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Association Brain Food: 8.25.23

Reid All About it

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Gen Z and millennials. Another report to add to your reading list is Deloitte’s 2023 Gen Z and Millennial survey. Marketing to younger generations. Membership trends.

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Association Brain Food: 3.8.24

Reid All About it

Education program marketing. TopClass LMS published another recap from the recent Learning Business Summit. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Humans… so persuadable! Mentoring programs. More info/register.

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Association Brain Food: 9.22.23

Reid All About it

TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. Gen Z education. Also worth your time What people really remember about your association.

LMS 266
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Association Brain Food: 7.21.23

Reid All About it

The weekly list of free educational events and resources for the association community… Association Brain Food is taking off next Friday, July 28 because I’m away all week at my state SAE conference and a family beach vacation. But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. Member education.

Atlanta 195
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Association Brain Food: 3.1.24

Reid All About it

TopClass LMS shares another recap of a session from the Learning Business Summit. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Sponsorships. Advertising. More info/register. 1 CAE credit.

Education 256
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Association Brain Food: 1.19.24

Reid All About it

TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Post-program campaigns.

Revenue 256
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OpenBadges: Increasing Visibility of Association Education

WBT Systems

Association education programs, whether providing conferences, online or offline training , blended programs, or a combination of approaches, are inherently social in nature. Due to this, there has been growing interest in digital badging among associations, especially those seeking to engage more millennials in membership.

Education 150