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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Strategy 1: Innovate and Differentiate What can your association do for members that others can’t? Look to create new and innovative products and services for an underserved population in your membership. For instance, at IAEE the team started with student members who could be interested in the Workforce-ready Certificate.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

Event registration and attendance Direct web traffic New member registrations Referrals Member engagement survey satisfaction scores If your association is relatively new, investigate what solid member engagement metrics typically look like in your industry. Webinars According to a 2021 survey from vFairs, 77.2%

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Association Brain Food Weekly: 1.29.21

Reid All About it

Membership survey. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 8: Innovate. 8: Innovate. Tue 2/2 at 11 a.m. Tue 2/2 at 1 p.m.

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Association Brain Food Weekly: 1.28.22

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Analyzing Survey Data at ASHA (Data Analytics Network). Learn how the American Speech-Language-Hearing Association developed a unified process to manage their annual program participant survey. Tue 2/1 at 12 p.m. 1 CAE credit.

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Association Brain Food: 5.12.23

Reid All About it

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. State of the association industry.

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Association Brain Food: 3.17.23

Reid All About it

Professionals for Association Revenue released their Association Business Development Landscape Survey report. They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs.

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How to plan a professional development day for your association  

Freestone

A Professional Development Day is an innovative way to keep members engaged with your learning program. To make your PD Day relevant and engaging to your members, try surveying your members. Showcasing your professional development program is a great way to encourage interest in upcoming courses and certification programs.

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