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Three Ways Your Association Can Build and Strengthen a Certification Program

SBI

When it comes to credentialing and certification programs, there are many advantages awarded to both the association and the professionals who pursue them. Here are a few things your association can do to build and maintain a strong certification program. The certification should have a clear, easy-to-understand value proposition.

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3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

When it comes to recruitment for your association, you have to walk a thin line. Ready to recruit a fresh pool of members for your program? Follow-up: Will members who attended receive a special badge or certificate to display on their public member profile? The trick to striking the right balance? Let’s get to it!

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Daily Buzz: Avoid These Two Common Social Media Mistakes

Associations Now

Your brand’s social media network won’t grow if you aren’t engaging with other users. Social media is about—well, being social, right? Social media is a two-way street. Another mistake brands make on social media: using the same messaging across channels. Other Links of Note.

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Building Buy-In for an Online Community at Your Association

Higher Logic

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. How to Align with Your Board and Executive Team's Priorities. Instead, you need to align your new online community with the mission and priorities of your association's leadership.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. What is a Membership Drive? How Do I Create a Membership Drive? Step 4: Budget!

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Association Brain Food: 11.10.23

Reid All About it

Wes Kao shares solid advice for onboarding yourself when you join a new team. Unlike social media, a mobile app serves as a centralized communication channel for your members. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s New job advice.

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14 Best Member Retention Strategies to Engage Your Top Supporters

EventMobi: Association Events

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. Use multiple streams of communication (email, social media, paper mail, etc.), But on a practical level, how can you actively recruit and retain members for the long run? Why does member retention matter?

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