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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Looking at their internal dashboard they could see that those individuals weren’t engaging with the association due to a lack of available content. Step 3: Create – Once IAEE determined the need, they were able to develop content for those members, starting with an educational series of six webinars.

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Top 6 Types of Content and Perks to Offer Your Members

Blue Sky eLearn

Ambitious new goals or projects can sometimes overshadow the importance of continual engagement work. That’s where digital content and other perks come in. Creating special content and unique benefits for your members is the most direct (and often easiest) way to start boosting engagement. Podcasts and Other Audio Content.

Content 173
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Association Brain Food: 4.26.24

Reid All About it

Bernard Huang at Clearscope explains why ranch-style SEO —publishing granular, targeted pieces of content—is a better strategy than the old skyscraper SEO that focused on all-encompassing content pillar pages. Content marketing. Find out what conversion content is and how you can use it to address objections to joining.

Content 266
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Association Brain Food: 4.12.24

Reid All About it

.* – Leadership Excellence: Prioritization and Inspiring Change Navigating complex projects and organizational change can be daunting for any leader, but women often face unique challenges in gaining buy-in and driving results. Learn to create targeted personas in ChatGPT for personalized content and interactions. More info/register.

Revenue 256
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Association Brain Food: 2.9.24

Reid All About it

Learn the steps and best practices to transition your association from a traditional convener to a dynamic, content-producing powerhouse. Discover how to leverage email newsletter marketing to captivate your members with the latest industry insights and trends. 1 CAE credit. . 1 CAE credit. More info/register. Wed 2/21 at 12 p.m.

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We Asked, You Answered: New Skills for Today’s Leaders

Associations Now

Michele Nichols Project Manager, American Society of Regional Anesthesia and Pain Medicine Strategic Planning. Throughout my career in hospitality and nonprofit management, I have been given projects, and I execute them with few questions asked. But now that I handle various types of content (e.g.,

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Association Brain Food: 6.30.23

Reid All About it

But Jamie Notter at Propel says, “Your culture is already having a direct impact on every other project [you] are doing, and in many cases, the culture is making it harder for [you] to achieve success in those projects.” Hear about newsletter best practices to increase engagement and curate outside content. 1 CAE credit.

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