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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

Higher Logic staff trained SNMMI staff to strategically use tools like member personas, sample messaging, compound targeting, marketing automation, and data tracking to communicate with lapsed members. We immediately got a return on our investment with the revenue from returning lapsed members.”. The numbers speak for themselves.

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Association Brain Food: 2.16.24

Reid All About it

Talks at axe-con will include case studies from enterprise companies leading in large-scale accessibility efforts, as well as best practices and updates from technology leaders around the world. Axe-con is the first of its kind, dedicating topics to each of these key players. This is not an assistive technology convention.

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Association Brain Food: 4.5.24

Reid All About it

I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today.

Revenue 257
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Association Brain Food: 10.6.23

Reid All About it

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Host: Professionals for Association Revenue Wed 10/11 at 11 a.m. Next gen membership #2. CAE credit.

Revenue 257
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Association Brain Food: 4.12.24

Reid All About it

Member recruitment. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Staff meetings. by Tony Rossell, Marketing General Inc.

Revenue 257
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Association Brain Food: 9.29.23

Reid All About it

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Association benchmarks.

Revenue 274
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Association Brain Food Weekly: 1.22.21

Reid All About it

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Communicate. Host: ASAE Greater Washington / National Capital Community.