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3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

When it comes to recruitment for your association, you have to walk a thin line. Ready to recruit a fresh pool of members for your program? One time-tested way to boost recruitment is through members-only benefits. You need to actively encourage members to join without driving them away by being too pushy. Let’s get to it!

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Turn Member Influencers Into Industry Ambassadors

Associations Now

If you have members who are influential in your industry or profession, consider putting them to work as ambassadors. Regardless of where your association’s influencers reside, consider if they could serve as an ambassador for your industry or profession. A look at some roles to consider them for. Social media ambassadors.

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Become the trusted information source for your industry

Nimble AMS

As a member-based organization, your association can be THE trusted resource for information in your industry or profession. Because your association already focuses on your industry, you likely have access to the latest news, papers, research, and insights for your industry. Provide a one-stop-shop for information sharing.

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How to Get Current Attendees to Recruit New Ones

Associations Now

It’s hard work to convince new people to register for your conferences, but your current attendees may be able and willing to help. If you’re finding yourself in that position, it could be time to try something new and turn to people who have already attended—and enjoyed—your conference to enlist new registrants. Share knowledge.

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How to use innovative technology to attract members to your association

Nimble AMS

Consider adopting modern association management software (AMS) to drive member recruitment. An AMS is an invaluable tool to optimize your operations and boost member recruitment and retention. . Use the results to personalize your approach to member recruitment. Provide data about different industry positions.

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How to Add Sponsorships to Your Association’s Virtual Conferences to Drive More Revenue

Aptify

Virtual conferences have become an essential tool for many associations. They also offer members and sponsors much of the same value as in-person conferences, with the cost-effectiveness and convenience of attending online. And, as with in-person conferences, they’re great for driving non-dues revenue. Everyone wins!

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Hotel Group Launches New Job-Recruiting Initiative

Associations Now

The American Hotel & Lodging Association’s Hospitality is Working campaign will support the recruitment and placement of Opportunity Youth—16 to 24-year-olds who are out of both school and the workforce—in the hospitality industry. To train, certify, and place 8,000 young workers in facilities in need of the help.