chicago Columbus Atlanta 154

Aaron Wolowiec

OCTOBER 18, 2016

Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. Also of note: More than half of respondents recognize a serious or significant problem with the lack of revenue generated from their communication vehicles. In fact, only 6 percent reported having a communications strategy. you guessed it.

Communications 100

Communications Survey Social Media Revenue 100

Higher Logic

JANUARY 23, 2018

You’ll likely face questions and concerns even after you present your team with details on how an online community can improve acquisition, retention, and revenue. You can also recoup a lot of expenses by using your community to generate revenue. Analyze your budget and how an online community could influence your revenue streams.

Social Media 195

Social Media Software Revenue Project 195

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue. at Naylor Association Solutions.

Revenue 69

Revenue Survey Communications Newsletter 69

Higher Logic

APRIL 2, 2019

Engaging current customers positively impacts overall business goals in several ways, including increasing revenue by generating opportunities for sales of additional products and services. Increase revenue. Well, that was a nice segue into our next point: increasing revenue.). Increase Revenue. That being said….

Marketing 195

Marketing Revenue eBook Software 195

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

Aaron Wolowiec

FEBRUARY 9, 2016

Tagoras recently released its much-anticipated 2016 Association Learning + Technology Report , which contains a wealth of information about associations’ efforts to incorporate technology into their educational programs and platforms. Other key takeaways from the report: Social media – Not surprisingly, associations use YouTube for education.

Learning Management System 100

Learning Management System Class Social Media LMS 100

Aaron Wolowiec

AUGUST 9, 2016

And, it’s hard to believe, but the 2016 ASAE Annual Meeting is next week, Aug. I’m guessing there will be avid social media engagement, especially on Twitter using #ASAE16 and @ASAEAnnual. In 2019, it will be the first time Columbus has hosted an ASAE Annual Meeting & Exposition. And finally – have fun!

Las Vegas 100

Las Vegas Chicago Columbus Atlanta 100

Associations Now

MAY 16, 2017

In 2016, nonprofits had to send an average of 2,000 emails to get one donation. That’s according to the latest M+R Benchmarks Study , which looked at data from 133 nonprofits on their email and social media messaging, email list sizes, fundraising, online advocacy, web traffic, and digital ads, among other metrics. SOCIAL MEDIA.

Marketing 75

Marketing Social Media Revenue Report 75

Reid All About it

MAY 17, 2019

Do you know how to best leverage Google Analytics to better understand and engage your members — and generate more revenue? Learn about the five superpowers your association can leverage with AI to optimize your member’s experience while also increasing the association’s revenue. Universal Paid Leave Amendment Act of 2016 (UPLA).

DC 170

DC Washington Social Media Revenue 170

YourMembership

AUGUST 15, 2016

As ASAE Annual Meeting 2016 got started this year in Salt Lake City, it’s preceded by AMCs Engaged!, Mobile apps are reducing waste and increasing revenue. Programmatic advertising, for example, is an innovative non-dues revenue opportunity for associations, which leapfrogs the traditional means of advertising and buyer’s guides.

Certificate 150

Certificate Price Revenue LMS 150

WBT Systems

NOVEMBER 8, 2016

They do this through a variety of platforms including websites, social media, email, and increasingly through online communities. However, for some people participating in open online conversations on social media can be intimidating. Seamlessly Track Activity to Increase eLearning Revenue.

Learning Management System 262

Learning Management System Arlington Social Media System 262

YourMembership

DECEMBER 23, 2015

Website traffic increases with video and social media use; with Periscope being the latest craze. Associations often focus on technology from a cost perspective, but must shift to thinking about revenue generation and member value. They recognize the significance of usability and design as key components for their market.

millennials 150

millennials Video Social Media Technology 150

Reid All About it

FEBRUARY 19, 2016

. – 5 Tips to Drive Mobile Event Sponsorships in 2016. Learn four ways to bring value to sponsors and five best practices for integrating sponsors at events and thereby boosting your revenue. Speaker: KiKi L’Italien, Social Media Strategist, Founder and CEO, Amplified Growth LLC. Host: Lanyon. Host: Lanyon.

Wisconsin 150

Wisconsin Social Media Member Engagement System 150

Reid All About it

AUGUST 19, 2016

– Social Media 201: Content Curation, Time Management and Audience Engagement. If you’re not seeing any return on the time you’re spending on social platforms or if you’re not sure of next steps, this session is for you. Increase Engagement and Drive Revenue with Marketing Automation.

Price 150

Price Social Media Email Marketing Innovation 150

Optimist Consulting

MARCH 30, 2017

2017 remains all about member engagement, operational efficiency and revenue growth. Social media engagement figures remain low with organisations believing that only up to 10% of members engage via the social media platforms they use (Twitter, Linkedin, Facebook and YouTube).

Report 100

Report Social Media Member Engagement System 100

WBT Systems

NOVEMBER 15, 2016

. — David Spinks (@DavidSpinks) November 14, 2016. Mertz, CAE (@DianaTMertz) November 14, 2016. You might want to consider incorporating more opportunities for online communication through social media? What if your mbrs had the same brand loyalty that Harley riders have?

Learning Management System 150

Learning Management System LMS Certificate System 150

MemberClicks

OCTOBER 27, 2023

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Not only that, but the majority of social media platforms are built for mobile use.

Video 52

Video Marketing Recruiting Recruitment 52

Reid All About it

SEPTEMBER 9, 2016

– App-tastic 2016: 45 of the Best Productivity Apps You Should Be Using. Livestreaming is the next big thing in social media. Learn step-by-step tips and actionable strategies for presenting content that makes your members’ digital experience both valuable and seamless across web, mobile, social media, and email.

Social Media 150

Social Media New Jersey Tips Recruiting 150

Association Adviser

JANUARY 18, 2019

You’re likely promoting your content on your website and on social media to generate interest and increase your reach. Imagine: Your latest webinar is promoted through social media, summarized in your magazine, stored in your learning center and promoted in your career center. Reprinted with permission.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Socious

NOVEMBER 3, 2016

HubSpot’s 2016 INBOUND conference is coming up fast and next week most of us will be hopping on a flight to Boston to attend. Here are our session recommendations for customer marketing professionals at Inbound 2016: Tuesday, Nov. 3:30pm - Social Media is Broken. Gary Vaynerchuk. Anna Kendrick. Alec Baldwin.

Sample 100

Sample Marketing Conference New York 100

Associations Now

JULY 28, 2016

Plus: Make social media fun with filters, geotags, and more. — PartnersInAssocMgt (@Partners_AMC) July 26, 2016. — Shelly Joines (@ShellyJoines) July 27, 2016. Social media for associations can be fun. Your follower count on social media doesn’t mean a thing. dyHI7mtghb.

Social Media 40

Social Media Sample Revenue Member Engagement 40

Higher Logic

SEPTEMBER 12, 2016

Other major social media platforms can’t hold a candle to Facebook’s engagement, with sites like LinkedIn registering daily visit rates as low as thirteen-percent. Facebook continues to dominate in terms of number of users and revenue numbers. This type of engagement doesn’t come naturally and is not accidental.

Social Media 120

Social Media Content Resources Revenue 120

WBT Systems

JANUARY 10, 2017

Educational offerings for not just members, but also the public at-large, will be a big revenue drive for associations.” ” Social and Collaborative Learning. These applications may include, for example, social media applications or eLearning content authoring tools. Tin Can API for eLearning Content Standards.

LMS 150

LMS Learning Management System Certificate System 150

Higher Logic

DECEMBER 22, 2015

James Baumann (ACUHO): AS a director of communications, I was interested in community as an outgrowth of social media. Ben: When you can see activity that shows social proof, it also shows the powers that be the community is active and vibrant. James: Getting into online community grew out of activity on our social media.

Social Media 120

Social Media Library Resources Guidelines 120

Reid All About it

NOVEMBER 11, 2016

Insights from the Global Engagement Index 2016: Strengthening Member & Customer Relations Globally. Kelly Treadway, marketing and social media strategist, EventCurious. Associations have a unique opportunity to benefit from the social media and digital movement by driving member engagement through robust online communities.

Handbook 237

Handbook Washington eBook DC 237

Association Adviser

JULY 16, 2013

Using social media is about more than promoting yourself and your brand—It’s about building connections & nurturing them over time. A new @ASAE report examines the future of trade shows and identifies five scenarios for what they might look like in 2016. Best of the Web. 5 Ways to Thank Community. Shanna Mallon.

Directory 60

Directory Newsletter Email Marketing Social Media 60

Tom Morrison

NOVEMBER 3, 2015

We decided to not listen to those who were saying, "associations are not relevant", "membership is dead", "young people aren't joiners" and "social media was going to kill our meetings". Let me help you make 2016 count for your association members. It will be the best investment you make in 2016.

Social Media 40

Social Media Revenue Leadership Industry 40

Associations Now

JUNE 9, 2017

Among them: allowing members to attend who would have otherwise been unable to due to travel costs or other factors, boosting nondues revenue, and broadening an association’s global reach. Hybrid conferences—where an in-person meeting is blended with an online component—come with a lot of benefits.

San Francisco 81

San Francisco Conference Social Media Recruiting 81

Socious

NOVEMBER 17, 2016

Over the past half-decade, we’ve seen enormous advancements on the social media front with the rise (and fall) of sites and apps like: Snapchat. According to the 2016 Membership Marketing Benchmarking Report released by Marketing General, 49% of membership organizations are growing, and the other 49% are shrinking or remain stagnant.

Membership Management 100

Membership Management Software Directory Library 100

Reid All About it

JANUARY 6, 2017

utilize Customer Centric Design Thinking to think outside-the-box and find ways to leverage existing resources, volunteers, staff, and social media presence to increase impact. Learn some tips on how to leverage your email marketing tools and create extra revenue at your association. More info/register. . More info/register.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

utilize Customer Centric Design Thinking to think outside-the-box and find ways to leverage existing resources, volunteers, staff, and social media presence to increase impact. Learn some tips on how to leverage your email marketing tools and create extra revenue at your association. More info/register. . More info/register.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Association Adviser

NOVEMBER 21, 2016

Case in point: 2016 has been a rough year for businesses that rely on natural resources in Alberta, Canada. In addition, the province was ravished by wildfires in May 2016. Use online media to communicate more. Has your association been thinking about starting a new eNewsletter, video platform or social media page?

Case Study 60

Case Study Directory Cost Revenue 60

Associations Now

AUGUST 22, 2017

After spending years investing in writing and traditional journalism, there seems to be a shift to something much different by many of these outlets—short, interactive clips of momentary information, designed to both do well on social media and better serve advertisers.

Video 49

Video millennials Social Media Revenue 49