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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. Strategy 1: Innovate and Differentiate What can your association do for members that others can’t? Contact us at any time to speak with one of our data-loving experts.

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Thanks For Playing: A Recipe for Social Media ROI

Thanks For Playing

A Recipe for Social Media ROI. Return on Investment for social media is something all our organizations continue to struggle with. The Altimeter Group has heard your cries, and produced The Social Media ROI Cookbook as a result. The Social Media ROI Cookbook from Altimeter Group Network on SlideShare.

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Three Ways Associations Can Improve their Social Media Strategy

SBI

These days it can be a challenge to keep track of all the social media platforms out there. Social media isn’t new anymore, and your association needs to have a social media strategy that prevents members from visiting your platforms and finding stale posts and low engagement on your feed. The solution?

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Association Brain Food Weekly: 1.24.20

Reid All About it

The weekly list of free educational events and resources for the association community… Is social media about paying attention … or getting it? Attention trumps creativity and innovation. That’s the problem with social media today. Is it challenging for information to flow between teams?

Arlington 359
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Are You an Innovator or a Producer?

YourMembership

YourMembership.com Blog. Are Innovation and Production at Odds? May 3rd, 2012 | Posted in Member Engagement + Retention , Membership Management , Social Media and Business Trends. HBR posted a good article recently about Why Managers Don’t Really Want to Innovate. The same can be said of innovation.

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Don't Let Ego Kill Innovation in your Organization

YourMembership

YourMembership.com Blog. Don’t Let Your Ego Get in the Way of Innovation. August 16th, 2012 | Posted in Social Media and Business Trends. The biggest enemy of innovation is not fear (that can be overcome). If you are satisfied with your organization’s success there’s no reason to innovate.

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Construction Industry Marketing: 11 Ways to Build a Better Brand

CMA Solutions

That’s why it’s imperative for a construction company’s website to not only present its services, portfolio, and contact information clearly but also to be mobile-optimized and visually appealing with compelling imagery and strong copywriting. Social media and Google ads effectively generated additional leads for HEVI.