Reid All About it

JANUARY 7, 2022

I keep seeing articles advising managers to coach, not command. Stowe Boyd shares excerpts from a Harvard Business Review article about three creativity fallacies , including practical advice for preventing brainstorming sessions from going off the rails. Email marketing automation software. Chapter coaching. Quick hits.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

CMA Solutions

JANUARY 31, 2024

Through more than three decades, we discovered that construction clients like electric construction equipment manufacturer HEVI are looking to solve consistent industry problems such as needing a better look, better UI/UX, and more industry-focused content for SEO. for every $1 spent on influencer marketing.

Industry 64

Industry Marketing Social Media New Jersey 64

Associations Now

AUGUST 5, 2019

When it comes to content strategy, it’s easy to lean on algorithms to make decisions on content presentation—but algorithms aren’t perfect, and they can create content blind spots if you’re not careful. Sometimes, the secret to making a piece of content more useful or appealing to your audience is all about the presentation.

Content 74

Content Social Media Examples Tools 74

Higher Logic

OCTOBER 4, 2018

We like having Evernote’s web extension on Chrome to easily save articles, snippets, or images for a marketing swipe file. Feedly : Peruse Feedly for content inspiration and to keep up with what's going on, bringing your favorite sources together in one simple place. Send them this article (as a not-so-subtle hint!).

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Tools Marketing Social Media Software 233

Association Briefings

MARCH 30, 2021

It’s funny looking back at the , Wall Street Journal article that started it all, coining the phrase email is dead : “Email has had a good run as king of communications. Here we are more than a decade later and email’s reign is more powerful than ever. But its reign is over.” Wait, what?! That’s up from $39 last year!

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Achieve

FEBRUARY 2, 2015

MUST HAVE #3: AUTOMATIC THANK YOU EMAIL MAKE YOUR CONSTITUENTS FEEL LOVED. SAY THANK YOU OFTEN AND GIVE THEM CONTENT THAT HELPS THEM SUCCEED. Also think about what you want your thank you email to look like – you don’t want a generic one-sentence plan format text. Don’t set yourself up to look like an outdated organization!

Email Marketing 52

Email Marketing Marketing Software Content 52

Higher Logic

JUNE 14, 2018

Their blog articles are well-researched and very in-depth. The CMX blog shares a variety of resources about community management, including videos, articles, and announcements. It’s not updated often, but the articles they do have are worth perusing. They also have a few articles about online community tossed in!

Marketing 116

Marketing Social Media Houston Resources 116

GrowthZone

JUNE 21, 2021

This article will help you evaluate different association management software for chambers of commerce. The GrowthZone Website Content Management System (CMS) empowers chamber website administrators to manage their sites fully and intuitively. Email marketing. Email marketing. Campaigns and email marketing.

System 148

System Software Directory Membership Management 148

GrowthZone

APRIL 23, 2020

Ubersuggest : Free plan for Neil Patel’s Ubersuggest, to generate keywords for content marketing strategy and production. DOWNLOAD] 4, free, white-labeled articles you can send. SALES AND MARKETING. Benchmark : Free trial of email marketing solution. Email support@wistia.com. HUMAN RESOURCES.

Resources 158

Resources Software Video Class 158

Higher Logic

FEBRUARY 7, 2019

As for the rest, consider some of our additional resources: 14 Blogs & Podcasts that Will Keep You Current on Online Community & Marketing Automation. Email Marketing vs. Marketing Automation [Explained]. 4 Ways to Take the Confusion Out of Your Marketing Automation Platform. Video Content Marketing.

Marketing 149

Marketing Video Resources Content 149

MemberClicks

JANUARY 18, 2024

If you’re looking to enhance your member experience and have an existing WordPress page for your organization, a membership website plugin is an easy way to monetize your member content with paid member subscriptions and build your member community. What is a WordPress membership plugin? Pricing Apprentice: $149/year Suite: $299/year 2.

Price 52

Price Membership Management Software LMS 52

Reid All About it

AUGUST 19, 2016

In the meantime, we’re back in business with lots of good online content to absorb this week. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends.

Price 150

Price Social Media Email Marketing Innovation 150

Association Briefings

OCTOBER 21, 2020

Ann Handley , chief content officer at MarketingProfs, says it best : “An email newsletter is the only place where individuals—not algorithms—are in control.” Then, it starts to serve up similar articles in subsequent publications, specific to their learned “interests.” Machines can’t decipher good content from crappy content.

Newsletter 52

Newsletter Marketing Press Release Content 52

WBT Systems

AUGUST 29, 2017

Who has a big following on social networks because of the valuable content they share? Let them take over a social media account for a day to preview course content, field questions, and create buzz. Publish original or repurposed guest posts and articles by these instructors. Use them in email marketing campaigns.

Marketing 192

Marketing How To Course Discount 192

Disciple Media

DECEMBER 27, 2023

Members pay a recurring fee to access exclusive content, resources, and a community of individuals focused on personal and professional growth. Content updates In this model, members subscribe to receive regular content updates. Content library This approach offers access to a pre-existing library of content.

How To 36

How To Library FAQ Content 36

Disciple Media

JUNE 29, 2023

If you’re reading this article we imagine that you have or work for a great business and you’re starting to think about how to get it discovered by more people. Regularly update your website with fresh, informative, and engaging content to keep visitors coming back for more. Sound about right? You’ll thank yourself later.

Strategy 36

Strategy Social Media Review Content 36

Reid All About it

JUNE 2, 2017

As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Check out their series of posts about content hubs. When you create a content hub on your website, make sure Google finds it and likes it. Presenters: Scott Abel, The Content Wrangler.

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Raleigh Chicago DC Washington 150

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Promote other relevant long-form content.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Promote other relevant long-form content.

Newsletter 52

Newsletter Tips eBook Content 52

EventMobi: Association Events

SEPTEMBER 28, 2023

In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. Then you can provide member-specific content and encourage networking between members at your event!

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

JULY 16, 2021

In another ASAE article, Brooke Wilson of Live 360 Media, a YP herself, suggests five changes to consider if you’re serious about appealing to the next generation. How to create an editorial calendar that will streamline your content strategy. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. Quick hits.

Revenue 195

Revenue Video Strategy Industry 195

GrowthZone

NOVEMBER 23, 2020

Editor’s note: This article was originally posted on September 23, 2019. This article will help you compare and evaluate different association management software options to help you do just that. Email marketing. Email marketing. Email marketing. It has been updated. Website CMS. Job board.

Membership Management 78

Membership Management Software Directory System 78

Fonteva

NOVEMBER 10, 2021

We would recommend Fonteva Marketing Manager for an intuitive system that will streamline all your marketing needs. So the big question is, how to create a killer content marketing strategy ? It’s perhaps stating the obvious, but knowing your goals is the jumping-off point for any virtual event marketing master plan.

Marketing 52

Marketing How To Discount Content 52

Disciple Media

FEBRUARY 7, 2024

Whether it’s for educational content, fitness coaching, or exclusive access to resources, the goal is to create an environment where each member feels they are part of something transformative. For a coach, this could mean providing unparalleled access to personalized coaching sessions, exclusive content, or a supportive community.

How To 36

How To Social Media Content Price 36

Slice-Works

FEBRUARY 20, 2014

Content marketing satisfies your prospect’s need for essential information and your organization’s desire to shine as a trusted source of subject-matter expertise – subtly sparking “love-at-first-sight” resonance, laying foundations for long-term relationships and leading to a sale, membership renewal or other conversion to profit.

Content 28

Content How To Email Marketing Strategy 28

MemberClicks

FEBRUARY 2, 2023

In this article, we’ll be discussing membership site platforms and paid membership website builders. MemberClicks offers a comprehensive suite of association management system (AMS) tools to manage and grow your membership in addition to just facilitating membership activities like paying dues and hosting online content.

Software 52

Software Course Content Tools 52

MemberClicks

APRIL 4, 2023

A membership website builder should let you: Publish articles / blogs posts Build informational landing pages Host member application forms Update a members calendar Share your mission and vision with the public Building your website isn’t just about what you put on it. Filter between public and private content. Cool, right?

Price 52

Price Directory Membership Management Software 52

Association Adviser

DECEMBER 17, 2013

The Material Handling Equipment Distributors Association (MHEDA) and the Associated General Contractors of America (AGC) are having great success with integrated marketing. Great content and thoughtful timing and coordination are keys to making integrated marketing work for you. How marketing integration works.

Marketing 60

Marketing Video Email Marketing Social Media 60

Reid All About it

MARCH 17, 2017

Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Follow along as a young professional goes from website visitor to new member in a process turbo-charged by inbound marketing content. Presenter: Mark Bornstein, vice president, content marketing, ON24, Inc.

DC 150

DC Washington America eBook 150

Association Adviser

MAY 19, 2014

Avid readers of the Association Adviser hub may have noticed a recent change that we have implemented with our newer articles. Instead of posting key “Takeaways” at the top of each article, we’re now posting “Tweetables,” which are hyperlinked takeaways that you can share via Twitter with a click or a tap.

Content 60

Content Email Marketing Social Media Communications 60

Reid All About it

JULY 21, 2017

Kai-Fu Lee debunks dystopian AI scenarios in a Wired article. He says love will always differentiate us from AI—a prediction that reminds me of an article I mentioned two weeks ago about the value of emotional labor in the future. Here’s another good article about phishing attacks—this time the focus is on chapters.

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Las Vegas DC Mooc Nevada 231

MemberClicks

FEBRUARY 7, 2023

Access to your members-only content, online community, learning management system, job board, etc. If you’re a visual learner, check out this article for a sample template and example to guide your letter-writing process. is what will set your new members up for success. The second (or third) time’s the charm.

Learning Management System 98

Learning Management System Social Media System Video 98

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Terry Ibele, content manager, Wild Apricot. It’s a crazy time of year for a conference but somehow that makes it even more special.

Tools 175

Tools Social Media Case Study Marketing 175

Fonteva

FEBRUARY 9, 2021

Email marketing and communication. With most of your interactions confined to the digital space, a management system with highly capable email and communication tools is key. This means sending content that aligns with their values, preferences, and so on. Communicate consistently and valuably.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Terry Ibele, content manager, Wild Apricot. It’s a crazy time of year for a conference but somehow that makes it even more special.

Tools 150

Tools Social Media Case Study New York 150

WBT Systems

JULY 24, 2018

Email marketing. We’ve talked before about the power of social proof in marketing your online learning programs. A recent Associations Now article described the American Society for Quality’s (ASQ) efforts to turn around a declining membership. Purchase continuing education (14 percent).

Survey 150

Survey Marketing Certificate Education 150

Associations Now

OCTOBER 12, 2018

This is crucial because if your audience doesn’t find your content relevant, they won’t take action,” blogger Lilach Bullock says in the post. The VolunteerMatch blog offers six email marketing strategies to get more volunteers involved. Decide on a target audience. Need more volunteers?

Social Media 58

Social Media Class Email Marketing Tools 58