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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.

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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. I’m happy to feature it as long as it’s not too product-centric. Ask Me Anything: Content Strategy Does “content strategy” mean the same thing to everyone in an association? Print magazines.

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Association Brain Food: 10.6.23

Reid All About it

Another take on the young professional recruitment challenge comes from James Young of Product Community. Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. Content marketing.

Revenue 256
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Association Brain Food: 11.10.23

Reid All About it

Check out what James Young at Product Community has to say about building and using a community engagement funnel. I’m happy to feature it as long as it’s not too product-centric. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s Member app.

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Association Brain Food: 9.29.23

Reid All About it

I’m happy to feature it as long as it’s not too product-centric. Learn tips for defining and prioritizing your event’s objectives, strategies for cost-effective budgeting, key factors to consider when making event choices, and best practices for marketing your event. Fri 9/29 at 1 p.m.* – So, You Have a Recorded Webinar… Now What?

Revenue 272
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Association Brain Food: 8.18.23

Reid All About it

James Young at Product Community describes three fictitious associations on different tracks for the future —one’s traditional, one’s striving and one’s innovative. I’m happy to feature it as long as it’s not too product-centric. Thriving (or not) associations. Which is yours? Reality check. More info/register.