.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

Association Adviser

AUGUST 30, 2023

The 12th Association Benchmarking Report of North […] The post Key Findings from the 2023 Association Benchmarking Report appeared first on Association Adviser.

Report 136

Report Revenue Communications Leadership 136

GrowthZone

DECEMBER 6, 2022

Through these blogs, you will learn from user experiences how you can grow member value, increase productivity, and boost revenue while using GrowthZone’s software solutions. The following highlights responses from solution users who noted improved communications from using GrowthZone.

Communications 78

Communications Software Directory Committee 78

.orgSource

JULY 25, 2023

For communicators who would rather write sentences than algorithms, finding the phrases that will viralize your posts seems like a New York Times word game gone wrong. AI, your new marketing assistant, is happy to help. Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs.

Team 88

Team Marketing Analysis Social Media 88

Reid All About it

JUNE 30, 2023

Professional development is a highly valued employee benefit, according to dozens of research reports, especially by early-career professionals. Non-dues revenue partners. The Community Check-In A weekly community chat on Slack for black professionals working in the events industry. More info/register. More info/register.

Chicago 205

Chicago Newsletter Revenue Education 205

Reid All About it

SEPTEMBER 22, 2023

At Business Insider, Charlotte Lytton reports on research about Gen Z and education. Gen Z to Boomers: Strategies for Effective Advocacy Communications Across Generations As the oldest members of Gen Z turn 26 this year, this group of young people is becoming an increasingly more prominent part of the voting and advocacy landscape. . –

LMS 266

LMS Revenue Education Strategy 266

Higher Logic

OCTOBER 18, 2018

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. You most likely use email marketing to 1) communicate with your members, and 2) engage your members.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

WBT Systems

JULY 24, 2018

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Online education’s role in membership marketing.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

APRIL 19, 2024

Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. Host: American Marketing Association Speaker: Sandy de Arango, Lead Solution Specialist, Sprinklr Tue 4/23 at 12 p.m.

Newsletter 250

Newsletter Content Social Media Education 250

GrowthZone

FEBRUARY 1, 2022

We handle the marketing and communication, so it’s a high ROI for the businesses and members.” Communication about why members should rely on the associations and strategic planning for membership needs were also top activities cited as helping associations overcome the challenges of 2020.

Communications 78

Communications Innovation Directory Discount 78

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

Reid All About it

JANUARY 19, 2024

The weekly list of free educational events and resources for the association community… Association AI survey. The survey report will benchmark key factors in AI adoption, including budgeting, training and hiring. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Sticking with MGI for a moment, Tony Rossell explains how MGI survey participants made a successful case for increasing their membership marketing budgets.

Revenue 227

Revenue Survey Education Strategy 227

Association Analytics

SEPTEMBER 27, 2023

With analytics, the benefits sell themselves: Reducing manual work Optimizing processes Growing revenue Having consistent, trusted data Increasing engagement Driving your association’s mission For example, consider an association dedicated to promoting literacy. Let’s say you’re thinking of renovating a community park.

Analysis 169

Analysis Revenue System Learning Management System 169

Reid All About it

MARCH 24, 2023

In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. They explain how to use AMS data for planning and marketing events. Non-dues revenue.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

FEBRUARY 23, 2024

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. I’m hoping to somehow.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

JANUARY 12, 2024

Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. Member mobile app. Dirty data. 1 CAE credit.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

JULY 31, 2020

The weekly list of free educational events and resources for the association community… Economic outlook for associations. Please consider participating in Marketing General Inc.’s The results will help our community better understand how associations are adapting to change and preparing for the future. Virtual certified.

Montana 362

Montana Revenue Innovation Case Study 362

Association Adviser

AUGUST 30, 2022

The changes the world has experienced in the last few years – a global pandemic, rising inflation and economic uncertainty, labor shortages and high turnover in the job market, global unrest and social justice movements – accelerated an evolution that was already underway in how association engage with their members.

Member Engagement 78

Member Engagement Report Marketing Revenue 78

Association Success

SEPTEMBER 10, 2020

Word-of-mouth recommendations and email communications were the two best channels for new member acquisition for membership organizations last year, according to Marketing General Incorporated ’s latest Membership Marketing Benchmarking Report. .

Report 78

Report Analysis Content Communications 78

NXUnite

MARCH 18, 2024

When it comes to fundraising and marketing, your nonprofit needs to maximize its revenue in order to fund its important work. Aside from inspiring donors to give more, you must cultivate deeper relationships with them to show your appreciation and strengthen the community surrounding your organization. Why do they donate?

Tips 130

Tips Newsletter Communications Examples 130

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. No plan, no progress.

Chicago 200

Chicago Newsletter Mooc Education 200

Association Freak

MARCH 1, 2024

There’s a pressing need to diversify revenue and membership to ensure sustainability. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021. Associations are grappling with changing member expectations and recovering from the pandemic-induced losses.

Revenue 72

Revenue FAQ Innovation Member Experience 72

WBT Systems

JULY 3, 2018

You can become the market leader by offering digital badges that focus on the skills required for employment in your industry or profession. A Pew Research report found that 87 percent of working adults believe it’s either “essential” or “important” to get training to update skills throughout their work lives.

Marketing 150

Marketing Certificate Education Michigan 150

Reid All About it

JANUARY 22, 2021

Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? Join us for our free Marketing Automation & Technology Systems Demo Day event and experience seven in-depth demos from industry partners that are standing by ready to help. . Communicate.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

AUGUST 25, 2023

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. Another report to add to your reading list is Deloitte’s 2023 Gen Z and Millennial survey. 1 CAE credit.

millennials 370

millennials Survey Team Education 370

Reid All About it

JANUARY 5, 2024

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. PAR presenters will reflect on their year and share ideas for revenue performance in 2024 and beyond.

Revenue 277

Revenue LMS Price Education 277

Association Freak

MARCH 2, 2024

There’s a pressing need to diversify revenue and membership to ensure sustainability. PLEASE SEE THE FULL PRESENTATION VERSION HERE There's a pressing need to diversify revenue and membership to ensure stability. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

FAQ 72

FAQ Revenue Innovation Member Experience 72

Reid All About it

APRIL 2, 2021

Association member communications. Interested in grading your association communications? A new report from Bruce Rosenthal Associates, HPN, and Ricochet Advice, The Conference Roadmap to Recovery , presents survey responses from 8,525 association members on their likelihood to attend conferences in 2021. Hybrid conferences.

Revenue 335

Revenue Conference Industry Strategy 335

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Wed 7/12 at 5 p.m.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

GrowthZone

JANUARY 17, 2023

It helps us improve our solutions to make their lives easier as they attempt to boost member value, increase productivity, and grow revenue,” said John Cook, GrowthZone Senior Vice President of Marketing. In its 9 th year, the Association Industry Survey Results Report has proven to be a popular association resource year after year.

Survey 78

Survey Industry Revenue Member Engagement 78

Reid All About it

FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. I love Marketing General Inc.’s I love Marketing General Inc.’s AMS experts will be showcasing platforms and sharing their knowledge with the association market. Host: American Marketing Association.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Reid All About it

NOVEMBER 29, 2019

This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, member engagement scoring. Demystifying Event Marketing. Tue 12/3 at 12 p.m.

West Virginia 360

West Virginia Washington DC Revenue 360

Association Analytics

FEBRUARY 14, 2022

These will support your business case by aligning with your goals: Consistent, trusted data with standard interactive reports using a common language that employees throughout your organization easily understand – all in a secure data warehouse. This will help increase membership and revenue. This will save time and money.

How To 169

How To Case Study Cost Revenue 169

Reid All About it

DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Marketing to Gen Z and millennials. Member app. Bulletin describes how a member app helps you nurture member engagement.

Strategy 272

Strategy Video Technology Innovation 272