GrowthZone
NOVEMBER 15, 2018
When creating a marketing plan, many organizations miss the opportunity to clearly differentiate between a strategy and other plan components. Strategy” refers to the long-term planning and implementation of methods to help an organization achieve its marketing goals. Not a mission: To increase sales of membership by the year 2020.
Forj
APRIL 22, 2021
A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. Many associations were faced with the challenge of canceling or going virtual with in-person learning events in 2020. Assisting with the search for new learning technologies.
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Association Success
NOVEMBER 17, 2020
Unless your association adopts modern digital marketing tactics, you’ll risk being lost in the shuffle. . Not only can this content help your association stand out online, but it can also offer non-members a sample of the insights they’d gain by joining. Here are four popular options for starting your ungated content journey. .
Spark Consulting
MARCH 16, 2021
One year ago yesterday, I went to my last in-person boxing class at Nuboxx and had my last meal in a restaurant (brunch with friends at Coconut Club at Union Market). Now I’m going to say the thing consultants are NEVER supposed to admit to anyone, no matter what: 2020 was a VERY rough year for my business.
Reid All About it
AUGUST 21, 2020
Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. The report also includes a sample virtual event prospectus to give you additional ideas. Data Is for Marketers.
Associations Now
APRIL 16, 2020
Learn how to use the Featured section for LinkedIn profiles to showcase your most notable and up-to-date work samples and media mentions [link] by @valerielmorris #linkedinmarketing #digitalmarketing. — Social Media Examiner (@SMExaminer) April 15, 2020. Trying to distinguish yourself on LinkedIn? Other Links of Note.
Reid All About it
MAY 21, 2021
5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Presenter: Michelle Brien, VP of marketing and product strategy, WBT Systems. Tue 5/25 at 11 a.m. –
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