Reid All About it

FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Mark Bornstein, VP of Content Marketing, ON24. JR Raphael, Fast Company ).

Chicago 243

Chicago Baltimore Education Content 243

Reid All About it

JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Challenges and Hopes: Insights from MGI’s 2021 Membership Marketing Benchmarking Report.

Video 195

Video Technology Content Strategy 195

Reid All About it

DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.

LMS 221

LMS Software Revenue Cost 221

Reid All About it

DECEMBER 9, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Six ways to get your organization’s subject matter experts to start thinking like content marketers. (

Colorado 39

Colorado Recruiting Recruitment Survey 39

Reid All About it

MARCH 31, 2017

And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. How Marketers Can Unlock the Power of Event Data. Presenter: David Epstein, content marketing manager, Bizzabo. Tue 4/4 at 12 p.m. – 1 CAE credit.

Raleigh 150

Raleigh DC Washington Charlotte 150

Reid All About it

MAY 1, 2020

How is your association demonstrating leadership to its members and community? Reggie Henry, CAE (moderator), chief information and engagement officer, ASAE: The Center for Association Leadership. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Fri 5/1 at 12 p.m. 1 CAE credit.

North Carolina 273

North Carolina Revenue Strategy Education 273

Reid All About it

OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Review 85

Review Education Tips Technology 85

Associations Now

MAY 16, 2014

No matter your opinion of Mickey D’s food, you have to be impressed by the company’s ability to consistently come up with inventive marketing approaches. President Andy Freed might see a lot of leadership lessons through the lens of his hometown sports stalwarts—who, by the way, do quite well for themselves most seasons.

Boston 40

Boston California Certificate Team 40

Association Adviser

JULY 28, 2016

Carl Good , vice president of membership, marketing and business development at the National Roofing Contractors Association (NRCA), said face-to-face interaction with an association is still highly valuable for members. “In NCRA’s Good recalled a time 10 years ago when his leadership team thought trade shows were a dying breed.

millennials 60

millennials Arizona Communications Atlanta 60

Association Adviser

JUNE 30, 2016

I spoke with CEO of AGC Georgia Michael Dunham the other day about association leadership, career development and mentoring (see his Corner Office profile). Sessions should represent at least 50 percent of the traffic, which most likely indicates your site is properly marketed and optimized for the major search engines.

Tennessee 60

Tennessee Class Georgia Certificate 60

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APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Whelan, CDM, President, Marketing General Incorporated.

North Carolina 74

North Carolina Content Montana Social Media 74

Reid All About it

SEPTEMBER 6, 2019

Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Turn Member Engagement and AMS Data into Effective Marketing. Every system is important along the member journey, from AMS and LMS to support, marketing automation, and online communities. or subscribe for updates.

Chicago 37

Chicago LMS New York Content 37

Association Law

JULY 19, 2010

Antitrust laws are set forth in the Sherman Act, Federal Trade Commission Act, the Clayton Act, the Robinson-Patman Act, and California’s Cartwright Act, among other statutes. Allocation or division of markets or geographical divisions of markets among competitors. Antitrust liability is NOT just for big business anymore.

CA 40

CA Price California United States 40