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48 No-Brainer Tools Every Marketer Needs

Higher Logic

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233
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Why your association should understand the differences between AMS and CRM software

Nimble AMS

Customer relationship management (CRM) software is a data driven tool that streamlines your customer relationships. Your organization can also use an AMS to help set up, manage, and run webinars, conferences, and events. What is customer relationship management ( CRM ) ? Increase efficiency.

Software 138
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Association Brain Food Weekly: 5.21.21

Reid All About it

Niche conferences. They make an argument for adding smaller, niche virtual conferences to your event lineup. Conference design. He suggests five changes to conference design that are long overdue. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

San Jose 369
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Association Brain Food Weekly: 1.7.22

Reid All About it

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Tue 1/11 at 10:30 a.m. Kristin St.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Looking to personalize and target your email communications strategy to different member segments? The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Growing Non-Dues Revenue.

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Gain or maintain professional certification (12 percent). Email marketing. Promotions to/at their association’s conferences or trade shows. Cross-selling to non-members who buy products or attend conferences. We’ve talked before about the power of social proof in marketing your online learning programs.

Survey 150
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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

But creating a membership marketing strategy from scratch can be a daunting task. That’s why we’ve put together this guide to walk you through the benefits, the tools you’ll need, and ways to engage prospects. Use a scheduling tool like Buffer or Hootsuite to prepare your social posts ahead of time.