Protech

MAY 11, 2023

In this article, we’ll discuss three ways you can boost engagement with your members’ online community : Use a member engagement app. Create branded eCards for members to send. Provide exclusive content and opportunities. Now, let’s dive into these creative member engagement tactics.

Member Engagement 52

Member Engagement Innovation Library Newsletter 52

Higher Logic

DECEMBER 2, 2019

To make the idea of an online community and its benefits more concrete, we used our internal employee community to crowdsource 12 of our favorite examples of thriving communities around the web. These examples can help us answer the question: What really makes a community a community ? Example 1: Sephora Community.

Examples 156

Examples Software Newsletter Review 156

WBT Systems

JUNE 26, 2017

For example: More than 250 novels have been published by authors who started writing them during the National Novel Writing Month (NaNoWriMo) 30-day challenge. What habit or skill can you help members develop in 10 or 14 days? Before you develop challenge content, be absolutely clear on the purpose of the challenge.

Member Engagement 161

Member Engagement LMS Discount Education 161

MemberClicks

NOVEMBER 16, 2021

So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization. Promoting upcoming events.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization. Promoting upcoming events.

Newsletter 52

Newsletter Tips eBook Content 52

Association Analytics

MARCH 13, 2024

That depends on your association’s members! First, you’ll want to consider is what the journey looks like, from new member to lifetime member. For example, a medical association might set up their membership journey like so: medical students, residents, fellows in training, early career, mid-career, and senior-level or experts.

Review 169

Review Member Engagement Process Examples 169

Association Analytics

FEBRUARY 20, 2024

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. In a standard sales funnel, you want to focus on engaging and nurturing leads down the funnel to the bottom, which is where they’d convert to membership. One example of thought leadership is this blog!

Strategy 169

Strategy Social Media Discount Newsletter 169

Aaron Wolowiec

JULY 18, 2012

The annual conference finally draws to a close and the last thing on your mind is the resource and content treasures unearthed throughout the event. Nevertheless, these are the tangible deliverables that can and should be used to optimize existing engagement activities. Aggregate social media content.

Member Engagement 100

Member Engagement Content Conference Social Media 100

Reid All About it

APRIL 26, 2024

Bernard Huang at Clearscope explains why ranch-style SEO —publishing granular, targeted pieces of content—is a better strategy than the old skyscraper SEO that focused on all-encompassing content pillar pages. Engagement scoring. Rachel Mace at Association Analytics explains how to set up and use an engagement scoring model.

Content 266

Content Survey Education Strategy 266

MultiBriefs

MAY 9, 2024

{summary} There's no denying that the landscape of member engagement has changed tremendously over the last few decades, making it more challenging to gauge membership metrics. Figuring out how to increase membership retention within your association starts with engagement.

How To 52

How To millennials Social Media Newsletter 52

Reid All About it

FEBRUARY 9, 2024

Learn the steps and best practices to transition your association from a traditional convener to a dynamic, content-producing powerhouse. Hear about the potential benefits and challenges of such a transformation, from increased reach and engagement to new revenue streams, while learning how to navigate potential obstacles.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Higher Logic

MAY 29, 2020

This is how you can prove your new member community will be a valuable technology investment. Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. New Member Acquisition. Use community to reach future members.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

APRIL 12, 2024

Learn to create targeted personas in ChatGPT for personalized content and interactions. Chapter Engagement, Structure & Programs (CRVM Crunch & Munch) Discuss the future of chapters, including how to address smaller unsustainable chapters, keep members engaged within chapters, and what to do for members whose chapters have disbanded.

Revenue 256

Revenue Strategy Price Newsletter 256

Fonteva

DECEMBER 19, 2019

Whether your association is made up of professionals in the same field or alumni who went to the same university, member engagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?

Member Engagement 59

Member Engagement Strategy LMS Class 59

Reid All About it

JANUARY 29, 2021

Member Engagement: 15 Ways to Take Your Newsletter to the Next Level. Learn 15 ways to take your email newsletter to the next level. Identify ways to leverage new technologies to make your email newsletter more sophisticated. Learn how to leverage the fundamentals of email engagement for your newsletter.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Association Analytics

SEPTEMBER 8, 2022

Perceived value proposition varies by member. Start by tracking your members’ behaviors. For example, are they opening newsletters, attending meetings, volunteering? You may have a large universe of constituents who contribute to your association, for example, engaged non-members. Affiliates.

Revenue 169

Revenue Products Discount Class 169

Blue Sky eLearn

FEBRUARY 4, 2020

Let’s look at an example. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities. Now, the best way to stay in touch with your association’s members and keep them on track with your opportunities is by using a multi-channel communication strategy.

Organization 270

Organization LMS Software Social Media 270

Reid All About it

MARCH 11, 2022

WBT Systems describes the barriers to virtual attendee attention and suggests solutions for keeping your attendees engaged. Member engagement. This time, he shares what conservation groups can teach associations about member engagement. Presenter: Ronja Francoeur, Member Engagement Specialist.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Higher Logic

MAY 8, 2019

Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. Keep this in mind when trying to reach your busy members. Regardless of how great your content is, if your members aren’t opening your emails, your message isn't getting out there.

Tips 166

Tips Email Marketing Newsletter Communications 166

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs. Newsletters. shares 15 ways to improve your newsletter content and delivery. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

Association Adviser

NOVEMBER 13, 2018

Download a recording of “A Balanced Approach to Member Engagement” here. Your members’ profession is going to determine how they learn about an online community, how much time they have for it, and even how they access it. Best practices would be to ask members in a survey if they’d like an online community.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Reid All About it

JULY 30, 2021

People are too busy to find and vet the educational content they need, so do the dirty work for them. Combine a selection of articles, posts, videos, podcast episodes, session recordings and/or other content you already have into curated content bundles. How to Use Your Member Engagement Scores. 1 CAE credit.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

JANUARY 8, 2021

17 non-negotiable things your email newsletter needs right now. ( Content curation tips and examples to fill your editorial calendar. Jodi Harris, Content Marketing Institute ). More info/register (fee for MPI non-members). Learn the dos and don’ts of virtual events from five peer association examples.

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Freestone

MARCH 7, 2024

Introduction Are you looking for strategies to boost member engagement in your professional development program? A Professional Development Day is an innovative way to keep members engaged with your learning program. You might consider scheduling an annual Professional Development Day!

How To 73

How To Course Tips Education 73

Blue Sky eLearn

FEBRUARY 18, 2021

Reach out to your members several weeks in advance to generate excitement for your virtual day of service. Consider these digital marketing ideas from AccuData to spread the word about your virtual service event: Your email newsletter. Advertise your virtual day of service in your weekly or monthly member newsletter.

Organization 232

Organization Software Newsletter Tips 232

EventMobi: Association Events

SEPTEMBER 21, 2023

Within the first couple weeks of member sign-up, it can be beneficial to: Send a welcome email Provide a thorough intro package Host a welcome event Connect members with mentors Something as simple as sending out a welcome message can increase member engagement with your email content by 33% !

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

JANUARY 28, 2022

They provide low- and high-budget examples to illustrate what they mean. Learn about the importance of properly positioning your benefits, how to best communicate the value of your member benefits, drive member engagement and member retention, how to present your benefits for maximum engagement, and how to deliver a better member experience.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

MAY 12, 2023

Impexium explains how your association and members could benefit from offering a tiered membership model. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. But do you? Virtual for in-person attendees.

Chicago 200

Chicago Newsletter Mooc Education 200

Higher Logic

MARCH 19, 2019

In our digital age, online advertising is the best way to get your content and sponsors’ content in front of your member or donor base. I’d say there are three factors that qualify a channel as a “quality online space”: high traffic, beautiful and functional design, and targeted content. Targeted content.

Revenue 191

Revenue Tips Massachusetts Newsletter 191

Higher Logic

JANUARY 24, 2019

If your organization manages a membership program, you know that it can be a real challenge keeping your members fully engaged while developing ways to grow your program. After all, no matter how many new members you attract, it’s your retention rate that drives real growth. Automate renewal reminder messages to your members.

Communications 209

Communications Software Member Engagement Event Planning 209

Membersuite

SEPTEMBER 10, 2022

I see more associations offering a hybrid membership model because it increases member engagement and retention. Members who find value as part of an organizational membership are likely to purchase their own membership if they change jobs. Hybrid Membership Model. Common Membership Tiers. Virtual Membership. Learning Pass.

Price 135

Price Discount Marketing Newsletter 135

Reid All About it

JULY 7, 2023

Check out the content lineup if you haven’t already. The list is long but includes competitive intelligence gathering and data analytics, collating information in different formats from content-heavy websites, session topic ideation, attendee engagement and personalization, and networking and matchmaking. 1 CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. Most respondents believe they are good at creating relevant content, and more than half are conducting communication-specific surveys at least once every 12–24 months to stay on top of members’ needs. That goes for businesses, too.

Communications 223

Communications Survey Social Media Revenue 223

Blue Sky eLearn

JANUARY 14, 2019

Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Prioritize social media engagement. Optimize your email campaign to non-members. Provide “teaser content” to encourage increased engagement.

Strategy 157

Strategy Social Media Discount Newsletter 157

Association Adviser

SEPTEMBER 28, 2018

According to the recently published Association Communications Benchmarking Study , an overwhelming percentage (84 percent) of associations believe they are good at creating relevant content in their communications. Yet at the same time, only 1 in 5 say they have a good understanding of their readers, member and advertiser needs.

Communications 61

Communications Content Survey Analysis 61

Blue Sky eLearn

JANUARY 14, 2019

Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Prioritize social media engagement. Optimize your email campaign to non-members. Provide “teaser content” to encourage increased engagement.

Strategy 150

Strategy Social Media Discount Newsletter 150

Association Adviser

JANUARY 29, 2018

Facilitating member to member communication (40 percent) – Rarely does that just happen. Helping members find information quickly (39 percent) – A plan is needed to organize existing content, and easily categorize and organize new content. Maintaining position as industry’s No. Plan to cover all topics.

Communications 62

Communications Content Survey Social Media 62