Using Your Data to Optimize Event Revenue
Association Analytics
JANUARY 17, 2024
For many associations, their #1 revenue driver and member benefit is their annual conference. With events being such an important part of the member experien.
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Association Analytics
JANUARY 17, 2024
For many associations, their #1 revenue driver and member benefit is their annual conference. With events being such an important part of the member experien.
EventMobi: Association Events
MAY 1, 2024
Selecting the best event technology for your association is crucial for creating engaging events and meetings for your members. That’s why asking the right questions upfront is essential to finding a provider that aligns with the goals and objectives of your events program. Get the Guide 1.
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Association Analytics
JUNE 17, 2021
The pandemic unexpectedly transformed how organizations hosted their events and meetings, forcing event planners to quickly pivot and move their meetings to virtual platforms. Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy.
Association Analytics
MARCH 1, 2023
Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. Read more about their story.
MatrixG
MARCH 25, 2024
I attend a lot of webinars and conferences about non-dues revenue, including Non Dues-A-Palooza. At all of these events, there are presentations and discussions about new products and new partnerships that associations can invest in and offer to their members. And keep including the AMS in all discussions about non-dues revenue!
MemberClicks
JULY 20, 2023
The backbone of your association’s revenue is traditionally based on membership dues. The need to develop revenue options beyond that core model is increasing and associations are looking for new ways to build non-dues revenue. That’s revenue outside of your membership dues. What is GTR Event Technology?
Blue Sky eLearn
APRIL 20, 2020
Over the past few weeks hundreds, maybe thousands of association events have been cancelled. Even as many remain hopeful for summer and fall events, it is unclear when we will be able to return to a more normal way of life, and what this new normal will look like. Virtual Events . Taking Your Face-to-Face Conference Virtual.
Association Analytics
APRIL 4, 2022
Most of the associations we have spoken with are returning to in-person meetings and conferences in 2022. However, virtual and hybrid events proved to be very valuable during the pandemic. This begs the question, “ should you continue to host hybrid or virtual events in the post-pandemic world? ” Attend an in-person event?
EventMobi: Association Events
JUNE 2, 2023
Event lead retrieval has evolved from sharing business cards to scanning QR codes. A comprehensive event tech solution supports your event’s needs in one place and makes lead retrieval a natural part of the event experience. With lead capture, the event organizer may or may not be involved in the lead collection process.
Higher Logic
JUNE 11, 2019
There’s something special about attending an event that leaves you feeling invigorated, inspired, and better off for having participated. What if you could provide your members with networking opportunities and useful information on the content discussed at your annual conference or industry event, long after it has ended?
Nimble AMS
APRIL 29, 2022
Are you looking for tried and true methods to maximize your association revenue? There are myriad options on how to increase profits, however, leveraging successful strategies at your organization guarantees increased revenue and delivers value to the member experience. . Try out these four proven revenue boosters ?at
Higher Logic
MARCH 19, 2020
As COVID-19 forces events from in-person to virtual , the first and most essential thing is a mindset shift: Going digital was not your plan, but it’s your chance to make the most of a bad situation. Your virtual conference can still be meaningful and engaging for your audience. Your event can be one of the things that meets that need.
Membersuite
FEBRUARY 17, 2022
The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.
Nimble AMS
FEBRUARY 16, 2022
Taking a strategic approach to driving non-dues revenue might seem challenging. Read on for proven techniques and technolog ies that will help you boost your non-dues revenue in no time. . Driving non-dues revenue is critically important to your association’s long-term success. Strategies for driving non-dues revenue.
Blue Sky eLearn
FEBRUARY 27, 2020
Outbreaks, travel bans, terrorist attacks affecting travel around the world, and as a result – your events. Is your face-to-face event still happening but it’s clear attendance will be lower than normal? Now is the perfect time to develop a hybrid strategy for your event. Turn your face-to-face event into a webinar .
Blue Sky eLearn
MAY 13, 2019
Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue. Offer add-on pre- and post-conference workshops and courses.
EventMobi: Association Events
OCTOBER 19, 2023
After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. What is a Membership Drive? What are the best times to host a membership drive?
YourMembership
JULY 18, 2019
3 strategies for associations to elevate the event experience for your members. Events and conferences are one of the largest sources of non-dues revenue for associations. Learn how to enhance and elevate the event experience for your members. Events and conferences are powerful tools for associations.
Blue Sky eLearn
MAY 4, 2020
During this Coronavirus crisis, many planned conferences are being transformed into virtual events. So, beyond your standard questions about event schedule and production cost, what are the other most important questions to ask a virtual events vendor as you investigate their services? Do they train speakers?
Aptify
OCTOBER 7, 2020
Virtual conferences have become an essential tool for many associations. They also offer members and sponsors much of the same value as in-person conferences, with the cost-effectiveness and convenience of attending online. And, as with in-person conferences, they’re great for driving non-dues revenue. Everyone wins!
Velvet Chainsaw
MARCH 15, 2023
IStock Photo by cyano66 Before the pandemic, one could argue that jobs with life-and-death consequences were surely more stressful than planning an annual conference. According to a study by the World Scholarship Vault , event planner stress levels are hitting a new high — the third-most stressful job in the world for 2023.
Velvet Chainsaw
APRIL 14, 2021
For well over a year, we’ve consulted with dozens of associations on their go/no-go event strategies. One of our early — and still applicable — recommendations was for conference organizers to communicate and publish the date when they expect to make the decision for their in-person conference.
Higher Logic
OCTOBER 17, 2019
As you strategize for the future, consider a few add-on tools to help you amplify the impact of your online community and strengthen your ability to meet the personalized needs of your members while driving association revenue, among other business objectives like recruitment and advocacy. Event app. Volunteer / Advocacy Programs.
MemberClicks
APRIL 27, 2022
In-person events are (finally) back! But how can you make sure your next event really jumps off the screen and makes that critical in-person impression — especially if you’re working with limited resources? When it comes to hosting bigger and better events, sometimes it can feel like bigger organizations have a leg up.
Blue Sky eLearn
MARCH 3, 2020
Whether a virtual conference is driven by the current virus COVID-19 virus, financial considerations, member outreach, or beneficial global dialogue, the fundamental process for planning and implementation remains the same. These five success factors outline important steps to creating a successful virtual conference.
EventMobi: Association Events
SEPTEMBER 13, 2023
Perhaps excited about an upcoming event, proud to contribute to your successes, or grateful to be part of your community. Take advantage of event management software to offer your members a smooth experience and you’ll also cut back on the time your team spends managing logistics. So how do you improve your member experience?
Association Success
APRIL 11, 2020
Associations who recognize their bottom lines will take a huge hit from lost revenue they anticipated from their annual conference are rethinking their positions on event cancellation insurance. Future event cancellation coverage will cost more based on what’s happening now.”. It’s better to be smart than cheap.”.
Aptify
FEBRUARY 28, 2022
Here are some effective ways to drive non-dues revenue by offering sponsorship and advertising opportunities. Producing non-dues revenue helps your membership-based organization continue to provide great member value even when membership growth flattens out or dips. . Sponsorships can produce a wealth of non-dues revenue.
GrowthZone
OCTOBER 30, 2018
A New Idea: One printing association in particular, when faced with lost membership and non-dues revenue, recognized it was critical to evaluate their programs and member benefits. They determined that, in the past, their awards banquet was the most successful source of non-dues revenue. Increased sponsorship revenue.
Associations Now
NOVEMBER 30, 2023
Nondues revenue can be crucial for an association’s financial stability. Without nondues revenue, associations could face difficult decisions. They may have to cut back on crucial benefits like education programs, networking events, advocacy efforts, and industry research that impact member satisfaction and engagement,” she said.
AssociationChat
JANUARY 15, 2024
It’s about creating events that truly resonate with our diverse global community,” Laura Harvey, Ex Ordo ‘s Chief Customer Officer. Laura Harvey explains how the underlying content creation process for scholarly events is akin to plumbing – not the “sexy” part of a system, but necessary. You can listen to the episode on Spotify.]
Association Success
MAY 20, 2020
As the world adjusts to the “new normal” brought about by COVID-19, organizations everywhere are coming to terms with shifting to virtual distribution of content rather than at in-person events. How should I price my event? Separate your event into three parts: operating budget, value proposition and sponsor contributions.
Reid All About it
OCTOBER 6, 2023
The weekly list of free educational events and resources for the association community… Industry careers website. Conference design. In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Conference/abstract management. Next gen membership #1.
Association Success
SEPTEMBER 7, 2020
Many associations are missing the mark – and missing revenue potential – when it comes to their conference sponsorship offerings, according to the findings in our new white paper, “The New Sponsorship Model for Virtual Events.”. Virtual Events to the Rescue. What Sponsors Don’t Want. Materials Distribution.
Blue Sky eLearn
JULY 24, 2019
For an association, hosting events like conferences, networking meetups, and learning sessions is an effective way to bring people who share a common goal or passion together. Plus, events are one of the ways that your association can raise non-dues revenue. . Every event-planning team struggles with this question.
Higher Logic
SEPTEMBER 12, 2017
Is your program effective at increasing non-dues revenue ? While conference and events tend to be the most common sponsorship opportunities, most associations have far more possibilities than they realize. A few common areas where associations accept sponsorships are: Conferences and other events. Public websites.
Velvet Chainsaw
AUGUST 27, 2020
The harsh reality of an elongated recovery for the live events industry has settled in, as we wrote about back in March when we crafted the Event Recovery Food Chain. conference organizers going out of business. Do you have high confidence that conference and show organizers will all survive this crisis?
Reid All About it
APRIL 5, 2024
The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. Gamification at events. Blue ocean strategy.
Reid All About it
OCTOBER 20, 2023
The weekly list of free educational events and resources for the association community… Marketing. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. The Engaging Conference 4.0 Sponsor perspectives. Fish and more fish. More info/register.
WBT Systems
FEBRUARY 21, 2017
Organizations offer a wide variety of professional learning opportunities to their members, employees, and partners which range from online courses and webinars, to regional or annual conferences, to classroom-based learning. Reasons Members Attend Events. How do you Manage Learning at your Events?
Reid All About it
APRIL 12, 2024
The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Gen Z education.
Velvet Chainsaw
APRIL 5, 2022
Before March of 2020, pacing data was a useful tool for predicting final attendance and revenue. Use these five tips to develop a plan for optimizing registration for your major event in quarters 2, 3, and 4. On average, associations are anticipating 2022 registration and revenue will be about 20 percent below pre-pandemic levels.
MemberClicks
NOVEMBER 2, 2022
Event days can be overwhelming: your attendees need to figure out how to best spend their time, where they need to be when, and how to access constantly-shifting event information. If you’re ready to elevate your organization’s next event by incorporating a conference app, keep reading to learn about the core benefits they’ll offer.
Reid All About it
APRIL 19, 2024
The weekly list of free educational events and resources for the association community… Chapter relations gathering. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I loved it when local membership directors got together at our state association meetings.
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