Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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EventMobi: Association Events

JUNE 26, 2023

The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?

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WBT Systems

MAY 9, 2017

We already know that not only does eLearning provide a valuable member service , leading to higher member retention rates, it can also generate an important additional source of non-dues revenue. Non-Dues Revenue Potential of Digital Badges for Associations. Value of Digital Badges for Association Members.

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Reid All About it

MARCH 24, 2023

Sponsorship strategy. Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health.

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Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs.

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Association Analytics

SEPTEMBER 27, 2023

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. If analytics could help pinpoint the reasons and lead to strategies that reduce this number to 10%, think of the increased revenue! Furthermore, analytics doesn’t just stand alone; it elevates other systems.

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Forj

MAY 15, 2018

Do you currently manage an eLearning department at an association? Or do you need assistance generating non-dues revenue from your education offerings? If you want a healthy eLearning curriculum for your learners you will want to focus your research and development on: Where is your eLearning content coming from? Technology.

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Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Explore innovative strategies to revitalize a nonprofit board, rekindle enthusiasm, and re-engage members in the organization’s cause.

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Freestone

JULY 20, 2023

Make your content go further and expand the reach of your continuing education (CE) program when you repurpose your event. Read on for strategies to repurpose your annual conference content, engage more learners, and increase your CE revenue. Drive more revenue. Is your annual conference on the horizon?

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Freestone

FEBRUARY 29, 2024

Introduction Is your association looking for strategies to grow your professional development program? It’s up to your organization to deliver diverse content that’s relevant and engaging, ensuring members return to your program year after year. Why should associations invest in professional development?

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WBT Systems

JANUARY 3, 2017

Whether your association is planning to launch new education or certification programs, or revitalize and restructure existing programs, our suggestion for your new year resolution is to invest in association learning technology. The key step to a designing a new strategy or plan for association learning is to set achievable goals.

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Freestone

DECEMBER 16, 2023

If you haven’t already started planning your content delivery strategy and partner outreach for 2024, now’s the time to get started. We’re here to help you r continuing education program plan for a powerful 2024! Ensure your goals are reportable and measurable so you can revisit them while planning events, courses, and content.

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Reid All About it

JUNE 25, 2021

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Four questions to help vet your content ideas. Amanda Milligan, Content Marketing Institute ).

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Reid All About it

OCTOBER 30, 2020

WBT Systems explains how virtual conference session recordings can serve as a launchpad for an association’s online learning portfolio. Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. From Virtual Events to Real Revenue. Affordable membership.

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Reid All About it

AUGUST 28, 2020

MemberSuite suggests taking advantage of this opportunity to rethink your relationship with corporate revenue partners —sponsors and exhibitors—and work with them to find new ways of generating non-dues revenue for your association. Zooming Out: Learn How to Engage Your Virtual Event Attendees. . Sponsors and exhibitors.

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Reid All About it

SEPTEMBER 11, 2020

The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list. Online learning has always been important, but now it may be the only way you can provide education for your members. LMS/CRM integration.

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WBT Systems

DECEMBER 13, 2016

Learning Content Curation for Association Member Education. The 3 C’s of Social Learning for Associations. The 5 E’s of Generating Non-Dues Revenue from eLearning. Successful Learning Management System Implementation eBook. How To Design a Digital Badge Strategy.

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Reid All About it

JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

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Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? Leveraging your learning management system (LMS) to generate non-dues revenue is the perfect way to prioritize your goals throughout the year. Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. You’re not alone!

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Reid All About it

JANUARY 11, 2019

WBT Systems shares five trends and opportunities they see for association e-learning in 2019. Even though WBT is a learning management system (LMS) provider, not one of the trends and opportunities they highlight is about technology. Three ways content marketers can provide value to the sales team.

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Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. This could mean helping your association build its learning business from the ground up or providing guidance for future growth. What does a learning consultant do? That’s great!

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WBT Systems

SEPTEMBER 13, 2016

Because association education programs are based on industry standards, the learning outcomes are consistent and it is easy for employers to recognize the validity of skills and competencies achieved. Attracting New Members with Association Education Programs. “We

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Blue Sky eLearn

MAY 4, 2020

if a trade show is a major part of the event revenues that you are looking to replicate then you may want to invest in a virtual tradeshow solution. Virtual events are a fantastic way to launch new e-learning programs, because you generate so much new great content during a virtual conference. References?

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Fonteva

DECEMBER 19, 2019

It’s likely that you have developed a set member engagement strategy over the years. Follow along from the top, or skip to the section that interests you most using the following table of contents: What is member engagement? Association member engagement strategies. Why is member engagement important?

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WBT Systems

NOVEMBER 8, 2016

Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online.

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Higher Logic

FEBRUARY 24, 2020

Wondering how your association can stay relevant, effectively connect with younger members, save staff time, increase revenue, and boost retention? Before MTI adopted an online community, it was short on staff, didn’t have an AMS, and its revenue was decreasing. 2600% revenue growth in 14 years. We’ll let MTI tell you.

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Reid All About it

MARCH 10, 2023

Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Content marketing. You need a content marketing ecosystem to support them. Association podcasts. Membership engagement.

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Reid All About it

SEPTEMBER 3, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please complete the Tagoras 2021 Virtual Conferences survey. Mike Agron, Content Marketing Institute ). Presenter: Jarrett Way, Content & Digital Marketing Manager, Mighty Citizen.

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WBT Systems

JANUARY 10, 2017

With so many blog posts and articles, how do you wade through all the predictions to uncover what trends will directly impact your association’s learning technology strategy this year? Educational offerings for not just members, but also the public at-large, will be a big revenue drive for associations.”

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Reid All About it

JANUARY 18, 2019

WBT Systems recommends partnering with member companies to design and deliver learning content so they don’t send their employees elsewhere. Amanda Kaiser shares a list of content, community, and education resources for association professionals , including Association Brain Food Weekly. Ryan Law, CXL ). 1 CAE credit.

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Reid All About it

JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Try on learning formats you can create in your LMS right now. Take away key criteria for selecting the right format for the right content. Elise Dopson, Databox ). 1 CAE credit. More info/register.

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Reid All About it

AUGUST 21, 2020

They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. Experience a best-in-class virtual event to inspire and start building your new event strategy. Learn how to level up your existing learning strategy to meaningfully engage your Millennial and Gen Z learners.

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Crowd Wisdom

DECEMBER 6, 2023

Associations are becoming the top source for continuing education content. Read our blog for helpful strategies to take your continuing education program to the next level. Lead the way Give your members a learning roadmap complete with ample opportunities to test and prove their knowledge via certifications and digital badging.

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YourMembership

JANUARY 8, 2015

It’s only the first week of the New Year and we are already off to an exciting start as YourMembership proudly announced this week the acquisition of Digital Ignite and that we will be adding its Learning Management System to YM’s expanding suite of products. You may be wondering why an LMS offering now?

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Forj

APRIL 22, 2021

Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? But, pricing them too low will prevent your team from making any meaningful revenue. Pricing Strategy for Training Courses: Subscription vs. One-Time Fee. Where is the middle ground?

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Blue Sky eLearn

MAY 8, 2018

They shared some great tips everyone should consider when developing their eLearning program and LMS strategy. Want to learn what these experts have to say and questions you should be asking? New Revenue Generation. You should be able to connect with more learners as well as provide more content to existing learners.

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Crowd Wisdom

JUNE 14, 2023

Are you looking for strategies to reach more learners and boost revenue for your continuing education (CE) program? Providing cohort learning opportunities is a smart method to make virtual education more engaging. Here are three strategies to streamline the process of creating cohort learning opportunities: 1.

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