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OCTOBER 9, 2020

Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. marketing and communication professional.

Utah 370

Utah LMS Conference Technology 370

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NOVEMBER 13, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Association compensation had been rising at all levels, fueled by a robust recruiting marketplace and strong economy, but that came to a halt in March 2020. Taking the CAE Exam in December 2020? More info/register.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. We want to educate, inspire and innovate together.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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NOVEMBER 29, 2019

Pawlucy at MultiBriefs shares ten things associations should start and stop doing in 2020. When you recruit members, you’re inviting them to your organization’s “party.” April Doty, Communications and Events Management, Minds@Work. Lyndsey Medsker, founder, Clear Skies Strategic Communications. CB Insights ).

West Virginia 360

West Virginia Washington DC Revenue 360

Membership Marketing

JULY 21, 2021

On top of membership challenges, 80% of associations say that their annual in-person meeting was canceled or postponed in 2020. Here are some of the important insights from this year’s report on what did work for associations this past year and what opportunities lie ahead for membership recruitment, engagement, and renewal going forward.

Recruiting 116

Recruiting Recruitment Report Innovation 116

Associations Now

JULY 23, 2023

The COVID-19 pandemic unquestionably made associations more agile: In 2020 and 2021, they quickly learned how to establish virtual meetings and hybrid offices, ramped up their efforts around workplace wellness and social justice, and generally did things faster than they were used to. “All Hockman said. It’s not just the board.

Committee 75

Committee Guidelines Leadership Survey 75

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SEPTEMBER 25, 2020

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

Case Study 285

Case Study Content Montana Price 285

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JULY 24, 2020

Although Elizabeth Merritt wrote this article for the museum community in 2019, it’s applicable to the association community in 2020. Going Virtual: The VMAE Summit 2020 Success Story. Recruiting and Retaining Association Members (and Driving Non-Dues Revenue) in the Virtual Event Era. Virtual board meetings.

Montana 259

Montana Revenue Case Study Conference 259

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DECEMBER 11, 2020

Just because 2020 has us stuck at home, it doesn’t mean we can’t still meet up as a community! The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

Project 370

Project Education Software Review 370

Associations Now

JANUARY 3, 2020

Also: How to recruit top talent to your organization. How to Win the War for Talent in 2020 | by @DebbyCarreau [link]. — Entrepreneur (@Entrepreneur) January 3, 2020. Develop your leadership skills by attending one of these conferences in 2020, says Kevin Kruse in Forbes. Use event crowdsourcing.

Recruiting 64

Recruiting Recruitment Tools Conference 64

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APRIL 16, 2021

Laura Lewis, Chief Communications Officer, Commercial Real Estate Women Network. In 2020, meeting planners were resilient and flexible. Innovative Remote Workplace. We invite you to participate in our Tech Cluster to talk about Innovative Remote Team Strategies. Amanda Ma, Founder and CEO, Innovate Marketing Group.

Revenue 363

Revenue Strategy Team Content 363

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MARCH 26, 2021

The weekly list of free educational events and resources for the association community…. Association innovation. The research revealed that associations with a more innovative mindset and culture were more successful at navigating the early challenges presented by the COVID-19 pandemic. Intuitive innovation. That stinks.

Innovation 259

Innovation San Diego LMS Strategy 259

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AUGUST 21, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. What features should I be looking for? More info/register.

millennials 307

millennials Montana Class Education 307

.orgSource

DECEMBER 12, 2022

That steep trajectory isn’t a good fit with the speed of innovation required to navigate digital markets. Departments are not communicating efficiently. Investments in recruitment are not paying long-term dividends. In my experience, the latter is the more common scenario. We all understand that technology has changed business.

California 100

California Innovation Team Strategy 100

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MARCH 12, 2021

Innovation method. WBT Systems introduces a new brainstorming and innovation tool: jootsing. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Learn what ‘unified communications and collaboration’ means. Host: Community IT. Host: Fridays@4. CAE credits.

Nashville 370

Nashville LMS North Carolina Recruiting 370

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SEPTEMBER 18, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Research shows that those who embrace gender and ethnic diversity, equity and inclusion perform 25% better financially and are more innovative. Communicating Through a Crisis. More info/register. Mariama Boney LMSW, CAE.

Montana 350

Montana Certificate Conference Content 350

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MARCH 19, 2021

The weekly list of free educational events and resources for the association community…. Association innovation. Start at her website , check out more on Association Innovation Today , and follow her on LinkedIn for the latest updates. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

LMS 370

LMS Nashville Strategy Video 370

Membership Marketing

AUGUST 10, 2020

Each year the goal of the report is to help associations better understand what is working in membership recruitment, engagement, and retention. What are the most effective marketing channels for recruitment and renewal? How are associations supporting innovation? What communication methods used to engage new members?

Report 97

Report Marketing Recruiting Recruitment 97

.orgSource

AUGUST 28, 2023

According to a 2020 Edelman study , 89% of decision-makers surveyed believe that thought leadership improves their perceptions of an organization — yet only 17% of them rate the quality of the information they read as very good or excellent. My first bit of advice is, don’t treat recruiting these experts casually.

Leadership 88

Leadership Social Media Case Study Industry 88

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MARCH 25, 2022

The number of training professionals who said their CEOs were active champions of learning jumped from 27% in 2020 to 62% in 2021. Susan Spilka, Strategic Communications Consultant and Co-founder of the Workplace Equity Project. Hear how to implement retargeting to achieve your organization’s strategic communication goals.

Revenue 195

Revenue Content Virginia Technology 195

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NOVEMBER 12, 2021

Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. Leverage the pandemic’s disruption by adopting foresight governance that will drive innovation. Board foresight. More info/register. Host: Sidecar.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

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MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Instead of shrinking in 2020, some associations expanded membership. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. (must join Fridays@4 first, it’s free). Host: Fridays@4.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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JUNE 19, 2020

They explain how communication plays a huge role in that effort. They see associations stretching their innovation muscle, learning new skills, reassessing assumptions, discovering ways to improve, and summoning up the courage to take tough steps forward. Virtual event benefits. Pandemic silver linings. More info/register.

Video 221

Video Conference Revenue Industry 221

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APRIL 14, 2023

Coffee with Innovators: Association Design Circle We meet on the first Friday of each month hosted by an association leader who leads a conversation on an association innovation topic. Host: Product Design Community Facilitator: Tom Lietz, Emmy-nominated producer and director Fri 4/14 at 12 p.m. Fri 4/14 at 10 a.m. 1 CAE credit.

Leadership 195

Leadership Education Revenue Strategy 195

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JULY 17, 2020

Quick hits before we get to the list of this week’s free education: Challenges and opportunities with membership recruitment for trade associations. Find out how the host communicated with members at the height of the pandemic to continue bringing in renewals and exceed their goals despite the circumstances. MeetingsNet ). CAE credit.

Montana 341

Montana Revenue Strategy Conference 341

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MAY 8, 2020

Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. Discuss and evaluate emerging pricing models to consider for your Fall 2020 event. Learn how to develop member personas and understand members by loyalty segments, a 5-step member recruitment process, and top ways for recruiting and retaining members.

North Carolina 221

North Carolina Montana Conference Revenue 221

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FEBRUARY 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. Host: Fridays@4.

San Diego 370

San Diego Price Strategy Education 370

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NOVEMBER 6, 2020

Innovation and membership growth. MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. MemberSuite digs into that finding and explains how to create a culture of innovation that delivers real membership value. Host: Community By Association.

Learning Management System 285

Learning Management System Education Communications Technology 285

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OCTOBER 16, 2020

Frugal innovation. Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! WBT Systems describes 12 essentials for frugal innovation , the only kind your budget probably allows. Host: The Community Roundtable.

Indiana 221

Indiana Review Education Conference 221

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OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Integrating Online Communications into Your Fundraising Campaign. The 4 C’s of Engagement: Capture, Customize, Curate & Communicate.

North Carolina 34

North Carolina Education Project Communications 34

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NOVEMBER 1, 2019

Recruiting Members at Trade Shows and Other Events. SURGE is a free virtual conference where association professionals assemble from all corners of the world for productive conversations around innovation and change. The State of Advocacy & Lobbying 2020. 1 CAE credit. More info/register. Tue 11/5 at 12:30 p.m. SURGE Growth.

Washington 34

Washington Social Media Content Texas 34

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APRIL 15, 2022

Rhea Steele, CAE, 2020 Professional Performance Award recipient, and Vice Chair of the Individual Honors Awards Committee. Maureen Geoghegan, Chief Membership and Communications Officer, American Society of Anesthesiologists. In March 2020, GCI sent most of their workforce home to work as they “waited out” the pandemic.

Proposal 39

Proposal Technology Revenue Marketing 39

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NOVEMBER 27, 2020

Risking innovation. Quick hits before we get to the list of next week’s free education: Did you know the CARES Act made it possible to deduct $300 on your 2020 tax form for charitable donations, even if you don’t itemize deductions? Future Forward: Innovation and Resilience. Seems obvious, but most of us don’t do it.

Las Vegas 369

Las Vegas Virginia Content Washington 369

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MAY 20, 2022

Presenters: Joe Schwinger, Co-founder and Chief Product/Innovation Officer, MeetingPlay + Aventri. Everything we knew about the world—and the world of events—completely changed in 2020. We reimagined communication. 1 CMP credit. More info/register. Host: EventMB. Caryn Mambro, Chief Creative Officer, Opus Agency. CAE credits.

Arlington 41

Arlington Project DC Technology 41

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SEPTEMBER 20, 2019

Bringing on an affinity program or partner can be an effective way of adding to the membership value proposition to support and improve recruitment and retention efforts. This innovative concept places member-specific data visualizations on your website or mobile app—wherever members (or potential members) log in and access information.

DC 34

DC Washington Baltimore Certificate 34

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APRIL 23, 2021

The weekly list of free educational events and resources for the association community…. Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Fri 4/23 at 2 p.m.

Revenue 370

Revenue Strategy Content Education 370

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MAY 1, 2020

Associations reliant on member renewals, nonprofits dependent on fundraising, and corporations who need to build and retain clients are all suffering during the 2020 Coronavirus crisis. With association advocacy efforts on Capitol Hill never more urgent, who does Congress listen to in an over-communicated world? Wed 5/6 at 12 p.m.

North Carolina 273

North Carolina Revenue Strategy Education 273