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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. This helped to nurture and engage these members until they were eligible.

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Six key areas your association should identify to improve member engagement scoring

Nimble AMS

Successful associations prioritize improving the member experience. The Community Brands 2022 Association Trends Study reports that 90% of association professionals seek to enhance engagement opportunities for their members. How to improve member engagement scoring at your association.

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Association Brain Food: 11.10.23

Reid All About it

Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. Bulletin describes how a member app enhances and fosters member engagement. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s

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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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See the ROI of a Powerful Association Management Software

GrowthZone

Database and Contact Management that easily manages and digests data with custom views, lists, committee management, segments, sorting, member directories, and more. Chapter Management that allows parent-level organizations to scale their operations to optimize the member experience. The ROI is clear.

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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

Whether it’s through continuing education, certification courses, or gamified interactions, extending online learning components to your community members and prospects showcases value by supporting their professional growth. When you invest in this tech tool, you’re investing in the professional growth of your members.

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Engaging Your Young Professional Members: 9 Tips

MemberClicks

According to recent data , most young members (87%) said it was important to be part of an association, and more than half (51%) reported that being in an association is more important than it used to be. So, how do association marketers speak to young members and get them to lean in? Spotlight young members in your newsletter.

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