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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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Association Brain Food Weekly: 6.18.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Billhighway describes the chapter self-assessment exercise used by the Associated General Contractors of America to collect data for chapter benchmarking. Virtual conference networking. Ernie Smith, Associations Now ). Quick hits.

LMS 369
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Association Brain Food: 9.15.23

Reid All About it

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Boring conferences. Here’s a cure for boring conferences. AMS implementation.

LMS 259
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Association Brain Food: 8.25.23

Reid All About it

The weekly list of free educational events and resources for the association community… “If you look at what you have in life, you’ll always have more. TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Conference planning.

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Association Brain Food: 8.11.23

Reid All About it

The weekly list of free educational events and resources for the association community… Association community. But there’s no replacement for conferences. At ASAE Annual, I met new people and hung out with friends and acquaintances. Higher Logic reminded me why Annual and NDAP are such a big deal for many of us.

Chicago 195
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Association Brain Food: 2.9.24

Reid All About it

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position.

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Association Brain Food: 9.22.23

Reid All About it

The weekly list of free educational events and resources for the association community… Event recordings. TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Also worth your time What people really remember about your association. Gen Z education.

LMS 271