ISAE

MAY 13, 2024

In this guide, we’ll walk through how you can use your association management software (AMS ) to implement strategies that help you add value to your memberships, communicate more effectively, and offer innovative experiences. Feature guest blog posts about niche topics or industry updates written by your members.

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Reid All About it

DECEMBER 8, 2023

Mark Lowry at Association Analytics shares helpful member retention strategies. The blog recommends roasted potatoes with dill as a side. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Member retention. Zoom fatigue. Another keeper.

Strategy 272

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Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. But I don’t think I’ll make my from-scratch green bean casserole again. 1 CMP credit.

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Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. So, what strategies guide your plan for recruiting these new members? So, what strategies guide your plan for recruiting these new members? And what tactics will you use to achieve your recruitment goals? How to create a membership recruitment strategy.

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Associations Now

OCTOBER 5, 2016

“Some members may be more than happy to focus on engagement—helping new members get involved in the association,” Rossell writes on the Membership Marketing Blog. Interesting discount strategy: The National Tactical Officers Association is now offering a $25 “digital” membership. Other Links of Note.

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Reid All About it

JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. They share ten strategies for motivating members to volunteer and mentally show up for meetings. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

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Higher Logic

AUGUST 15, 2017

Write a blog post, add a website banner, or call out your volunteers in online community discussion forums or social media to thank them for their hard work. You can do this by sharing photos of your projects or by posting blog updates on how effective your advocacy programs are. Publicly Thank Your Volunteers.

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MemberClicks

AUGUST 1, 2023

This blog will cover the essentials for starting your association including: What is an Association 8 Steps to Start an Association What is an Association? Recruit your board. Recruit your staff. Your staff play a necessary role in recruiting, marketing, fundraising, organizing events and more.

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Forj

APRIL 22, 2021

Pricing Strategy for Training Courses: Subscription vs. One-Time Fee. It’s especially important considering education is the short game; increasing membership through retention and recruitment is the end goal. Pricing Strategy for Training Courses: Subscription vs. One-Time-Fee. 5 eLearning Pricing Models for Your Courses.

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WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.” Recruiting millennial members. Millennials need jobs.

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Reid All About it

JANUARY 11, 2019

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. TechSoup Tour: How to Access Donations, Discounts, and Resources. A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag). Follow Blog via Email.

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Membership Marketing

NOVEMBER 12, 2010

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Using Social Media to Recruit Staff. I think it is a really creative use of a blog, Facebook, Twitter, and LinkedIn. Blog Archive.

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.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. She also makes an important point about the shift in persuasive strategies away from the aggressive sales pitch and toward a more genuine and personalized approach.

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Membership Marketing

JUNE 5, 2012

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Seven Levers to Increase Membership Recruitment. This is known as a market expansion strategy. Speaking Engagements. Publications.

Recruiting 40

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Membership Marketing

DECEMBER 28, 2011

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. Is the strategy actionable?

Strategy 40

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WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. The most effective recruitment techniques, in order: Word-of-mouth recommendations. Another pointed to their new Young Professionals discount on membership dues.

Survey 150

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Membership Marketing

JUNE 20, 2012

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. So Why Test in Membership Recruitment? Unleash the Power of Market Testing in your Membership Recruitment. Blog Archive.

Marketing 40

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Membership Marketing

MAY 4, 2010

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. What Strategy Leads to Membership Growth? Labels: 2010 Benchmarking Survey , Growing Membership , Growth Strategy. Blog Archive.

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Membership Marketing

JANUARY 10, 2019

For example, in a study published in the March 2016 issue of the Harvard Business Review, Winning Back Lost Customers , data was gathered from winback efforts for telecom customers and showed that firms are better off shifting more time and money to getting former customers to come back than relying solely on new customer recruitment efforts.

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Fonteva

FEBRUARY 9, 2021

Providing members value through online courses is not only an effective recruitment tool but can also increase retention rates for your association. To jump-start your online course registration offer discounts or early-bird signups to your most active association members. Consider creating different discount codes for member tiers.

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Reid All About it

JULY 21, 2017

If you’re attending Annual for the first time or looking to maximize your experience, you need to hear about Tom’s conference learning strategy. Learn about digital marketing strategies and techniques beyond email that power event growth and should be in every event marketers toolbox. Wed 7/26 at 2 p.m. Thu 7/27 at 2 p.m.

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Associations Now

SEPTEMBER 4, 2018

Young professional members are the future of any organization—but recruiting and cultivating that membership base can be challenging when you don’t understand their needs. The result is marketing and recruiting tactics that stereotype—and then turn off—the targeted group. Also: hosting sustainable events.

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Membership Marketing

OCTOBER 19, 2010

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Why Share the Wealth through Membership Recruitment? Labels: Member Benefits , Membership Recruitment. Blog Archive. Publications.

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Associations Now

JANUARY 15, 2019

Try these free strategies, from the Event Manager Blog. You’ve planned out every last detail of your event, and now it’s time to plug in your marketing strategies to create buzz and boost registration numbers. Blogging on your site is a solid way to convert visitors into attendees,” the team says.

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Membership Marketing

NOVEMBER 11, 2011

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Five Steps to Building a Membership Recruitment Strategy. Labels: Membership Recruitment. Speaking Engagements. Publications.

Marketing 40

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GrowthZone

OCTOBER 10, 2022

This is the first in the Striving for Success series of blog posts featuring excerpts from our 2022 Chamber Success Competition entries. Our Member Engagement Resource Guide includes specific ideas and strategies to drive member engagement. Kathryn Hlavay Membership Coordinator Cranbrook Chamber of Commerce ChamberMaster user.

Member Engagement 78

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YourMembership

MARCH 8, 2013

The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. We know that there are key points when recruiting new members to any organization that are crucial to survival.

Social Media 150

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Membership Marketing

JUNE 18, 2012

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Many organizations are seeing growth in membership and using great tools to recruit, engage, and retain members. Blog Archive.

Marketing 40

Marketing Recruiting Recruitment Price 40

GlowGlobally

APRIL 21, 2008

global association strategy, regional planning and local infrastructure to grow your business. Strategies for Bolstering International Membership. MCI is pleased to welcome Carolyn Lugbill of Going Global Matters as a contributing writer to this blog. Here are some strategies that have bolstered international membership.

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Membership Marketing

SEPTEMBER 13, 2011

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Unleash the Power of Market Testing in your Membership Recruitment. Blog Archive. Good Blogs. Association Blog Comments.

Marketing 40

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MemberClicks

DECEMBER 19, 2023

In this blog, we’ll cover everything you need to know to host your own trade show in 15 key steps, including picking your venue, creating your marketing plan, essential tools, and other trade show ideas. Plan your content strategy. How will content support your marketing strategy? Blog/website. Direct mail.

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Membership Marketing

MAY 25, 2012

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Feel free to share your comments and thoughts about the research here on the Membership Marketing Blog. Blog Archive. Good Blogs.

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WBT Systems

JUNE 12, 2018

Northeastern University encourages instructors to recruit a Student Feedback Team (SFT): “a group of three to five volunteer students who regularly meet and work collaboratively with their instructor to improve the learning community within a course.”. What new approaches or strategies are you practicing? 4: Student feedback team.

Course 187

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Membership Marketing

JANUARY 19, 2012

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Unleash the Power of Market Testing in your Membership Recruitment. Blog Archive. Good Blogs. Association Blog Comments.

Marketing 40

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Membership Marketing

MARCH 14, 2011

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Clearly, there are vastly different strategies between these two ends of the pricing spectrum. Let's keep the blog revolution alive!

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Membership Marketing

MARCH 27, 2012

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Unleash the Power of Market Testing in your Membership Recruitment. Blog Archive. Good Blogs. Association Blog Comments.

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Membership Marketing

JULY 17, 2012

Membership Marketing Blog. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. You also will have difficulty recruiting a new member if you cannot identify who top prospects are for membership. Speaking Engagements.

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