EventMobi: Association Events

SEPTEMBER 21, 2023

That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Engage your members.

Strategy 130

Strategy Software Social Media Discount 130

MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

NXUnite

MARCH 12, 2024

To help you maximize in-kind donations for your nonprofit, this guide will cover the top strategies for streamlining your in-kind gift process. For example, an individual working at a marketing agency might donate their services to design marketing materials for your upcoming fundraising event. What are in-kind donations?

Strategy 130

Strategy Guidelines Process Examples 130

MemberClicks

MAY 15, 2024

Effective conference marketing is the key to achieving this. By using the right strategies, you can boost registrations and ensure your event stands out. Here are 12 effective conference marketing ideas that will drive registrations and make your event a success. What Is Conference Marketing?

Marketing 52

Marketing Conference Social Media Tips 52

Membersuite

AUGUST 23, 2023

1: Offer a solid, relevant membership value proposition Marketing goes nowhere if you’re not offering what Gen Z wants and needs at a price they can afford. Market research will tell you what benefits they value—and they may differ from the benefits other generations value. They can scroll through and digest content in seconds.

Strategy 78

Strategy Marketing Video Social Media 78

SBI

OCTOBER 26, 2021

These days it can be a challenge to keep track of all the social media platforms out there. Social media isn’t new anymore, and your association needs to have a social media strategy that prevents members from visiting your platforms and finding stale posts and low engagement on your feed.

Social Media 52

Social Media Strategy Resources Content 52

CMA Solutions

JANUARY 31, 2024

It has delivered marketing services to leading construction companies, empowering us to provide our clients with in-depth knowledge of this market sector. Create Engaging Content Incorporating content marketing as part of your construction marketing strategy is essential for business growth.

Industry 64

Industry Marketing Social Media New Jersey 64

Multiview

NOVEMBER 17, 2022

White papers, blogs, social media posts, and more, seem to be the simplest forms of content marketing, so it shouldn’t be hard, right? Turns out, we may be underestimating the true effects of this type of marketing, especially if your association doesn’t have a strategy, plan, and purpose for the content.

Content 52

Content Marketing Strategy Guidelines 52

Disciple Media

JUNE 12, 2023

Social media marketing has become an essential component of any successful small business marketing strategy. With the ever-growing number of users on various platforms, leveraging social media can help businesses connect with their target audience, increase brand visibility, and drive valuable engagement.

Social Media 36

Social Media Marketing Video Content 36

Fonteva

MARCH 22, 2023

A good marketing strategy is key to getting the word out about all of the great resources and benefits available to members of your association. And the star of your strategy? In this post, we’ll walk you through four best practices for using your website to bolster a larger multi-channel marketing strategy.

Strategy 52

Strategy Marketing Social Media Directory 52

Higher Logic

JANUARY 29, 2019

Achieving great engagement requires a commitment to a great member engagement strategy. Why is a Member Engagement Strategy So Important? It's only been a focus for the past few decades and, unlike more traditional disciplines like marketing and finance, you can't go to school and major in it. Want to know more about engagement?

Member Engagement 257

Member Engagement Strategy Tools Content 257

AMR Management Services

SEPTEMBER 6, 2023

When it comes to association digital marketing, your website is the glue that holds your strategy together. While your organization likely already leverages digital marketing assets such as email and social media, your website is the hub where you house important information aimed at current and potential members and sponsors.

Marketing 83

Marketing How To Social Media Strategy 83

Beth Kanter

SEPTEMBER 26, 2017

It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018. According to Lee Odom , influencer marketing is one of those trends.

Social Media 64

Social Media Strategy Marketing Content 64

Higher Logic

DECEMBER 19, 2017

Once considered a fad, content marketing has proven it’s “King” and shows no signs of slowing down. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives.

Content 227

Content Marketing Social Media Process 227

Achieve

DECEMBER 8, 2022

Social media can be an extremely effective way to reach new audiences for your nonprofit and secure more donations for your cause. Nonprofit outreach should balance donor acquisition with donor engagement, so how do you utilize social media for both efforts? Create connections between your site and social profiles.

Social Media 52

Social Media How To Newsletter Content 52

Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233

Tools Marketing Social Media Software 233

WBT Systems

FEBRUARY 27, 2018

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

Content 150

Content Marketing Education Course 150

Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. The outlook for associations, as described in Marketing General Inc.’s Content marketing. Association trends. s 2024 Association Economic Outlook Report , is optimistic. More info/register.

Content 266

Content Survey Education Strategy 266

Higher Logic

JULY 12, 2018

In the survey we did for our recent State of Marketing Automation: Association Benchmark Report , we asked associations what additional marketing automation features they’re using. Without these features, it’s difficult to make your marketing automation campaigns shine. Web tracking.

Marketing 205

Marketing Social Media Survey Tools 205

Wild Apricot

JULY 14, 2010

Six out of 10 professional marketers are spending more on content marketing in 2010, for the third year in a row. The rise of blogs and other social media makes online content creation a growing focus for non-profit sector, too. Because content marketing works. It is non-interruption marketing.

Content 150

Content Marketing Strategy Case Study 150

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

YourMembership

APRIL 11, 2013

Social media gurus tell member organizations again and again – don’t make it about you, make it about them. Turning over your social media platform to them is like a nice introduction from a mic. They can finally be heard over the noise of the social sphere. .” Showcase your members.

Social Media 150

Social Media Newsletter Software Member Engagement 150

YourMembership

MAY 17, 2012

YourMembership.com Blog. 3 Simple Steps to Extinguishing a Social Media Firestorm. May 17th, 2012 | Posted in Social Media and Business Trends. Don't be aggressive in your approach to social media attacks. Need more advice on handling a social media crisis? Management Team.

Social Media 150

Social Media Software Price Membership Management 150

Virtual

MAY 19, 2016

Done well, using social media makes all your other objectives easier. Social media offers a wealth of marketing opportunities , but they aren’t all relevant to your group. Defined goals will help you evaluate your social media success and pin down the best tactics along the way.

Social Media 100

Social Media Georgia Video Certificate 100

Associations Now

JULY 8, 2019

People trust word-of-mouth marketing over company messaging. Consider a social media ambassador program to bridge the gap. That’s where a social media ambassador program comes in. Your ideal social media ambassador is someone with a passion for your cause who naturally emanates your brand,” Russom says.

Social Media 73

Social Media Content Tips Strategy 73

GrowthZone

JULY 26, 2018

sell memberships) maximizing your organization’s social media and digital marketing efforts. You have done the groundwork… your organization is online in all the right places, ensuring your target market is aware of its existence. Social media is no different. Again, social media is no different.

Social Media 74

Social Media Proposal Content Marketing 74

NXUnite

OCTOBER 4, 2023

The nonprofit marketing space isn’t as straightforward as it once was. Ambassadors can take the reins during fundraising or marketing campaigns, promoting your organization to their personal networks. Ambassadors can take the reins during fundraising or marketing campaigns, promoting your organization to their personal networks.

Tips 130

Tips Social Media Guidelines Recruiting 130

Associations Now

SEPTEMBER 10, 2018

With the negative press and declining fortunes of social media suggesting that another path is needed for content marketers, one route that’s emerging is a not-so-dusty throwback: search engine optimization. Then it became second fiddle to social media. SEO never died, and neither will social media.

Strategy 91

Strategy Marketing Social Media New York 91

Ngage Management

JULY 27, 2023

As a full-service association management company helping professional associations and societies live their missions, Ngage Management applies strategy, innovation, and design to every campaign our team creates. Determining key messaging and the best communication channels to use to reach the audience is also part of strategy development.

Innovation 52

Innovation Strategy Social Media Video 52

Reid All About it

DECEMBER 15, 2023

He saw the idea in action at the Social Media Market World conference. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Gen Z and subscriptions. PYMNTS reports that Tinder is promoting short-term subscriptions for Gen Z.

Iowa 256

Iowa millennials Texas Strategy 256

Reid All About it

JANUARY 24, 2020

The weekly list of free educational events and resources for the association community… Is social media about paying attention … or getting it? That’s the problem with social media today. We’re in the midst of a trust crisis—and the way social media is abused doesn’t help. LinkedIn has its moments.

Arlington 359

Arlington Social Media Content DC 359

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. Don’t subscribe?

Tools 272

Tools Strategy Revenue Technology 272

Higher Logic

MAY 17, 2016

Blogging is writing with a dual purpose. Effective blog posts both educate the reader and benefit the writers -- or the writer’s organization. What you’ll read here comes not just from my study of blogging over the years, but from personal experience. A little over a year ago, I started a blog about clear business writing.

Tips 185

Tips Content Education Social Media 185

Freestone

APRIL 11, 2024

It can be costly, time-consuming, and overwhelming to develop a content strategy from scratch. Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Giving life to your newly created marketing piece in multiple channels goes a long way.

Content 78

Content Revenue How To Social Media 78

Association Success

JULY 16, 2020

Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Still, it takes energy and strategy to curate content well. These are the leading content curation tools for marketers in 2020. Why curate content?

Tools 122

Tools Content Marketing Newsletter 122

Associations Now

NOVEMBER 26, 2019

Whether it’s content from your prior events or old blog posts that can be given new life, content repurposing can be a major opportunity for associations to increase reach and build on prior efforts. And this approach can translate to your general content strategy as well. Take it to social media. Here’s how.

Content 104

Content Strategy Social Media Marketing 104

Reid All About it

FEBRUARY 16, 2024

The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. Lately, I’ve noticed more discussion during events and on blogs about community. Post-event attendee engagement.

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Case Study Newsletter Strategy Revenue 266