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Need to Up Your Nonprofit Email Marketing Strategy?

MemberClicks

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Is email dead? billion emails were sent every day. Email allows you to easily scale your communication.

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Did You Know: New Members Receive the Majority of Targeted Member Communications

Association Adviser

Last month, we asked our readers: which members receive highly targeted communications from your association? New members clearly have the membership and marketing team’s attention. Of our association respondents, just more than 57 percent said they gear specific communications to new members. percent of respondents.

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Email Marketing Trends: What’s Hot in 2017

Associations Now

Long neglected as part of the communications conversation, emails have become more essential than ever in 2017. Read on for some suggestions on to improve your email production workflow. If you’re willing to accept a little extra work on the front end, you can save lots of money when it comes to sending email.

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What’s the Difference Between Automation Rules and Marketing Automation, Anyway?

Higher Logic

Improving member communications. To eliminate any potential confusion, let’s look at some expanded definitions – what do these terms really mean? What Do Automation Rules and Marketing Automation Mean? It enables you to send a series of emails based on actions that recipients take. And for what? Better Together.

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Keeping Email in the Mix: Association Marketing and Young Professionals

Association Briefings

For this post, we’ll use the Pew Research Center’s generational , definitions. Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to each - particularly as it relates to email. By the Numbers So, what do the numbers tell us about email use among millennials and Gen Z?

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Association Brain Food: 1.26.24

Reid All About it

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. More info/register. More info/register. Host: WorkerBee.TV

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Association Brain Food: 5.12.23

Reid All About it

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. Learn how to build trust across generations through clarity, communication, and belonging. Membership tiers. 1 CAE credit. More info/register. to 3:10 p.m.

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