Remove tag member acquisition
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How the Customer Support Funnel Works for an Online Community

Higher Logic

There are tons of models and terms we can use when we talk about customer acquisition, and getting people to engage with your brand or organization. Measure member behavior from the start. How do we start using this hourglass funnel in our own acquisition and retention programs? Online communities are no different.

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Association Brain Food Weekly: 2.3.17

Reid All About it

If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. He’s been the first one recently to break the news about moves in the industry, including the recent acquisition of YourMembership. 5 Strategies to Engage Members in Your Online Community.

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Association Brain Food Weekly: 4.28.17

Reid All About it

The association tech community is still bopping along to the latest news from Community Brands, and DelCor is keeping right up with their take on this week’s news about the acquisition of Nimble. I can imagine all kinds of ways associations can use this technology to enhance educational programs and member service. Lunch provided.

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Association Brain Food Weekly: 10.27.17

Reid All About it

The Halfway Rule ,” as explained by Amanda Kaiser at Smooth the Path, is one that no association should forget, especially when it comes to dealing with newer and younger members. Guests: Patrick Haller, Director, Membership and Member Services, National Business Aviation Association. Recruit and Retain Millennial Members.

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Association Brain Food Weekly: 12.8.17

Reid All About it

Those insights feed into marketing automation systems to make them more effective at delivering messages that provide value to members.”. Another unsurprising acquisition was Nimble AMS by Community Brands. Solve Your Association Members’ Unmet Needs: Build DIY Disruption Strategies. Follow Blog via Email. See you there!

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Tuesday Buzz: How to Pick Better Leaders

Associations Now

Forbes argues that organizations should rely less on “intuitive” talent-acquisition practices and look to industrial-organizational psychology principles when making hires. A recent post from the Crazy Egg blog says that traffic could be coming from a variety of sources, including email, social media, and organic search.

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3 E-learning Myths It’s Time to Put to Bed

Aaron Wolowiec

This month’s guest blog post is by Jeff Cobb, co-founder of Tagoras and co-host of the annual Leading Learning Symposium , a high impact event for leaders in the business of lifelong learning, continuing education and professional development. It was originally published on the CommPartners blog. Jeff Cobb, co-founder of Tagoras Inc.

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