Communications Email Marketing Software Tips 
Blue Sky eLearn
SEPTEMBER 10, 2021
However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Gather important data from your email campaigns. Target communications to segmented member groups.
Higher Logic
OCTOBER 18, 2018
Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Sure, you can personalize the emails by inserting their name, but that ’s about it.
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Associations Now
APRIL 23, 2020
While you might be focused on your external messaging at the moment, email is an important channel for your employees as well—especially when all-hands meetings are harder to organize. Email marketing is an increasingly important slice of the marketing pie. Enable two-way communication.
Higher Logic
JANUARY 31, 2019
When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Effective communication is all about managing expectations. Use member data to strengthen communication. We need to unite generations to focus on moving forward together.” –Kim
NXUnite
JUNE 12, 2024
Understanding Nonprofit CRMs Also known as a donor database, a CRM is a software tool that helps your organization manage its relationships and interactions with its supporters, including donors, volunteers, members, and others. Use the CRM shopping guidance and the personalization tips above to take your next campaign to new heights.
MemberClicks
FEBRUARY 2, 2024
Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. To help you make an informed decision, let’s first answer some frequently asked questions about membership software.
Higher Logic
MARCH 12, 2019
If so, interdepartmental silos might be keeping you from an effective member communications schedule. Member communications often hover between extremes like this - too much and too little, or both. But too often, departmental silos and lack of communication tip the balance toward extremes. So here’s the secret.
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