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2020 Election Lesson for Associations: Predictions are Only as Good as Your Data

Association Success

For example, Polly, the AI system in charge of the analytics for Advanced Symbolics’ predictions, was wildly inaccurate in predicting the closeness of the election results, giving Biden a 332-166 lead in the electoral college as well as Florida, Texas, and Ohio (all states that voted red). Just the Tip of the Predictive Iceberg.

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Associations Improve Bottom-line with Non-Dues Based Revenue

YourMembership

Launching any number of these programs requires planning, analysis and ultimately marketing. If you’re not marketing the events they’re sponsoring, they won’t likely renew with you. Whatever you decide is the most beneficial source of non-dues revenue for your association, planning and marketing are essential.

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Association Brain Food Weekly: 2.5.21

Reid All About it

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. Presenters: Ariana Aragon, Director of Implementation, and Abhay Khurana, Chief Marketing Officer, Feathr. Brian Zambotti, Vice President of Sales & Marketing, Digitell, Inc. Remote work models. More info/register.

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Is Your Association on the Same Page as its Members?

Association Adviser

Conduct a SWOT Analysis. A SWOT analysis is a fantastic way for your team to assess which parts of your membership experience you should be focusing on. Haley Pearson is a marketing major at the University of Florida. a sheet of paper, whiteboard or tablet will all work fine. It’s as easy as it sounds ? About The Author.

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Does Your Membership Team Have Ninja-Like Reflexes?

Associations Now

Scheeler, vice president of client engagement for the digital solutions firm Results Direct, will lead a Parkour training session at ASAE’s Great Ideas Conference in Orlando, Florida, on March 6. But there’s also some mental analysis required. Parkour looks effortless, but it results from a lot of repetition and analysis.

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2018 eLearning Predictions: Updated Hype Curve

Forj

We use our knowledge of practical use cases to put the media and marketing hype in perspective. Value-based accreditation: Continuing with the CE credit economy, we note that many CE providers are concerned with competition in the market, which we can describe in economic terms as deflation of the price of CE credit.

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PODCAST: 3 Major Challenges Facing Community Association Management Companies in 2023

AvidXchange: Association Management

In our first episode of the “Middle Market Report” podcast , we covered three pervasive trends happening right now in the community association management industry. LISTEN NOW: Complete transcript: Middle Market Report: 3 Major Challenges Facing Community Association Management Companies in 2023 Host: Travis Durkee, Sr.