Freestone

APRIL 11, 2024

Introduction Does it feel like your continuing education program spends all its time creating content and building courses? It can be costly, time-consuming, and overwhelming to develop a content strategy from scratch. What does it mean to repurpose content? It connects you to your members where they want to consume content.

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Content Revenue How To Social Media 52

Reid All About it

APRIL 19, 2024

TopClass LMS explains how it works and shares examples of associations doing this now. Andy Crestodina, Orbit Media 101 ways to make and maintain friendships: real examples from life and listeners. Hear about best practices, cutting-edge technology, tips to avoid common pitfalls, and real-world examples. Decline of trust.

Newsletter 250

Newsletter Content Social Media Education 250

MemberClicks

NOVEMBER 16, 2021

So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization. 10 Membership Newsletter Best Practices.

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Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Content 52

WBT Systems

FEBRUARY 27, 2018

Unfortunately, promotional content isn’t worth most people’s time unless they’re already highly motivated to buy. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. Answers their questions.

Content 150

Content Marketing Education Course 150

Association Success

NOVEMBER 16, 2020

As the internet continuously evolves and changes, organizations that regularly fine-tune, tweak and adapt their content strategies are more likely to stay ahead of the competition. If you keep your content strategy the same year after year, your organization might not suffer in any obvious ways. Experiment with adjustments.

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Content Strategy Social Media Newsletter 110

Higher Logic

DECEMBER 19, 2017

Once considered a fad, content marketing has proven it’s “King” and shows no signs of slowing down. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives.

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Content Marketing Social Media Process 227

Association Success

AUGUST 27, 2020

But just how important is SEO, and if you’re already posting engaging content on your organization’s blog, do you really need to worry about it? Use this resource either while writing blog posts and planning future content, or even while auditing and improving on the content you already have. Take this blog post, for example.

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Content Examples Newsletter Resources 148

Association Success

SEPTEMBER 23, 2020

After all, producing compelling content is no small feat. But the good news is that you can kick off your inbound marketing journey without creating new content from scratch. . One way to do this: offer bite-sized content in exchange for qualified leads. . Craft a limited run newsletter. Design a helpful one-pager.

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Content How To Newsletter eBook 78

Associations Now

APRIL 14, 2020

Members are always looking for fresh content, and newsletters are a great place to provide it. Instead of a cookie-cutter approach to every newsletter, take time to make each one unique. This hits all three ‘content musts’ on the head: It’s valuable, easily scannable, and likely something you haven’t done before,” Walker says.

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Newsletter Social Media Content Review 60

Higher Logic

APRIL 18, 2016

Many years ago, when I was underemployed, I’m a little ashamed to admit that I did some writing for content farms. These days, though, you don’t need that kind of factory farmed content--you can get organic, pasture-raised content just like Grandma used to make, directly from your community! Not sure where to start?

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Content Social Media Newsletter Missouri 120

Association Analytics

APRIL 1, 2024

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. Looking at their internal dashboard they could see that those individuals weren’t engaging with the association due to a lack of available content.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

Association Success

OCTOBER 27, 2020

The internet has revolutionized the way we consume content. Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . As a result, people are becoming increasingly selective about the content they’re willing to pay for. .

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Content Strategy Library Newsletter 107

Association Analytics

FEBRUARY 20, 2024

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. One example of thought leadership is this blog! You want to provide the most relevant and engaging resources, content and events, at just the right time, so you keep them moving through their journey.

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Strategy Social Media Discount Newsletter 169

Reid All About it

APRIL 26, 2024

Bernard Huang at Clearscope explains why ranch-style SEO —publishing granular, targeted pieces of content—is a better strategy than the old skyscraper SEO that focused on all-encompassing content pillar pages. Content marketing. Find out what conversion content is and how you can use it to address objections to joining.

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Content Survey Education Strategy 266

Reid All About it

FEBRUARY 9, 2024

Learn the steps and best practices to transition your association from a traditional convener to a dynamic, content-producing powerhouse. – How Higher Logic Embraced AI While Mitigating Risk Hear a case study example of how Higher Logic internally explored and adopted AI tools while maintaining security and privacy controls.

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Newsletter Certificate Denver Case Study 266

Higher Logic

DECEMBER 6, 2018

Because online community and marketing automation provide member behavior data that allow us to hyper-segment and provide relevant, personalized content , instead of having to guess what members want to read based solely on their membership level or some other item, like demographics. Example 1: Newsletters. Did you know….

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Newsletter Maine Content Examples 189

Arc 3 Communications

JULY 15, 2021

A content strategy is important to hospitals, healthcare providers, and healthcare foundations in order to help with brand awareness, build loyalty, and provide reliable and helpful information. What is a Content Strategy? Importance of Content in Healthcare Creating content in the healthcare field is much different than other areas.

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Content Strategy Social Media Newsletter 52

Association Analytics

MARCH 13, 2024

For example, a medical association might set up their membership journey like so: medical students, residents, fellows in training, early career, mid-career, and senior-level or experts. To better understand this, let’s look at an example comparing two members – Jay and Lynne. That depends on your association’s members!

Review 169

Review Member Engagement Process Examples 169

Reid All About it

APRIL 12, 2024

Learn to create targeted personas in ChatGPT for personalized content and interactions. Hear about real life examples of AMS configuration and custom development projects, digging into why those decisions were made and why those choices were the best for their needs. More info/register. More info/register. CAE credit. 1 CAE credit.

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Revenue Strategy Price Newsletter 256

Blue Sky eLearn

FEBRUARY 4, 2020

Let’s look at an example. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities. Don’t make the mistake of creating your website once and never revisiting it to update it with new content. Email Newsletter. Communicate digitally to disseminate information.

Organization 270

Organization LMS Software Social Media 270

MultiBriefs

MAY 9, 2024

Discover where your marketing matters With the digital transition all but complete, the days of traditional print for newsletters and marketing material are coming to a close. Most groups can't afford the latter so smart placement of content is the solution. Gen Z is the generation of multitaskers.

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How To millennials Social Media Newsletter 52

Reid All About it

JANUARY 29, 2021

. – Member Engagement: 15 Ways to Take Your Newsletter to the Next Level. Learn 15 ways to take your email newsletter to the next level. Identify ways to leverage new technologies to make your email newsletter more sophisticated. Learn how to leverage the fundamentals of email engagement for your newsletter. CAE credits.

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Newsletter Education Recruiting Recruitment 370

Association Success

DECEMBER 2, 2019

Well, a lot of content to consider. . “It It had been a while since we had taken such a comprehensive look at the site,” said Dayak, who serves as the vice president of Integrated Media and Communications for the APPA, “and we realized we had a ton of really good content, but content that had been saved for a long, long time.”. “It

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Content Newsletter Team Examples 89

Association Analytics

SEPTEMBER 8, 2022

For example, are they opening newsletters, attending meetings, volunteering? You may have a large universe of constituents who contribute to your association, for example, engaged non-members. Content contributors. Perceived value proposition varies by member. Start by tracking your members’ behaviors. Affiliates.

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Revenue Products Discount Class 169

Association Adviser

JANUARY 24, 2019

It’s essential for your association to have a clearly defined editorial content strategy if you want to reach your communications goals. Consider these best practices when creating your association’s editorial content plan for the year. When we see content that is relevant to our careers and our lives, we make the time to consume it.

Communications 61

Communications Content Newsletter Directory 61

Reid All About it

MAY 12, 2023

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. More info/register. 1 CAE credit.

Chicago 200

Chicago Newsletter Mooc Education 200

Association Briefings

JUNE 22, 2021

Branded content helps brands emotionally connect with their audience while conveying organizational values. Like some of the most successful companies using branded content, associations should be ready to jump on the marketing tactic as well. What is Branded Content? Every association has a story to tell.

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Content Video Social Media Education 52

EventMobi: Association Events

JUNE 26, 2023

You can segment your association members by: Known interests Length of membership Membership tier Level of engagement Demographic For example, with 75% of millennials actively avoiding phone calls, connecting by phone is a member engagement strategy that might be better used for the older members of your association.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Association Success

AUGUST 12, 2020

Engaging Content Can Educate the Public. For example, you could: Publish a weekly newsletter featuring educational tips and insights. For example, Sunny Knoll Ecofarm serves as a living example of just how effective self-sustaining agriculture can be. Host a podcast featuring experts within your organization.

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Proposal Newsletter Education Social Media 158

Reid All About it

JULY 30, 2021

People are too busy to find and vet the educational content they need, so do the dirty work for them. Combine a selection of articles, posts, videos, podcast episodes, session recordings and/or other content you already have into curated content bundles. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level.

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Newsletter Certificate Technology Strategy 195

Blue Sky eLearn

FEBRUARY 18, 2021

Consider these digital marketing ideas from AccuData to spread the word about your virtual service event: Your email newsletter. Advertise your virtual day of service in your weekly or monthly member newsletter. He has experience with lead generation, content marketing, marketing automation, and events. Jake Fabbri.

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Organization Software Newsletter Tips 232

Aaron Wolowiec

MAY 1, 2014

The first edition of Event Garde’s monthly e-newsletter launches today (and we’re sharing here some of the bonus content from that publication). A couple good examples: AIGA gave a presentation on its shift to a new membership model to draw millennials. Kristen Parker, digital content manager, Event Garde.

Content 100

Content Michigan millennials Newsletter 100

Reid All About it

JANUARY 8, 2021

17 non-negotiable things your email newsletter needs right now. ( Content curation tips and examples to fill your editorial calendar. Jodi Harris, Content Marketing Institute ). Learn the dos and don’ts of virtual events from five peer association examples. Ann Handley ). 20 striking findings from 2020.

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Las Vegas Case Study Conference LMS 370

Aptify

NOVEMBER 5, 2020

Here are some examples of content to include in your email series: Remind them of the benefits they will now receive as a member of your association. Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications. Be personal. Invite them to join in.

How To 148

How To Newsletter Examples Communications 148

Association Success

APRIL 25, 2017

Recently, I came across a question on ASAE Collaborate about the Search Engine Optimization (SEO) impacts of embedded content from third-party sites. An example for associations might involve directly embedding content from your AMS site into a page in your CMS site. That makes sense, but what about the ability to share content?

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Content Social Media Guidelines Revenue 76

Association Adviser

OCTOBER 30, 2018

1 most-valued member communication channel, according to our survey respondents, again taking the top spot and proving that face-to-face content and networking is important no matter what your industry is or who your members are. Joining the top 10 were the print newsletter and print conference guide. Live events remain the No.

Communications 184

Communications Social Media Newsletter Content 184