Association Success

NOVEMBER 17, 2020

Unless your association adopts modern digital marketing tactics, you’ll risk being lost in the shuffle. . Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. You don’t have to create all of your content from scratch to publish a great newsletter.

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Content Newsletter Sample Video 148

Reid All About it

JULY 10, 2020

Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. Budget and Appropriations Outlook – Rounding Out 2020. Revenue and Pricing Strategies for Virtual Events.

Montana 365

Montana Content Price Strategy 365

Association Success

OCTOBER 28, 2020

In short, if you have a business that markets to people in the EU, the GDPR applies to you. The California Consumer Privacy Act (CCPA), went into effect January 1, 2020, and is yet another piece of legislation drafted to protect consumer privacy. You can also maintain the health of your contact list by monitoring engagement.

California 78

California Newsletter Software Revenue 78

Higher Logic

APRIL 25, 2019

billion in 2020. Why you should pay attention: Mobile event apps can help you generate additional revenue through sponsored ad space and push notifications. Publish an event blog or newsletter. Here’s a fun forecast: The number of mobile users worldwide is expected to reach 7.26 Monitor social media feeds + hashtags.

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Massachusetts Newsletter Social Media Conference 226

Associations Now

FEBRUARY 6, 2020

I collect whatever articles I can find and with 2020 being such a milestone year, there was a plethora to choose from. 14 states have pending or active legislation about privacy and there are nuances in each, which could impact how you market on a state-by-state basis. I’m a devotee of trends reports. They are prime clickbait for me.

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California Newsletter Team Revenue 129

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. You can thank a couple of recent events for the uptick in the importance of email marketing.

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Communications Phoenix Email Marketing Newsletter 52

Association Success

MAY 26, 2020

As of January 2020, there were more than 30 million podcast episodes available for download and 900,000 different shows to choose from. But, how do we reach audiences in an already saturated market, particularly when starting a new podcast? What advice do you have for an association considering adding podcasting to its marketing mix?

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Newsletter Tools Industry Leadership 91

Reid All About it

MARCH 19, 2021

Leaders should discuss these questions to avoid returning to “the emerging temptation of a false normalcy and [making] a hard turn back toward the pre-2020 complacency that exacerbated the pandemic’s detrimental impact.”. Two proven tips to increase your newsletter’s open and click rates. Mindfulness. Quick hits.

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LMS Nashville Strategy Video 370

Expo Logic

OCTOBER 23, 2020

As we move towards the end of 2020 and look ahead, likely, virtual events are not going anywhere in the new year. Build excitement for your virtual conference through social media, videos, and daily newsletters during your event. Events, both in-person and virtual, rely on sponsorship programs to drive revenue and provide value.

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Conference How To Newsletter Video 36

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

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Revenue Social Media Newsletter Email Marketing 52

Forj

JUNE 7, 2021

However, as you begin searching for your association’s next solution, you’ll quickly come across a new option on the market— learning experience platforms (LXPs). To address this, an LXP recommends content based on the: Needs of the organization, industry, and market. Even further, should you invest in one? The Complete Guide.

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LMS Course Library Learning Management System 91

Reid All About it

FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts.

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San Diego Price Strategy Education 370

Reid All About it

MARCH 13, 2020

Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Presenter: Ben Rome, Manager, Marketing, American Industrial Hygiene Association. Presenter: Augie Ray, VP analyst, Gartner for Marketers. More info/register. Host: PCMA.

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DC Washington Revenue Communications 44

Reid All About it

FEBRUARY 4, 2022

Alona Shalieieva, Content Marketing Institute ). Fri 2/4 at 9:30 a.m.* – State of the Association Job Market (NYSAE Engagement Lounge). Whether you are looking to hire new staff or are in the market for a new position, it’s important to know what to expect in 2022. Hear about the state of the association job market.

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Content Education Recruiting Recruitment 39

Reid All About it

FEBRUARY 11, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories , and highlight the important role these campaigns have in propelling associations forward. ? David Lerman, senior writer and author of the CQ Budget newsletter.

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Content Strategy Technology Analysis 39

Velvet Chainsaw

OCTOBER 14, 2021

Our crystal balls are pretty foggy when it comes to predicting the return of in-person expo and sponsor revenue. If marketing budgets intended for show participation in 2020 or 2021 were reallocated, or not spent, will corporations recall the good days and include your show in the 2022 marketing budget?

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Revenue Newsletter Social Media Maine 59

MemberClicks

DECEMBER 14, 2022

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. nonprofit email marketing program is key to your success – and we’ll show you how to do it well by sharing industry best practices.

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Email Marketing Marketing Strategy United States 52

Protech

SEPTEMBER 2, 2020

By Liz Palm, Marketing Director . This blog post is the third in a series that cover s some of the ins and outs of how Protech successfully took our Fusion 2020 Customer Confere n ce virtual in 5 weeks due to the COVID-19 pandemic. S tand a lone email or newsletter ads : unique opens and click – throughs .

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How To Newsletter Social Media Class 81

MemberClicks

JULY 12, 2022

Building a strong and ever-growing member base has continued to be a challenge, with 68% of organizations struggling to grow their membership in 2020. The fair share model provides membership pricing based around the member company’s: Number of employees Revenue Size Other factors. Fair share model. Investor membership model.

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How To Directory Price Columbus 52

Reid All About it

APRIL 3, 2020

The findings from the survey will be disseminated by the Partnership Professionals Network via e-newsletter and website. – Ask Us Anything Expert Panel: Marketing, Revenue, Meetings & Technology. Discover the essential elements that will take your video marketing plan from good to great. Experiment.

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North Carolina Committee Montana Guidelines 44

AssociationChat

JUNE 28, 2020

A lot has changed since February 2020. source: NPR) June 29, 2020 – More than 2 million people in the U.S. EventMB) June 24, 2020 – A growing number of countries are reauthorizing large professional events including trade shows, conferences, exhibitions, and congresses. Photo by Edward Jenner from Pexels. 7 :25 am ET].

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United States New York Conference Seattle 59

AssociationChat

APRIL 15, 2020

Here’s the latest: Revisiting agile teams after an abrupt shift to remote (source: McKinsey & Company) April 28, 2020 – Agile teams traditionally excel when their members are co-located. The future of big events in Nashville are in question amid COVID-19 (source: WKRN.com) April 17, 2020 –. Harris, M.D., Photo by Miguel Á.

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United States New York Conference Seattle 52

Reid All About it

JANUARY 8, 2021

17 non-negotiable things your email newsletter needs right now. ( Jodi Harris, Content Marketing Institute ). 20 striking findings from 2020. Amy Gitchell, Marketing Specialist, GrowthZone AMS. The realities of 2020 forced organizations to digitally transform their training and certification businesses overnight.

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Las Vegas Case Study Conference LMS 370