Higher Logic

MARCH 12, 2019

Picture this: Last month, your marketing department sent five emails to members promoting your annual event, while your membership department called members three times about the event. On top of this, your events team sent out two reminder emails. Use the same communication tools. Let’s get started.

Communications 174

Communications eBook Tools Team 174

Achieve

MAY 21, 2019

Events are an important part of your organization’s yearly calendar. Your events are a crucial part of your supporter engagement strategy, and they help your organization build community and move forward together. However, long before the event even happens, your team has to be on the move. PLAN A DRIP CAMPAIGN.

Email Marketing 52

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Reid All About it

APRIL 12, 2024

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Scholarly events data.

Revenue 256

Revenue Strategy Price Newsletter 256

SBI

FEBRUARY 21, 2024

Volunteer-led associations play a vital role in bringing like-minded individuals together and fostering a sense of community. From regular content updates to ensuring seamless navigation, SBI’s dedicated team can transform your website into a powerful tool for member engagement, event planning, and information dissemination.

Association Management 59

Association Management Email Marketing Event Planning Communications 59

Achieve

MARCH 16, 2022

From their incredible flexibility to their ability to reach a vast audience, virtual events are extremely beneficial for associations, nonprofits, and event-hosting organizations of all kinds. Fortunately, event technology and our understanding of virtual event engagement have vastly improved over the past few years.

Survey 59

Survey Tips Tools Communications 59

Reid All About it

MAY 21, 2021

The weekly list of free educational events and resources for the association community…. They make an argument for adding smaller, niche virtual conferences to your event lineup. Here are the educational events scheduled for next week. Host: Brandt Krueger, founder Event Technology Consulting. Niche conferences.

San Jose 369

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Higher Logic

MAY 13, 2020

Communicating a compelling value proposition. Create a digital space for them to engage, and then use intentional, targeted communication to build a personalized experience for each one of them, reaching them with relevant content at the right time and place. Here’s just one example: Using community data to create relevant programming.

Tools 296

Tools Communications Email Marketing Recruiting 296

Association Briefings

MARCH 30, 2021

It’s funny looking back at the , Wall Street Journal article that started it all, coining the phrase email is dead : “Email has had a good run as king of communications. Here we are more than a decade later and email’s reign is more powerful than ever. But its reign is over.” Wait, what?! That’s up from $39 last year!

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Reid All About it

MAY 19, 2023

The weekly list of free educational events and resources for the association community… Reflection. “I William Penn Chapter events. Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events? Event apps. I expect to pass through life but once.

Strategy 195

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Association Adviser

FEBRUARY 18, 2013

Last month, I attended eM+C’s All About Email LIVE! email marketing conference. A whole day dedicated to improving email? “Email marketing is simple,” you’re thinking. “Email is a workhorse, meant to be quick and cheap, not fancy and time-consuming,” you say.

Email Marketing 60

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Reid All About it

JUNE 30, 2023

The weekly list of free educational events and resources for the association community… Gen Z membership. MemberSuite explores why new membership communities are so popular with Gen Z. Ex Ordo explains how to implement conference and abstract management software for medical, technical, scientific and academic events.

Chicago 205

Chicago Newsletter Revenue Education 205

Reid All About it

JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. See the form beneath the post.

Survey 256

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Association Adviser

FEBRUARY 7, 2013

February 2013 -- Marketing & Communication Improve your event by carefully planning the design, usefulness and functionality of your email marketing to attendees. By Kelly Donovan

Email Marketing 60

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Reid All About it

MAY 12, 2023

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). Arianna Rehak at Matchbox Virtual Media encourages you to design engaging virtual experiences that strengthen your in-person events. Good eats Skip down to the list of free educational events if you prefer takeout.

Chicago 200

Chicago Newsletter Mooc Education 200

Higher Logic

MAY 8, 2019

Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

EventMobi: Association Events

SEPTEMBER 28, 2023

Members can refer to these membership lists when seeking to connect with others within the same organization or community, and it can also be used by those outside your organization to find a professional or contact for other reasons (jobs, events, etc.). Member directories come in multiple formats, and we’ll discuss that in a moment!

Directory 147

Directory Organization How To Kansas City 147

GrowthZone

APRIL 18, 2023

In general, marketing automation can be extremely helpful for associations in several ways: Efficient communication Marketing automation tools enable associations to efficiently communicate with their members and stakeholders via email, social media, and other channels.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Higher Logic

MAY 20, 2020

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Use Webinars to Communicate. We're doing weekly events, all about fostering deeper connections between you and your members. Use Webinars to Communicate.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

MemberClicks

SEPTEMBER 27, 2023

Setting up your event registration is a crucial first step that sets the tone and expectations for your event. Below, we’ll cover how to create a seamless event registration experience that resonates with your audience, supports and drives your event goals, and helps grow your organization. Enabled mobile payment.

Tools 52

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Reid All About it

JANUARY 4, 2019

The weekly list of free educational events and resources for the association community… If your association has chapters or geographic components (sections, affiliates, local networking groups), please participate in the Chapter Benchmarking Study. Tony Rossell at Marketing General Inc. Christoph Trappe, Meetings Today ).

Video 285

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MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Promoting upcoming events.

Newsletter 108

Newsletter Tips Email Marketing Social Media 108

Reid All About it

NOVEMBER 20, 2020

The weekly list of free educational events and resources for the association community… 86 “normal,” please. Here’s one from MemberSuite: your virtual events have value so stop making them free. You devalue your community, content and conversations by not charging attendees an appropriate registration fee.

Certificate 370

Certificate System Dallas Price 370

Nimble AMS

MARCH 30, 2023

Your organization can also use an AMS to help set up, manage, and run webinars, conferences, and events. An AMS assists in data management and reporting, optimizing sales and marketing efforts, and streamlining member payments and e-commerce initiatives. Increase efficiency. Become data-driven.

Software 138

Software Member Experience Technology Certificate 138

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

Communications 60

Communications Revenue Social Media Survey 60

Reid All About it

DECEMBER 21, 2018

The weekly list of free educational events and resources for the association community… Reading and learning may be the last things on your mind right now. Webinars are on hold until after the holidays, so here are the educational events scheduled for early January. Hear tips for growing your email list. CAE credit.

Email Marketing 174

Email Marketing Social Media Library millennials 174

Higher Logic

MAY 29, 2020

Where community fits in: Deepen member relationships year-round , not just at meetings or events. The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

DECEMBER 5, 2014

In one key metric, #GivingTuesday topped Black Friday and Cyber Monday in a big way, according to data from one email marketing firm. When it comes to email marketing, Black Friday has nothing on #GivingTuesday. The small stuff matters in your emails. Also: lessons from an Uber apology. Uber just raised $1.2

Email Marketing 40

Email Marketing Marketing Report Communications 40

Reid All About it

FEBRUARY 12, 2021

The weekly list of free educational events and resources for the association community…. They urge associations to stop living in limbo and start planning virtual events for 2021. Here are the educational events scheduled for next week. Delivering Your Hybrid Event: Tips From The Trenches. Host: Event Manager Blog.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

JANUARY 7, 2022

The weekly list of free educational events and resources for the association community…. Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. Here are the educational events scheduled for next week.

North Carolina 195

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MemberClicks

APRIL 26, 2022

Events build community among your members, let you share your message with a wider audience, and demonstrate your value within your association’s field. . But planning an event can be expensive. This is where finding an event sponsor can help. You may have noticed event sponsors at other events you’ve attended.

How To 52

How To Cost Proposal Social Media 52

Freestone

FEBRUARY 21, 2024

Perhaps you want to promote an upcoming conference or educational event? If your organization hopes to reach more learners or successfully promote an upcoming event, it might be time to create a marketing plan. You could create a marketing plan for the following examples: New product launch. Time-based. Social media.

Marketing 82

Marketing LMS Social Media Course 82

Association Adviser

DECEMBER 15, 2016

Last month, we asked our readers: which members receive highly targeted communications from your association? New members clearly have the membership and marketing team’s attention. Of our association respondents, just more than 57 percent said they gear specific communications to new members. percent of respondents.

Communications 60

Communications Discount Certificate Email Marketing 60

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. AI and event planning. Michelle Bruno at DAHLIA+ Agency gathers advice from several event and association consultants on how AI can help event planners.

Tools 195

Tools Education Newsletter Chicago 195

Nimble AMS

OCTOBER 18, 2021

Not personalizing member communications. . Sending generic member emails does nothing to show members you understand and care about their needs. But sending targeted, personalized communications does. You can’t personalize member communications or employ AI and predictive analytics effectively if you have outdated data.

Member Experience 120

Member Experience System Email Marketing Examples 120

Reid All About it

MAY 29, 2020

The weekly list of free educational events and resources for the association community… Reboarding members. Virtual event ebook. Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. Virtual learning strategies. Virtual networking.

San Diego 259

San Diego Strategy North Carolina Conference 259

Expo Logic

FEBRUARY 27, 2020

Event Personalization is a Marketing Must. In the event industry that means understanding what the attendee wants, what their interests are, what their goals are in attending your event, and tailoring the event experience to those categories, not just delivering a one-size-fits-all approach. Branding is Important.

How To 36

How To Discount Email Marketing Price 36

Reid All About it

MAY 3, 2019

The weekly list of free educational events and resources for the association community… View from our campsite in the Superstition Mountains Wilderness east of Phoenix. It’s frustrating to have member and event attendee data spread out across the organization in different databases. James Green, Quartz ). 1 CAE credit.

Tucson 262

Tucson Phoenix Products Tools 262