Blue Sky eLearn

DECEMBER 28, 2018

In this article, we will discuss three of the most effective ways for leveraging educational content and technology. Most Effective Ways to Monetize Educational Content: Here is what we’ve found to be some of the most effective ways for associations to monetize their educational content: Develop and sell online courses.

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Content LMS Class Course 200

Associations Now

FEBRUARY 7, 2019

The latest version of Omnipress’ State of the Conference Industry Report finds that content continues to be a significant driver of value for associations. Let’s dive into the report to see where associations are hitting the mark—and where there’s opportunity to increase their visibility and extend their value.

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Content Report Conference Press Release 92

Membersuite

JULY 16, 2021

The association staff on the project team care about these functions and features, but most of their co-workers only care about one thing: reports. Reports provide the information you and your colleagues need to better understand your members, customers, and prospects. Teach data users how to create and pull reports.

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Report How To Committee System 175

Higher Logic

NOVEMBER 1, 2018

Solid data analysis and reporting are some of the best ways to show the value of the work you do and prove that your organization is getting a great return on their investment. Now you’re saying, “but Marisa…reporting is the hard part.”). Take Your Marketing Reporting to the Next Level. But it doesn’t have to be! Be Consistent.

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Report Tips Marketing eBook 203

Association Success

NOVEMBER 17, 2020

How often does your association publish new content ? Many associations focus on big annual events, or reports that provide in-depth information several times each year. But these occasional offerings can no longer keep pace with the flood of content that’s published online each day. Entertain through video content.

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Content Newsletter Sample Video 148

Association Success

OCTOBER 7, 2020

Whether they realize it or not, many people build their habits around consuming content. . Before long, this content becomes woven into the daily fabric of our lives. If you want people to consistently, frequently engage with your organization, content should be an essential part of your strategy. . Provide valuable insights.

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Content Press Release Newsletter Social Media 78

Associations Now

DECEMBER 20, 2023

As the year ends, some associations will compile their activities into a printed annual report, while others may be less traditional and do something digital. While printed annual reports are a staple at many associations, the American Bankers Association doesn’t use format to communicate with members.

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Report Strategy Proposal Review 59

Aaron Wolowiec

FEBRUARY 14, 2018

Organizations are rethinking content curation. That’s according to a new report by Omnipress, which, for the fourth year, surveyed organizations on how they use content for events.

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Content Survey Report Organization 133

Association Success

JUNE 16, 2020

Associations need to focus more on content curation and less on content creation, according to a new collaborative whitepaper from Spark Consulting and Content Company Inc. As the abundance of available content increases, the ability to understand and recognize what is truthful and important becomes more and more difficult. .

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Content Industry Education Report 107

WBT Systems

FEBRUARY 27, 2018

Unfortunately, promotional content isn’t worth most people’s time unless they’re already highly motivated to buy. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. Answers their questions.

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Content Marketing Education Course 150

Associations Now

FEBRUARY 22, 2017

In its new report on search engine optimization, the marketing firm Clutch recommends focusing on quality over quantity and replacing infographics with interactive elements. If you’re targeting search engines, now might be time to rethink your content marketing strategy. Check out the full report at the Clutch website.

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Content Report Marketing Software 73

Reid All About it

APRIL 26, 2024

s 2024 Association Economic Outlook Report , is optimistic. Bernard Huang at Clearscope explains why ranch-style SEO —publishing granular, targeted pieces of content—is a better strategy than the old skyscraper SEO that focused on all-encompassing content pillar pages. Content marketing. Association trends. 1 CAE credit.

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Content Survey Education Strategy 222

Aaron Wolowiec

MAY 23, 2018

While content remains important, a 2018 report by Omnipress found associations are facing new challenges in communicating and disseminating content as attendees’ expectations are constantly changing.

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Content Communications Report 140

Blue Sky eLearn

DECEMBER 28, 2018

In this article, we will discuss three of the most effective ways for leveraging educational content and technology. Most Effective Ways to Monetize Educational Content: Here is what we’ve found to be some of the most effective ways for associations to monetize their educational content: Develop and sell online courses.

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Content LMS Class Course 126

Associations Now

NOVEMBER 26, 2019

Whether it’s content from your prior events or old blog posts that can be given new life, content repurposing can be a major opportunity for associations to increase reach and build on prior efforts. One of the greatest resources that your organization has is content—and likely lots of it. Move your offline content online.

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Content Strategy Social Media Marketing 114

Association Success

SEPTEMBER 10, 2020

Word-of-mouth recommendations and email communications were the two best channels for new member acquisition for membership organizations last year, according to Marketing General Incorporated ’s latest Membership Marketing Benchmarking Report. .

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Report Analysis Content Communications 78

Optimist Consulting

DECEMBER 11, 2013

The Content Marketing Institute and the Direct Marketing Association (DMA) have just published their annual research report Content Marketing in the UK: 2014 Benchmarks, Budgets, and Trends. Content marketing is growing in importance, so it understandable that organisations are becoming more strategic about it.

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Content Report Marketing Social Media 100

Spark Consulting

JUNE 19, 2014

This is a DENSE and long slide deck, but it’s worth checking out the whole thing: Mary Meeker’s 2014 Internet report from dmccarthy104. Content+Community+Commerce is the trifecta of Internet success. It’s the annual awesomeness from Mary Meeker. What is your association doing to respond? Where are we, associations?

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Report Social Media Video Innovation 150

Protech

OCTOBER 13, 2020

Content Pillars are a tactic that offers promise for overcoming this challenge. Here are three reasons Content Pillars are an effective and efficient foundation for revenue generation. Content Pillars create a natural, organic draw for users who are searching for your defined keywords and brand terms.

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Revenue Content Certificate Cost 98

Association Freak

APRIL 10, 2022

Reading Time: < 1 minute How Can You Up Your Content Game? Content is king for every association. Now is the time to ask yourself these questions to get the most bang for your content buck. Four Big Questions for Associations. But the rules have changed and readers expect more.

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Content Report Marketing 72

Higher Logic

JUNE 20, 2017

Many people in the community industry look forward to the findings in The Community Roundtable’s annual State of Community Management (SOCM) report, which helps guide their community efforts, ensures they keep up on the latest trends and keeps them competitive in the marketplace. Are your ‘best practices’ really the best?

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Report Class Guidelines Strategy 249

Associations Now

JULY 1, 2019

A new report from Heinz Marketing and PAN Communications notes that even as content marketing programs mature, many organizations find issues like ROI and strategic integration hard to solidify. That’s a point that the 2019 Content Fitness Report [registration], from Heinz Marketing and PAN Communications, hits on.

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Content Marketing Report Tools 98

Associations Now

APRIL 29, 2019

In its new report ?Disability The report [PDF], which surveyed 969 nonprofit and foundation employees, found that just 14 percent of respondents were offering video captions with their content, despite such services often being made available for free. That said, the report wasn’t entirely negative. percent that year.

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Report Survey Video Content 106

Associations Now

AUGUST 30, 2019

A report from Naylor Association Solutions finds that small staffs and more competition make it tough for communications to break through. And while those interactions are frequent, they often struggle to hit the mark for many association communicators, according to a new report from Naylor Association Solutions.

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Communications Report Newsletter America 94

Associations Now

FEBRUARY 10, 2020

Content management systems are losing some of their innovation luster, in part because our needs are changing. Your CMS still matters, but the context for your content has to extend beyond the web. Has the idea of the content management system become passé, or at least no longer innovative? Content is not dying.

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Content System Tools Social Media 95

Association TRENDS

FEBRUARY 12, 2021

Did you know that approximately 63% of members expect digital content to adjust based on. If you’re in the 3/4 majority, this report may make you reconsider your. This report is a collection of secondary research, insights, and. takeaways designed to help associations introduce custom content and experiences in 2021.

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Report Team Content Communications 52

Wild Apricot

DECEMBER 13, 2013

A new report offers insight into nonprofit content marketing. Here are some report highlights and links to additional resources. nonprofit-communications'

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Content Marketing Communications Report 150

Blue Sky eLearn

SEPTEMBER 10, 2021

In this guide, you’ll find out how and why you should: Optimize your email content. Optimize Your Content. The poorer your email content, the more difficult it will be to market effectively. Your top priority should be to optimize your content. Break up text-heavy content. Curate personalized membership outreach.

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Email Marketing Marketing Content Software 283

Associations Now

DECEMBER 9, 2019

A new report from magazine industry group MPA shows that even as declines in audience happen with older mediums, mobile, social media, and digital video are paying off in a big way for magazine publishers. Total Audience , it has come exclusively from the mobile and video platforms,” the report stated. “In

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Report Social Media Video Review 94

Association TRENDS

FEBRUARY 4, 2022

Content-driven organizations that had relied on in-person events as a significant source of revenue suddenly had to shift gears and find new, safer ways to engage their audiences during the pandemic. This report attempts to highlight the collective experience of the events industry over the last two years due to the pandemic.

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Report Industry Revenue Content 52

Associations Now

AUGUST 2, 2023

To avoid publishing factually incorrect content, have staff reach out to sources and check quotes and attributions from ChatGPT. Rau suggests consulting multiple sources to confirm accuracy, such as reputable news outlets, academic articles, government publications, or industry reports. Google also prioritizes reputable sources.

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Process Content How To Certificate 52

Higher Logic

JULY 27, 2017

Identify Top Content Topics with Online Activity Data. Still, your website is a valuable source of data and you can find relevant reports on visitor activity in your content management system (CMS) or in Google Analytics. Online communities and public websites both have reports on page views. Data to watch include: 1.

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Content Marketing How To Library 136

Associations Now

MAY 6, 2019

The report, based on LinkedIn survey responses from leaders at organizations large and small, found decision makers were increasingly accessing more thought leadership content, with 37 percent accessing such content one to three hours per week and 21 percent accessing thought leadership content more than four hours each week.

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Leadership Report Discount Survey 106

Association Success

SEPTEMBER 23, 2020

After all, producing compelling content is no small feat. But the good news is that you can kick off your inbound marketing journey without creating new content from scratch. . One way to do this: offer bite-sized content in exchange for qualified leads. . Inbound marketing might seem intimidating at first.

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Content How To Newsletter eBook 78

Associations Now

OCTOBER 15, 2019

Advertising in the wrong context can damage a brand’s reputation, and brands are noticing—which provides an opportunity for creators of high-quality content to boost their ad revenue, a new report finds. It makes the case—at least from an ad-placement standpoint—that personalized content experiences matter less than high-quality ones.

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Content Revenue Report Survey 80

Association Success

SEPTEMBER 22, 2020

Scroll through any publication’s Facebook page, and you’ll quickly discover that content can spark a variety of reactions. Effective content can spark debate, soothe worries and provide direction for readers who need it. Along with generating conversation, a smart content strategy can spark action, too.

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Content How To Newsletter Social Media 78

Optimist Consulting

MARCH 30, 2017

I really enjoyed reading the latest insights and predictions on digital trends for the membership sector in Digital Excellence 2017 , the free annual research summary report from MemberWise. Here are my top 10 insights from the report. 2017 remains all about member engagement, operational efficiency and revenue growth.

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