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Association Brain Food: 4.12.24

Reid All About it

Distraction is an occupational hazard for all of us. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. SMS marketing. Member recruitment.

Revenue 256
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Google AI Overviews: What You Need to Know

Nexus Marketing

Ads are a massive revenue source for Google, so we can definitely expect more changes to the AI Overview system in the future for this reason alone—nothing’s set in stone! Unless the primary purpose of your website is to generate ad revenue—which is why spammy websites get so upset about algorithm changes.) Does this matter?

Content 52
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Association Brain Food Weekly: 10.15.21

Reid All About it

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. WBT Systems describes how to establish a high-performing professional development committee. Ann Handley ).

Revenue 195
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Association Brain Food Weekly: 9.24.21

Reid All About it

The findings from this survey will be invaluable in helping you attract more sponsors and more sponsorship revenue. If you’re interested in distributing this survey to your sponsors and receiving early access to the results this fall, please contact PPN Co-Convener Bruce Rosenthal. Join us for the just-in-time virtual LMS demo day.

LMS 195
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A Look Back at 2020

SBI

As the largest revenue-generating program for IOA, canceling courses resulted in a significant loss of funds. You can read the full case study to see the results. Read the full case study. Of particular importance, IOA canceled 7 in-person Foundations courses, which would have trained 200+ emerging ombuds.

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How to Start or Grow Your Online Career Center

Association Adviser

Is driving non-dues revenue an essential function? The experience of the American Speech-Language-Hearing Association (ASHA) provides a great case study of the use of smart staff engagement processes and decision-making. We also recommend contacting TAtech – The Association for Talent Acquisition Solutions.

How To 75
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What Does an eLearning Consultant Do? The Complete Guide

Forj

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. However, it’s important that you understand the parameters of their services, whether they’d be a valuable addition to your team, and how to find the ideal partner for you. That’s great!

LMS 172