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Association Brain Food: 3.1.24

Reid All About it

It costs about the same as other digital advertising tactics. In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. AMS onboarding. AI for associations.

Education 256
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Membership Marketing Blog: Case Study: A Thriving Membership.

Membership Marketing

Case Study: A Thriving Membership Organization. Case Study: A Thriving Membership Organization. Case Study. (9). Cost of Wrong Strategy. (8). White Paper. (4). Speaking Engagements. Speaking Engagements. Publications. Friday, October 21, 2011. ► April. (5). ► March. (4).

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How to Build an Online Learning Sponsorship Program

WBT Systems

With their participation you can subsidize program expenses or provide a selection of programs to members at little or no cost while helping industry partners connect with their target audience. People love case studies that show how their peers handled an issue. Take a new approach to sponsorships.

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Curating conference content to promote member engagement

Aaron Wolowiec

Examples and case studies presented during this program will help illuminate real life examples that can be immediately implemented within your own organization. ET, and don’t forget to register (at no cost) by clicking here. The trick is to capture those nuggets of wisdom, then curate, repackage, repurpose and leverage them.

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So You Think You Know Non-Dues Revenue

Association Adviser

Cost-plus pricing doesn’t cut it anymore: [link] @AssocAdviser. It’s an 18 to 22-month program (costing about $37,000 per attendee) that provides emerging leaders with access to top business professors, real-world education, critical thinking and in-depth professional networking opportunities. MSCI’s Weidner agreed. “We Who cares?

Revenue 60
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Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Value = Benefits / Costs = (Functional benefits + Emotional benefits) / (Monetary costs + Time costs + Energy costs + Psychic costs) 1. Case Study. (9). Cost of Wrong Strategy. (8). White Paper. (4). Speaking Engagements. Publications. Thursday, January 19, 2012. Tony Rossell.

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Membership Marketing Blog: Must-Have Membership Marketing Tools

Membership Marketing

. • Formulas to determine membership renewal rates, average tenure of a member, lifetime value, and maximum acquisition cost. Labels: Marketing Planning , White Paper. Case Study. (9). Cost of Wrong Strategy. (8). White Paper. (4). Tony Rossell. at Friday, December 30, 2011. Awareness. (4).

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