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On Social Media, Your Brand Is a Second-Class Citizen

Associations Now

Facebook’s recent controversy involving its trending topics is yet another sign that brands aren’t in the driver’s seat on social networks. Last week was a weird one for Facebook users—and those trying to read the tea leaves of social media. Well, for starters, the members who make up your organization.

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Unclogging Your Blog

YourMembership

YourMembership.com Blog. Unclogging Your Blog. January 16th, 2012 | Posted in Social Media and Business Trends. Eighty-percent of companies (who start blogs) never post more than five blog entries. What is so incapacitating about a blog? Blogs don’t always have to be about the words.

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Nonprofit Staff Training: How to Create an Effective Plan

NXUnite

Some employees may enjoy engaging with their peers in live, instructor-led classes while others may feel more comfortable with learning at their own pace. Some popular staff training options include: Cohort-based classes. Post social media shout-outs. Host a celebration event. Present small gifts of branded merchandise.

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A “To-Do List” for an Association Intern

GrowthZone

Here are some task ideas for association or chamber of commerce interns that are developmental and mutually beneficial: Research and write blog articles. Provide your intern with some topic ideas and let them find information online to create content for your association’s blog. Curate social media posts.

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Associations Offer Back-to-School Support

Associations Now

Classes are back in session, or soon will be, and associations have been busy helping members, parents, teachers, and students prepare for them. LFA has produced a toolkit with social media suggestions and recommended talking points so participating groups can stay on message. The campaign runs through October 13.

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Use Data for New Revenue Opportunities

Association Analytics

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. Read more about this concept and how to assess the true value of your products in this blog. Social media followers. Like others, revenue is most likely top of mind for your association.

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3 ways to increase virtual engagement

Association Success

Tell a story with social media. Correll, the social media manager at the American Red Cross, suggests that social media should be more than just a platform for organizations to push out their own information. Social media provides such a powerful way to engage with audiences.