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Association Brain Food: 1.19.24

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TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Post-program campaigns. Event trends.

Revenue 256
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Association Brain Food: 10.27.23

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TopClass LMS highlights distinctive site features from several excellent examples. Ewald Consulting describes how the Association of Workplace Investigators uses Local Circles to build connections and foster community among members and non-members. Marketing to younger generations. Orthodox beliefs. More info/register.

LMS 256
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Association Brain Food: 4.19.24

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TopClass LMS explains how it works and shares examples of associations doing this now. Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. AMS experts will be showcasing platforms and sharing their knowledge with the association market.

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Association Brain Food: 1.12.24

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If you’re a regular reader of Association Brain Food, this post from TopClass LMS will be familiar ground for you. Young member engagement. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Member mobile app. More info/register.

LMS 266
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Association Brain Food: 2.23.24

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I’d love to see that phrase in membership marketing copy. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members.

DC 261
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Association Brain Food: 1.26.24

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I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256
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Association Brain Food Weekly: 3.19.21

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If you can’t afford the books you need for the CAE exam or if you have CAE books lying around that you no longer need, check out the ASAE Collaborate CAE Book Exchange launched by Cecilia Sepp, CAE. More info/register (fee for MPI non-members). Presenters: Kara Campuzano, Founder & CEO, KC Creative Marketing.

LMS 370