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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results. In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement.

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Strategies to engage Gen Z with your continuing education program

Crowd Wisdom

To engage Generation Z with your continuing education program, you’ll first need to better understand the generation. Read our blog for helpful insights into Gen Z learners, discover what makes the generation unique, and learn how to increase engagement with this important group. Who is Gen Z? Mobile accessibility.

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How to create an association marketing strategy

Freestone

Introduction Are you looking to grow your continuing education program? It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry.

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How to Sunset an Educational Program

WBT Systems

Since some of your courses have been around forever, you wonder if it might be time to sunset an educational program or two. When an organization has limited resources, you can’t afford to invest time and money into educational programs—online courses, certifications, or conferences—that no longer meet the needs of your target audiences.

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From stage to screen: creating compelling on-demand continuing education content

Freestone

Repurposing content can save your continuing education program time, money, and energy as you attract new learners. But does your organization know the best way to create compelling on-demand continuing education content? Read our blog to discover four helpful strategies to drive success at your organization.

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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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Association Brain Food: 2.2.24

Reid All About it

The weekly list of free educational events and resources for the association community… Early-career microcredentials. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Print magazines. I’m happy to feature it as long as it’s not too product-centric.