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Association Brain Food: 4.5.24

Reid All About it

I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. AI-generated SEO content is “polluting our culture for your own minor profit. Seems like a good place to start. Lessons from the podcast world.

Revenue 256
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Association Brain Food: 4.26.24

Reid All About it

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. She offers advice on getting a team together to develop and regularly review the model, and what to cover during team meetings. Content marketing. Association trends. Engagement scoring.

Content 266
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Association Brain Food: 4.12.24

Reid All About it

Member recruitment. They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Hear how to build and maintain trust on teams, spot potential trouble early, and foster a culture of accountability for project success. by Tony Rossell, Marketing General Inc.

Revenue 256
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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

With analytics, the benefits sell themselves: Reducing manual work Optimizing processes Growing revenue Having consistent, trusted data Increasing engagement Driving your association’s mission For example, consider an association dedicated to promoting literacy. Suddenly, both teams see the mutual benefits of investing in analytics.

Analysis 169
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Association Brain Food: 1.12.24

Reid All About it

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. Team questions. Karin Hurt and David Dye at Let’s Grow Leaders share seven assumption busters to propel your team’s strategic thinking. But the question is: what kind?

LMS 266
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Association Brain Food: 10.6.23

Reid All About it

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content marketing. It is no longer a weird experiment in some back room with a tiger team.” CAE credit.

Revenue 256
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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. All of this information can help inform your association on how to move the needle towards increasing member participation and revenue.

Review 169