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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. . Hear stories from associations breaking through the barriers of change.

Revenue 256
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Association Executives: Provocative Proposals Research Project

Association Subculture

Association Executives: Provocative Proposals Research Project. I would like to announce the Association Executives: Provocative Proposals for Change project (that link will take you to my website for a complete description). She got her CAE (Certified Association Executive) just to prove she knows what she’s doing.

Proposal 100
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. Associations face fierce competition from academic institutions, for-profit training companies and even individual subject matter experts. It’s different now.

LMS 252
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15 Volunteer Recruitment Ideas for Year-Round Support

MemberClicks

Volunteer recruitment strategies also let your organization actively seek out people with varied skillsets who can support your work in various ways. By having a volunteer recruitment strategy, you’ll identify organizational needs and the best volunteers to fill those. A good strategy is to always be recruiting volunteers.

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How to Find Sponsors for Events: The Essential Guide

MemberClicks

If you’re able to prepare a short, personalized proposal for the companies and organizations you’re contacting, you might have a better chance of sealing the deal—and sooner. In addition to personalizing your proposals, some steps to improve your pitch include: Reach out a few months in advance.

How To 52
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Association Subculture: Five Terms for 2012

Association Subculture

Best of all, those words sparked the " Association Executives: Provocative Proposals for Change " interview project, and were the underpinnings for the successful bid to be included in the " Edupunks Guide to a DIY Credential." Labels: strategy. Shelly blogs at Association Subculture because her cat is a bad listener.

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Five Tips for Leading Through Change

Associations Now

Associations may need to make big shifts to strategy and culture. One association expert shares her advice for helping staff make the transition. Disclosures: The book is published by ASAE Association Management Press, and I offered some editorial advice in its early phases.).

Tips 40