Association Adviser

SEPTEMBER 22, 2016

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media! Younger vs. Older Millennials.

millennials 60

millennials Leadership Marketing Industry 60

Reid All About it

MARCH 1, 2024

content attribution—copyrights, legal ramifications, etc.; Delve into an array of AI marketing tools, from SEO optimization using NLP for enhanced semantic analysis and search volume insights, to email tools that optimize content curation. custom LLMs—how to explore, implementation, etc.; 1 CAE credit. 1 CAE credit. 1 CAE credit.

Education 256

Education New Hampshire Tips Technology 256

Reid All About it

AUGUST 21, 2020

She will answer your questions about virtual events; converting an in-person to online; engagement in a virtual event setting; ideas around business model changes; repurposing content; decline in membership, engagement or attendance; ideas on how to remain relevant; and staffing shifts to meet the changing needs of the organization.

millennials 307

millennials Montana Class Education 307

Blue Sky eLearn

MAY 13, 2019

Offer live webinars for free in order to create buzz and drive attendance, but charge a fee for the on-demand recording, any resources, bonus content, or in order to receive continuing education credit after the event concludes. Offer online practice tests for certificate/certification examinations. Create product bundles.

Revenue 168

Revenue Certificate Social Media Course 168

WBT Systems

APRIL 4, 2017

If your members are finding your online learning content to be a bit stale, or if participation levels are dropping, don’t despair! There are lots of ways to breathe new life into your content and to reinvigorate your members’ appetites for online learning. How to Really Involve Learners.

Learning Management System 218

Learning Management System LMS millennials Education 218

Reid All About it

JULY 21, 2023

Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.” This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. Yeah, it sucks. Just the facts. “ CAE credit. 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Aaron Wolowiec

AUGUST 30, 2016

CBE creates opportunities for digital badges, certification and micro-credentials to visually demonstrate ongoing growth and professional development for adult learners who seek career opportunities and advancement without waiting for completion of a terminal degree as the only signal of qualifications for employment. We can do better.”.

Education 180

Education Mooc millennials Certificate 180

Aaron Wolowiec

AUGUST 30, 2016

CBE creates opportunities for digital badges, certification and micro-credentials to visually demonstrate ongoing growth and professional development for adult learners who seek career opportunities and advancement without waiting for completion of a terminal degree as the only signal of qualifications for employment. We can do better.”.

Education 180

Education Mooc millennials Certificate 180

Reid All About it

OCTOBER 7, 2016

Presenter: Gayle Rosnick, CMP and CMP-HC Certification Director, Convention Industry Council. Learn how they embarked on a data-driven, innovative, holistic and wide-reaching strategy to create an open, inclusive, content-driven community based membership model that connects online and offline engagement in whole new ways.

Mooc 205

Mooc Certificate DC millennials 205

WBT Systems

JANUARY 10, 2017

These opportunities to lead in changing professional education will affect how such programs are delivered, assessed and valued by learners, employers and the professional and trade associations providing education and certification within their respective industries. So what do you need to know? Trends Impacting Associations Right Now.

LMS 150

LMS Learning Management System Certificate System 150

Aaron Wolowiec

SEPTEMBER 13, 2016

For example, millennials just starting their careers often turn to associations for job opportunities and career advice. Furthermore, many professional organizations take pride in providing numerous meetings and conferences when instead they should focus on job opportunities, credentialing and certifications, Abila found.

millennials 100

millennials Social Media Communications Newsletter 100

WBT Systems

JULY 24, 2018

MGI noted the benefits of recruiting younger members: associations with increases in their one-year membership and five-year membership numbers are significantly more likely to have a higher percentage of millennial members. Gain or maintain professional certification (12 percent). Certifications: a pathway to engagement.

Survey 150

Survey Marketing Certificate Education 150

Higher Logic

MAY 29, 2020

Member-generated content shows you’re the place to be , while fostering peer-to-peer engagement among your most valuable members. They receive value from their membership through peer-to-peer connections, mentoring, access to experts, exclusive content, and more. Give members a place to learn and find the right content.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Aaron Wolowiec

JANUARY 12, 2016

The demand for knowledge will continue to grow this year, specifically the focus on certification programs. In fact, Abila predicts certification revenue will surpass membership revenue in 2016. One of the most valuable resources you have is your association’s e-learning content,” Abila wrote in its whitepaper.

Certificate 100

Certificate Revenue System millennials 100

Reid All About it

SEPTEMBER 30, 2016

Learn the pros and cons of offering micro-credentials, where micro-credentials fit in the ecosystem of professional development, ethical and practical considerations, and the impact a micro-credential could have on your existing certification program. Find out how to plan content marketing for an omni-channel world. 1 CAE credit.

Maryland 150

Maryland millennials Education America 150

EventMobi: Association Events

JUNE 26, 2023

You can segment your association members by: Known interests Length of membership Membership tier Level of engagement Demographic For example, with 75% of millennials actively avoiding phone calls, connecting by phone is a member engagement strategy that might be better used for the older members of your association.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Higher Logic

MARCH 27, 2020

Improve your outreach and content by building your strategy around what matters most to young professionals. Certification/Continuing Education. Using the data you have to “observe and serve” audiences, define and deliver the right member experience, and find opportunities to personalize outreach and content.

Member Engagement 240

Member Engagement Recruiting Recruitment Communications 240

Association Adviser

NOVEMBER 27, 2017

Certification will need to change to allow microlearning modules to be assembled in innovative combinations for new forms of certification. Organizational millennials : Contrary to some conventional wisdom, millennials as a group are willing to both join and stay with organizations, but they need the right incentives.

millennials 64

millennials United States Certificate Innovation 64

Membersuite

AUGUST 23, 2023

3: Provide a competitive digital experience A member of Gen Z spends 12 hours a day interacting with online content. 4: Get Gen Z’s attention with short-form content Gen Z’s content consumption abilities are far beyond any other generation’s. They can scroll through and digest content in seconds.

Strategy 78

Strategy Marketing Video Social Media 78

Reid All About it

FEBRUARY 5, 2016

. – Promoting Online Education & Certification. A lot of its user-generated content, like on every social media platform, is self-promotional garbage, but there’s good stuff if you know where to look. the chat topic is: How Associations are Attracting Millennial Members. Register here. (1 1 CAE credit).

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

Reid All About it

MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. Thought leadership and content delivery is a valuable part of modern marketing.

DC 122

DC Chicago millennials Washington 122

Associations Now

APRIL 30, 2019

“Between advancements in different tools and the way we communicate, just about anyone can pretty easily create valuable, educational content to share,” she says. Whether your program is formal or simply a content delivery initiative, members will be able to access what they need when they need it,” Bottorff says. “And

Learning Management System 94

Learning Management System millennials Certificate Education 94

Association Adviser

MARCH 14, 2018

Christina graciously took time to speak with Association Adviser about the excitement of building a career that is larger than working for just one organization, becoming a better association manager, and why everyone should kick the stereotyped “millennial” label to the curb. with offices also in Alexandria, Va. hours away in Madison.

millennials 135

millennials Committee Wisconsin Certificate 135

Reid All About it

MAY 15, 2020

Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Content Forum Weekly Community Chat. Host: Content Forum.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

.orgSource

MARCH 18, 2024

This shift may be aligned with the sensibilities of millennials, who are currently the majority of the workforce. For example, you pay a membership fee to join an association and receive a long list of available products, like newsletters or certifications. We make content to support people in that journey.

Examples 88

Examples Revenue millennials Strategy 88

.orgCommunity

FEBRUARY 6, 2019

One in three Millennials has a side gig, and by 2020, 50 percent of employees will be participating in the freelance economy. The Millennials are queuing up for those spots. Yes, some associations have certification programs. Licensing content can be a good place to start. Demographics. Acceleration. Grow Market Share.

Certificate 60

Certificate Illinois millennials Education 60

Reid All About it

SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. More info/register. 1 CAE credit. . More info/register.

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. Find out how to assess your organization’s current campaigns to identify areas of opportunity to include more diverse voices and perspectives, and design an actionable strategic plan for creating and distributing member-driven video content. 1 CAE credit. More info/register. 1 CAE credit. .

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

AUGUST 27, 2021

Learn how volunteer scenarios and training gap analysis can help your association identify the type of content you need to develop and offer to prepare chapter members for volunteering and leadership. Amanda Kaiser recommends making your exhibitors and sponsors true content partners. OSCPA told WBT Systems, “ We’re not going back. ”.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

DECEMBER 13, 2019

Millennials are spending more time at home than previous generations , per research uncovered by Sarah Todd at Quartz. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Yeah, that’s what they said too. A new episode is posted every Monday by 1 p.m. Host: Rogue Tulips LLC.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

MAY 21, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Channels for the Largest Generation in the Workforce: The Millennials. Presenters: millennials Molly Phayer and Erica Salm Rench. Collections of curated content aren’t going to cut it. Guests: Sanjay Deo.

San Jose 369

San Jose Email Marketing Tools millennials 369

Association Adviser

JUNE 27, 2018

There’s an effort to say, “Well, Millennials want to be involved in this type of program,” but there’s no real data behind Millennial preferences in associations that differs from other age segments. That’s not just a Millennial thing; that’s a societal thing. You couldn’t identify them based on age. They want to see value.

Certificate 61

Certificate Class millennials Resources 61

Spark Consulting

MARCH 6, 2014

What is the certification for volunteers at c3 organizations? PH: It’s the Certification in Volunteer Administration (CVA). Volunteer Match’s 2012 Millennial Impact Report. How can we get more Gen-Xers and Millennials involved? You can ask people to share your content through Facebook or Twitter.

millennials 150

millennials Certificate Project Committee 150

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. How to create an editorial calendar that will streamline your content strategy. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Usability testing. Quick hits. Host: PCMA.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

MARCH 22, 2019

Do you have a strategy to keep them coming back to you – for content, resources and to take action? Do you have a strategy to keep them coming back to you – for content, resources and to take action? Presenter: Jon Boyd, CTBS, Director of Certification & Online Learning, American Association of Tissue Banks. 1 CAE credit.

Arlington 170

Arlington DC Washington LMS 170

Associations Now

JUNE 28, 2017

Where people are engaging now when it comes to membership is on social networks, through online webinars, certifications, and young professional groups. Where people are engaging now when it comes to membership is on social networks, through online webinars, certifications, and young professional groups,” Rossell says.

Certificate 79

Certificate Survey Recruiting Recruitment 79

Association Adviser

JULY 28, 2016

We don’t very often give millennials the mic and ask them directly, ‘what’s important to you in life?’” Certifications. Tactics for engaging millennials. Re-branding isn’t the only way to connect with millennials. See our 2016 Corner Office roundtable for more about connecting with millennials. Job opportunities.

millennials 60

millennials Arizona Communications Atlanta 60