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Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Kelli Kopec, Product Marketing Manager at Cvent. Host: Cvent.

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Personalized and Targeted Marketing is Here to Stay! by Scott Oser

.orgCommunity

Once you are done reading them please take 30 seconds to think about which one would have a greater impact on how likely you are to take the desired action and ultimately how you feel about the organization that created the communication. Body copy = Every product/service that the organization offers to every single target market it serves.

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GMA Executive Conference: Perhaps the End of a Very Good Thing? A Review

Association Navigator

I’ve just returned from Colorado where GMA, the Association of Food, Beverage and Consumer Products Companies , hosted what will reportedly be their last Executive Conference. This is my review of the conference. My readers know that I am passionate about the power of video to enhance association communications.

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Association Brain Food: 7.21.23

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The Future of Digital Communication Management Explore ways your association can leverage new technologies like AI to enhance overall member experience, optimize communications across multiple platforms, and ultimately increase revenue. Host: Omnipress Speaker: Tracy Grzybowski, Director of Marketing, Omnipress Thu 7/27 at 12 p.m. –

Atlanta 195
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Association Brain Food Weekly: 11.6.20

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MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. At the Harvard Business Review, Darrell K. Please review the action brief before Friday’s session. How to Scale Community Globally. Host: Community By Association. Agile budgeting.

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Reads of the Week: March 15, 2013

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Google Reader is where I go first thing in the morning for my professional reads about associations, marketing, digital media, technology, etc., Wednesday night, I returned from ASAE’s Great Ideas conference and hiking in the beautiful mountains of Colorado. Tagged: Content Marketing , Marketing , Membership , Web and Social Media.

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Association Brain Food: 12.9.22

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Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Six ways to get your organization’s subject matter experts to start thinking like content marketers. (