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Association Brain Food: 12.1.23

Reid All About it

Good things happen when you have good relationships with technology partners. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. Do you need to reimagine how to partner with your association’s chapters and member/special interest groups?

Arlington 266
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Association Brain Food: 9.15.23

Reid All About it

They explain why and how to get buy-in from staff and executives, how to manage an implementation when you barely have time for your real job, and why you should focus on business outcomes, not processes. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. 1 CMP credit.

LMS 256
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Association Brain Food Weekly: 10.6.17

Reid All About it

Now the grocery industry has to figure out how to adapt their business to this new reality. Which brings up a question for every organization: How are your customers changing their behavior (or how will they), and how will that impact your industry? What will customers no longer do for themselves in the future?

Arlington 158
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Members Hire Strategic Solutions

Potomac Core

Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Research sets the stage for market focused discussions. Foster and communicate solutions.

DC 232
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Association Brain Food Weekly: 9.15.17

Reid All About it

Dave Coriale at DelCor Technology Solutions isn’t one to use that kind of language in public but he did share 12 steps association CEOs can take to avoid becoming the next Equifax —and avoid getting the axe. If you have a hard time keeping up with emerging technology , check out the creative ways these eleven CIOs stay current.

Raleigh 203
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Association Brain Food Weekly: 9.29.17

Reid All About it

HubSpot explains how online search habits are changing and how topic clusters and pillar pages can improve your website’s SEO performance. As a content marketing writer, I love it when the sales and marketing teams collaborate on content ideas. Marketing automation software is no longer a ‘nice-to-have’ technology.

Arlington 150
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Association Brain Food Weekly: 9.22.17

Reid All About it

Heed this advice from a content marketing agency that knows its stuff, RepCap, about the two things you need to run a great content marketing program. – How to Curate: Putting Curation in Practice. Maximizing Lead Gen: Why B2B Webinars Earn High Grades in Marketing Playbook. Host: American Marketing Association.