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The Best Marketing for Educational Programs is Content Marketing

WBT Systems

Yet you count on them seeing, opening, and clicking on the promotions you send out about your online educational programs. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. How to use content to market your educational programs.

Content 150
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Why Digital Badges are the Future of Association Education

WBT Systems

Why are Digital Badges the future of Association Education? Association members use their professional social networks, curated feeds, and a myriad of other digital channels to enhance their professional skills. The way we learn is constantly evolving. Specific industry-recognized skills and experience are highly sought after.

Education 150
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OpenBadges: Increasing Visibility of Association Education

WBT Systems

There has been much discussion lately about the value of digital badges for both association education and certification programs. The social connectivity offered by digital badges aligns perfectly with the nature of association membership and education programs in particular. OpenBadges increase visibility for the Association.

Education 150
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3 Reasons Why Social Media is Harmful to Your Association

.orgCommunity

Most of us are routinely posting member information, pictures, stories and video to social media. All of this social media interaction on topics related to your members and association is good right? Should you even have a website if you’re posting to these free and wonderful social tools? It used to be so easy.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility.

Strategy 169
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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Recently, I was asked to conduct a social media marketing workshop at Planet Philanthropy (an annual conference for fundraising professionals by. After what felt like hours of agonizing over potential topics, one of my coworkers suggested the idea to discuss common social media mistakes we see our clients making all the time!

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Associations Offer Back-to-School Support

Associations Now

The National Education Association has drawn up a list of seven tips for teachers as the school year begins. The article also directly solicits the advice of member teachers about their own goals and tips. The page also includes a list of essential items for school social workers. Guidance for teachers.

Class 101