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JULY 2, 2021

Presenters: Christin Berry, VP of Business Analytics & Data Services, ASAE. Presenter: Susan Borke. Creating your Content Stream—from Marketing to Sales to Programs. Content is key to marketing and sales success across the entire member lifecycle from prospect to paying member to actively engaged volunteer and leader.

Technology 370

Technology Strategy System Education 370

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MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Reconnecting Marketing + Events: The Good, The Bad, and the Silver Linings. More info/register.

Certificate 369

Certificate Revenue Conference North Carolina 369

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DECEMBER 4, 2020

Presenters: Lewis Flax, Flax Associates. Presenters: Mark Robins, CPA and Eric Hittle, CPA. Presenters: Tom Morrison from Metal Treating Institute, along with association tech entrepreneurs, Dave Will and Sig VanDamme. Presenters: Molly Marsh, Director of Education and Engagement Design, AMR Management Services.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

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JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Presenters: Barbara Dunn, Partner at Barnes & Thornburg LLP, representing groups.

Certificate 322

Certificate Technology Communications Revenue 322

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JANUARY 22, 2021

Presenter: Amanda Davis, CMP, Director of Learning & Development and Online Learning Manager, Blue Sky eLearn. Presenter: Alexandra Watkins, Chief Executive Boss Lady of Eat My Words. Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization?

Innovation 370

Innovation Communications Education Strategy 370

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MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Presenters: Reggie Henry, Chief Information and Engagement Officer at ASAE.

Innovation 359

Innovation Las Vegas Communications Education 359

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Presenters: Georgi Ann Bailey, Hon. The future of work.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). Presenter: Mark Ames, Director, Government Relations, AIHA. Discuss options for measuring outcomes and full-circle marketing to tell the hero story of your education programs. More info/register.

Chicago 243

Chicago Baltimore Education Content 243

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MARCH 4, 2022

Presenter: Janelle Spratley, HR Generalist. Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost.

Class 195

Class Certificate Content Committee 195

Associations Now

OCTOBER 26, 2023

According to the American Psychological Association’s 2023 Work in America Survey , 77 percent of workers having reported experiencing work-related stress in the last month. Karyn Castro Programs and Membership Manager, Chorus America Our leadership has made it a priority to enable staff to take care of yourself and your loved ones.

Organization 110

Organization Maryland America Newsletter 110

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JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Presenter: Dr. Randy Whetstone, Jr., Presenters: EQ experts Jenn Barley and Karen Sullivan, KickStart Your Edge. Presenter: Julie Sciullo, CEO, Association Analytics. Host: Fridays@4.

Video 195

Video Technology Content Strategy 195

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MAY 28, 2021

With the switch this past year to online courses and conferences, many associations came to the troubling conclusion that their instructors and presenters didn’t know how to provide an enjoyable or effective learning experience. Presenter: Monica H. An event planner is the sixth most stressful job in America. Train-the-trainer.

Innovation 284

Innovation Technology Survey Team 284

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NOVEMBER 5, 2021

Lots of good stuff in here for marketers or anyone else who needs to influence behavior for a living. Presenter: Linda Aronson. Presenter: Bobby Heard, MBA, CAE, COO, ACEP. Presenters: Erin Landis, Vice President of Publications at the American Gastroenterological Association. Presenter: Don Schmincke, Author and Speaker.

Survey 195

Survey Revenue Price Team 195

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FEBRUARY 14, 2020

Presenters: Melanie Meyer, Tech Advisor, Tech Impact. Presenters: Heather McNair, Chief Community Officer, Higher Logic. Presenters: Sofia Leiva, Marketing Programs Manager, 3Play Media. Georgia McGoldrick, Product Marketing Specialist, 3Play Media. Presenters: John Leh, CEO and Lead Analyst, Talented Learning.

DC 243

DC Content Education Washington 243

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OCTOBER 6, 2023

Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing. Host: Fridays@4 Speakers: Kia Davis Vy Le, CAE, Linguistic Society of America Kerri L.

Revenue 256

Revenue Certificate Tools Innovation 256

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SEPTEMBER 11, 2020

Presenters: Ann H. Presenters: Ian Webb, Head of Business Development, Eventsforce. Presenters: Teri Carden, Co-founder, ReviewMyAMS. Presenters: senior technologists from the American Association for Cancer Research, American College of Obstetricians & Gynecologists, DelCor and Gravitate Solutions. Host: Eventsforce.

LMS 329

LMS Montana Revenue Price 329

GlowGlobally

JULY 11, 2011

Market & Biz Plan. Largest International Meetings Expo Comes to USA – IMEX America in Las Vegas. Now IMEX is coming to America, and MCI is inviting you to attend as our guest. Please follow this link to apply online to attend as MCI’s guest – IMEX America 2011 Hosted Buyer Program. . Membership.

America 60

America Las Vegas New York City New York 60

Reid All About it

FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. More info/register. More info/register. Host: WorkerBee.TV 1 CAE credit.

Certificate 266

Certificate Denver South Carolina Project 266

CMA Solutions

AUGUST 31, 2022

And that’s the short answer about why video marketing is quickly becoming the norm for businesses. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. Video marketing is a shot of adrenaline to any integrated digital marketing campaign. All the above!

Video 52

Video Marketing Strategy New Jersey 52

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JULY 9, 2021

The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Host: American Marketing Association. Presenter: Drift’s Sr. Presenter: Kathleen Zwarick Shanley, PhD, CAE, ACC, ELI-MP. Presenters: Ryan Costello, Chief Strategy Officer, MemberSuite. Fri 7/9 at 4 p.m.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

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MARCH 17, 2017

Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Presenters: Susan Chapman, CAE, director of member services, Soil Science Society of America. Have no fear.

DC 150

DC Washington America eBook 150

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AUGUST 27, 2021

Presenter: Dr. Kim Bercovitz, Ph.D., Presenter: Peggy McElgunn, president and CEO of Global Professional Services, PC, and Proven Quality Practices. Presenter: Membership Specialist, Ronja Francoeur. Presenter: Olena Lima, Founder and Principal Consultant, MemberBoat. Presenter: Senthil Gopinath, CEO, ICCA.

Tampa 200

Tampa Revenue Education Content 200

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JUNE 12, 2020

Presenters: Michael Anderson, CAE, FASAE, FAUSAE, Senior Consultant, Tecker International LLC. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Janet Crenshaw Smith, cofounder and president, Ivy Planning Group. Identify signals in the market that can impact how you operate.

Montana 243

Montana Leadership Tools Innovation 243

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256

Survey Project Strategy Education 256

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OCTOBER 14, 2016

The training industry is a huge enterprise representing approximately $160 billion in North America and over $355 billion globally. What portion of this market do associations claim and should your organization be a part of it? Presenters: Ryan Brown, VP of sales & event services, National Trade Productions. 1 CAE credit.

North Carolina 150

North Carolina Arlington America Products 150

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APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. My local market rarely sells leg of lamb, but they had some this past week, so we enjoyed a roasted leg of lamb rubbed with a rosemary/garlic paste. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

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FEBRUARY 3, 2017

“I was showing the America I knew and observed to others who might not have noticed.”. If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. Presenters: Jennifer Morales, director of communications, Infectious Diseases Society of America.

Los Angeles 158

Los Angeles Chicago North Carolina America 158

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SEPTEMBER 4, 2020

Presenters: Ann H. Presenters: Duncan Bell, Association TRENDS. Presenters: Jamie Notter, Co-Founder and Culture Designer at Human Workplaces. Presenters: Mary Lou Peck, President & CEO @National Speakers Association. Presenters: Alison Teitelbaum, Executive Director, American Health Quality Association.

Montana 322

Montana LMS Revenue Recruiting 322

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AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Presenters: Kristine Metter, MS, CAE, founder, Crystal Lake Partners.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

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SEPTEMBER 22, 2023

LMS Demo Days Watch presentations from a limited number of industry partners that offer LMS platforms. – LMS Demo Days Watch presentations from a limited number of industry partners that offer LMS platforms. – Activate: The Marketing Event for Event Marketers Meet 1,000+ event marketers in the same boat.

LMS 266

LMS Revenue Education Strategy 266

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MARCH 20, 2020

You can find yours on the Feeding America website. Good Morning America, YouTube ). Presenters: Tracy King, CEO and Chief Learning Strategist of InspirEd. Kate Ratcliffe, CMP, CommPartners Marketing Manager and former virtual event producer. Presenters: Rick Bawcum, CEO, CIMATRI. Presenter: Lindsey Foreman.

North Carolina 221

North Carolina Technology Strategy Revenue 221

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MARCH 27, 2020

WBT Systems provides ideas for helping members deal with the economic impact of the COVID-19 crisis , including recession-focused information, resources, and benefits as well as guidance on pricing and marketing. You can find your local food bank on the Feeding America website. The farmers market had baby Brussels sprouts.

North Carolina 221

North Carolina Technology Louisiana Conference 221

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FEBRUARY 3, 2017

“I was showing the America I knew and observed to others who might not have noticed.”. If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. Presenters: Jennifer Morales, director of communications, Infectious Diseases Society of America.

Los Angeles 150

Los Angeles North Carolina Chicago America 150

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MAY 8, 2020

Find yours on the Feeding America website. Presenters: Kristi C. Presenters: Celisa Steele and Jeff Cobb, co-founders of Tagoras and Leading Learning. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Kerwin Brown, CAE, president and CEO, Bakery Equipment Manufacturers and Allieds.

North Carolina 221

North Carolina Montana Conference Revenue 221

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JANUARY 26, 2018

Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). Presenter: William H. Presenters: Tiffany M. Make Your Marketing Technology Resolutions for 2018.

DC 225

DC Washington millennials Chicago 225

Association Adviser

DECEMBER 17, 2013

The same can be said for creating and implementing an integrated, cross-channel marketing plan. While promoting your association’s products or services through one channel can create awareness and drives conversions, marketing your brand and products through multiple channels increases awareness and conversions exponentially.

Marketing 60

Marketing Video Email Marketing Social Media 60