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JULY 7, 2023

Association leadership. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Join us for lunch to discuss concepts from the book with the author himself and connect with other AI enthusiasts.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Explore the inner lives of leaders and leadership. Companies still have money to spend, but they might not spend it with you, unless you offer what they really want.

Education 256

Education New Hampshire Tips Technology 256

Higher Logic

JUNE 14, 2018

Since we live in a review economy, you’re probably used to checking out what other people say about a restaurant, book, etc. That’s a little harder to do when it comes to resources, so we wanted to make it easier for you and create a trusty list of blogs and podcasts that we follow for updates about communities and marketing automation.

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Reid All About it

JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin. Ed Salvato, LGBTQ marketing specialist. Quick hits. Four questions to help vet your content ideas.

LMS 361

LMS Revenue Tips America 361

Reid All About it

JANUARY 4, 2019

Tony Rossell at Marketing General Inc. identifies six bad marketing habits that are killing membership marketing and growth —fodder for your association’s New Year’s resolutions. Some quick hits before we get to next week’s free webinars: How event planners can use content marketing to raise awareness and drive attendance.

Video 285

Video Washington Social Media DC 285

Jamie Notter

OCTOBER 18, 2011

Books: Jamie Notter. Leadership insight.right when you need it. Social Media is the Wave. The sand castle is your organization, and that first wave is social media. Social media rolled in and really knocked your marketing for a loop, didn’t it? Books and Reading. Leadership.

Social Media 70

Social Media Innovation Leadership Marketing 70

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Gamification at events. EventMobi explains the psychology behind gamification. More info/register.

Revenue 256

Revenue Price Denver Tools 256

Reid All About it

NOVEMBER 29, 2019

West Virginia inmates will be charged by the minute to read e-books on tablets. Demystifying Event Marketing. Learn why events are such an important part of a holistic marketing strategy and how they are uniquely capable of delivering incredible returns when integrated as part of a multi-channel marketing strategy.

West Virginia 360

West Virginia Washington DC Revenue 360

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Unlike social media, a mobile app serves as a centralized communication channel for your members. New association event. Member app.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

OCTOBER 22, 2021

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. New association podcast. More info/register.

San Diego 195

San Diego Education Social Media Content 195

Beth Kanter

DECEMBER 23, 2015

The holiday break is a great time to read books, both for work and just plan fun. Earlier this week, I read the recently published “ Mindful Social Marketing ” by colleague Janet Fouts. If you are doing social media for a nonprofit, this book is a must read. It is filled with great wisdom.

Review 28

Review Marketing Social Media Strategy 28

Jamie Notter

FEBRUARY 9, 2015

I wanted to share (with some pride, I must admit) what some super smart people are saying about our book, When Millennials Take Over, upon reading an advance copy. Maddie and I are truly excited about this book. Charlene Li, author of the New York Times bestseller, Open Leadership, and Founder & CEO of Altimeter Group.

millennials 70

millennials Case Study New York Technology 70

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Twenge says teens are in the midst of a mental health crisis because of phones and social media.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

JULY 2, 2021

Sessions: How to Create an Effective Social Media Strategy for Your Event; How to Use Virtual Events to Promote Your In-Person Event; Reinventing Live, The Always-On Future of Events; The Future of the Event Industry – What Is Hybrid!? Planners on Purpose July Book Club: Engaging Virtual Meetings by John Chen. Wed 7/7 at 8 p.m.

Technology 370

Technology Strategy System Education 370

Association Subculture

DECEMBER 15, 2011

Book Review - Humanize by Maddie Grant and Jamie Notter. This is a book review of Humanize - How People-Centric Organizations Succeed in a Social World. The Association Subculture Blog does not accept author pitches and only writes about books we dig.). Buy this book. Labels: governance , leadership , social media.

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Review Social Media United States Leadership 100

Reid All About it

JANUARY 12, 2024

Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. Today, organizations are challenged to not only identify the “high potentials” for specific leadership positions, but also to retain them. Member mobile app. Dirty data. More info/register.

LMS 266

LMS Education Member Engagement Revenue 266

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

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Newsletter Certificate Denver Case Study 266

EventMobi: Association Events

SEPTEMBER 13, 2023

This organic connection is worth its weight in gold and can save you on big marketing costs. Use data to improve Member data should inform the types of programming, events, and marketing strategies you’ll implement moving forward. Making your brand stand out. Especially when it comes to showing your members they matter.

Member Experience 130

Member Experience Tips How To Software 130

Association Navigator

SEPTEMBER 4, 2012

Here are some good marketing resources for your association or professional services firm. The organizations and consultants below offer a variety of materials including books, blogs, webinars and consulting that have inspired me to think differently about marketing. As Daniel Pink might say, “we’re all in marketing now.”.

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Vanguard Tech

MARCH 8, 2013

This week’s theme is about leadership – new methods, considerations and news worthy commentary. Social Business & Leadership. Jamie and writing partner Maddie Grant have been studying how social media transforms organizations and makes them people-centric (product plug for their book Humanize ).

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Leadership Organization Chicago Social Media 70

Reid All About it

JANUARY 25, 2013

She tells content marketers — meaning any individual or organization that uses content to educate and build relationships: “The reality is, your audience won’t pick up real momentum until you’ve mastered the “know, like, trust” factor. Take a look at her list to see how you can improve your marketing. That doesn’t surprise me.

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Wichita Social Media Kansas Content 150

Reid All About it

OCTOBER 29, 2021

They address why leadership may want employees to return to the office and describe some benefits associations reap from remote/hybrid work. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Host: DC Association Professional Book Club. Flexible work model.

Revenue 195

Revenue Survey Leadership Education 195

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MARCH 25, 2022

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Book Club: The Art of Gathering. Discuss how Parker’s book helps us rethink parties, events, and even workplace meetings. Host: EventMobi. Presenters: Smriti Bansal, Head of Content, Braindate by e180. CAE credit.

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Revenue Content Virginia Technology 195

Achieve

JANUARY 18, 2023

When planning an in-person fundraising event, your organization likely nails down the venue, catering, and entertainment very quickly since these need to be booked months in advance—and can require a significant amount of funds. Social media platforms. to optimize your marketing approach. Social media.

Social Media 97

Social Media Tools Event Planning Cost 97

MemberClicks

FEBRUARY 2, 2024

Your organization’s leadership may also have some ideas. Furthermore, leverage social media to gather recommendations from a wider audience. Publications and media are fertile grounds for potential speakers. Track down social media posts during and after the event. Was the speaker well received?

How To 52

How To Review Social Media Cost 52

Jamie Notter

JULY 9, 2011

Books: Jamie Notter. Leadership insight.right when you need it. Book Review: The Speed of Trust. in Books and Reading. There are a few books about trust that relate to workplace issues, although I found them to be a little too academic. But Covey’s book is different. This book lends itself to that model.

Review 70

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YourMembership

FEBRUARY 26, 2015

The explosive growth of social media and content marketing has provided the ability for any organization to use stories in direct and indirect brand marketing initiatives. During his presentation Willis spoke about the way storytelling has become a valuable and necessary tool for associations.

Social Media 150

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Reid All About it

JULY 30, 2021

Why niche communities are the future of social media marketing—associations should have an advantage here. Writing as a Thought Leadership Strategy. Writing is one of the most powerful strategies for establishing thought leadership, increasing visibility and credibility, and growing your business. Host: Fridays@4.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

JUNE 14, 2019

26 percent of American adults haven’t read even part of a book within the past year. I came upon a quote this weekend that sums up the state of reading in my house: “Every morning, I have woken up knowing that I will never run out of books to read. Why Content Marketing Is Key in B2B Lead Generation Efforts. Host: PCMA.

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Fort Worth Tips Dallas Social Media 170

Reid All About it

FEBRUARY 15, 2019

Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Tue 2/19 at 1 p.m.* – How to Use Social Media to Raise Money Online. Hear about current trends in the social media landscape that nonprofits need to understand.

Social Media 170

Social Media DC System Technology 170

Spark Consulting

JANUARY 29, 2014

I think this is an incredibly important piece that highlights some critical dislocations and inequities in our current labor markets. In honor of the 30th anniversary of the introduction of the Mac, Associations Now has a great retrospective on Apple’s marketing hits and misses. Answer: depends on your mission.

Social Media 150

Social Media Innovation Review Technology 150

AssociationChat

MAY 20, 2020

But please make sure to visit her website to find out more about her book on intentional event design so you don’t miss her other resources and next posts! Biz Events Asia sharing news on a massive market. Brandt Krueger – lots of behind the scenes AV thinking (he also wrote one of the best chapters in my book!).

Resources 105

Resources Certificate Texas America 105

Reid All About it

MAY 21, 2021

Mary Cahalane at Hands On Fundraising interviewed Francesco Ambrogetti about his book, Hooked on a Feeling. Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist. 5 Secrets of Email Marketing Geniuses. Hooking members. More info/register. Host: Fridays@4.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event safety. More info/register.

St. Louis 341

St. Louis Technology Strategy Conference 341

MemberClicks

MAY 13, 2024

Maybe there’s nobody on deck who has a marketing background of any kind. You can do that in forums, via email links to online feedback forms, or by making yourself readily available on social media. Highlight member successes Member successes are absolute marketing gold. The skin is hardly representative of the whole.

Strategy 52

Strategy Survey Leadership Content 52

Reid All About it

NOVEMBER 19, 2021

Andrew Hutchinson at Social Media Today introduces a report from Reddit that may not at first seem applicable to associations, but it makes you aware of what’s going on out there and reminds you that not everyone lives like you—always a helpful mindset. Jodi Harris, Content Marketing Institute ). Cultural trends. Quick hits.

Revenue 195

Revenue Technology Conference Education 195

Association Adviser

MARCH 18, 2014

Christina Motley, On Point Marketing. In Part 1, The Emergence of the Chief Data Officer , I mentioned my belief that all marketing efforts are measurable and data is a must-have marketing tool for every association. Being a marketer today is more challenging than ever for many reasons. Marketing Audit.

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