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Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. More info/register.

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New Year Resolution: Invest in Association Learning Technology

WBT Systems

Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. Economies of Scale – reduce costs of delivering education programs.

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Gain or maintain professional certification (12 percent). The most effective recruitment techniques, in order: Word-of-mouth recommendations.

Survey 150
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Association Brain Food Weekly: 1.29.21

Reid All About it

Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. Online learner engagement. If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog.

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Association Brain Food Weekly: 6.18.21

Reid All About it

If you’re a home cook, check out the irregularly published In The Kitchen posts on my Grabbing the Gusto blog. The labor shortage America is currently experiencing is the largest issue disrupting supply chains, disrupting every industry and causing every member to rethink how they get the work done. More info/register. 1 CAE credit.

LMS 369
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Association Brain Food Weekly: 8.28.20

Reid All About it

If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. We loved the crust so the recipe is a keeper.

Montana 359
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The Power of Content Marketing: Attracting and Retaining Members

Membersuite

Recruiting and retaining members at the same time is a lot of work and usually requires different tactics—but not always. Expand Your Audience with Traditional Content Marketing Methods Webinars and blog posts are still popular for content marketing because—and we can vouch for this—they work.

Content 93